Market Reality: The 10 Biggest AR Investments of 2017
As the calendar year (and, for many companies, the fiscal year) comes to a close, it appears 2017 may stand as the new high-water mark for investment in augmented and virtual reality technology.
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Market Reality: Magic Leap One Says Hello, Google Tango Waves Goodbye & Honda Uses AR for CSR
Everything that has a beginning has an end. This week marked the end of the long wait for the reveal of Magic Leap's first product and the beginning of the wait for more substantive details. Likewise, Google Tango will meet its end in March 2018, when ARCore will officially begin its public rollout.
Market Reality: Apple Funds Its AR Device Production Future, the Snapchat vs. Facebook War Heats Up & Airbnb Goes AR
With an eye toward future iPhone X-focused augmented reality functions, Apple's new investment in one of its components vendors will increase production capacity for the technology behind its TrueDepth camera, but could also apply to its future AR ambitions.
News: Lumus Licensing Deal with Quanta Could Pave Path to First Generation of Consumer Smartglasses
Transparent display maker Lumus has reached a deal to license its augmented reality optical engine models to Quanta Computers for mass production of displays for consumer smartglasses.
Market Reality: This Is How AR Is Changing Things at Amazon, Apple & Snapchat
During its third-quarter earnings call, Apple CEO Tim Cook said that "AR is going to change everything."
Market Reality: Auto Industry Ramps Up AR Use via Microsoft & Snapchat
Between Renault Truck's testing of the HoloLens in factories and BMW promoting its newest model through Snapchat, the auto industry is hot for augmented reality to improve internal operations and engage consumers.
Market Reality: Apple Presents Bright Future for AR, While Snap Shows Reality of Glum Present
We may have to wait a few years before they arrive, but reports of Apple's headset taking shape in Cupertino gives the tech world hope that its white knight for consumer AR is on its way.
Market Reality: Lenovo's Star Wars AR Headset vs. iPhone X Launch Day, Niantic Acquires Evertoon & More
When the Super Bowl airs, every other TV network puts on reruns because no one wants to face that juggernaut for ratings. The launch of a new iPhone is the Super Bowl of the tech world, with the launch of the iPhone X being the biggest one yet.
Market Reality: Techstars Sees Easing the Cognitive Load as Killer AR App for Enterprise & Consumers
When a firm like Techstars believes that augmented reality is an attractive industry to invest in, there's a high probability that it's right.
Market Reality: Level Ex Closes $11 Million in Financing, While Gaze Coin Seeks $12 Million through ICO
According to Digi-Capital, investors poured $1.8 billion into augmented and virtual reality companies over the last 12 months, including $300 million in the third quarter. These investments are not made without a means to monetize products and services.
Market Reality: Mira Closes Funding Round as Cappasity Prepares Blockchain Crowdsale
If competition in the augmented reality space was a spectator sport, then ARKit, ARCore, and HoloLens dominate the prime-time broadcasts on ESPN.
Market Reality: AR Investors & Influencers Respond to Apple's Big AR 'Meh'
The launch of the latest line of iPhones came and went without major revelations for advanced AR hardware other than the next iteration of processors and cameras.
News: Ericsson Ventures Head Believes AR Market Might Take Five Years or More to Mature
Every year, football fans get excited about the next crop of blue chip prospects joining their teams, from five-star high school recruits graduating to college to first-round rookies drafted into the NFL.
Market Reality: Techstars Seeks Startups for Accelerator Program
Outside of early military applications, augmented reality is a relatively new technology. It stands to reason that the next company to make a splash in AR would be a startup, and Techstars wants to help.
Market Reality: Immersv Closes Funding Round While Lampix Completes Coin Offering
This week, two companies looking to capitalize on the growing augmented reality industry, raised funding from starkly different sources.
Market Reality: Vuzix Reports Sales Growth & Partners with Blackberry
As more companies begin adopting augmented reality in the workplace, providers like Vuzix reap the benefits.
Market Reality: Augmented Reality Demonstrates Value for Business & Recreation
We continue to field stories underscoring the strong trends of Investment in augmented reality in various sectors. This week, one company strengthens their offerings to the enterprise sector, while two other companies capitalize on the promise presented by augmented reality to consumers – specifically, in gaming.
Market Reality: Lampix, Nokia, Xiaomi & More Invest in AR
Over the past week, companies took a variety of approaches to investing in augmented reality. Lampix is backing its own effort to build an ecosystem for augmented reality platforms. Nokia and Xiaomi are teaming up on numerous fronts, potentially including augmented reality.
Brief Reality: Augmented Reality Companies Earn Accolades for Innovation
A pair of organizations recognized companies working in augmented reality for their innovative technologies over the past week. Meanwhile, another company used augmented reality for a sector that is overdue for a technology makeover, while another company has developed new camera modules that could usher in the next evolution of mobile AR.
News: Hella & ZF Want to Go Big Together in Cameras, Radar
German groups ZF Friedrichshafen AG and HELLA are collaborating to add to their autonomous portfolios with camera and radar development.
Market Reality: Augmented & Virtual Reality Represent Leading Growth Segment in Entertainment & Media
A report by PwC highlights that immersive experiences in augmented and virtual reality represent the fastest growing segment of the entertainment and media industry over the next six years. News from two companies working in the industry, Fox and NetDragon, underscore the growth forecast.
Market Reality: Aira Raises Funding for Visual Interpreter Service
Over the past week, we are seeing more companies capitalizing on services leveraging augmented reality. One company secured funding to expand their service, while two other companies grow its own services through acquisition.
News: More eSports in Your News Feed as Facebook Takes on Twitch
Facebook is hiring video game teams and other eSports organizations to create live and on-demand videos for its newsfeed. The company aims to take on others such as Twitch and YouTube, where most of the eSports' content is typically housed.
News: EU Driverless Tech Could Knock the US Off Its Pedastal
The US driverless market has become a competitive – and crowded – arena, with big names like Google, Apple, Uber, and even Intel intent on leading the pack. Not to be outdone, the EU is also getting in on the automated car action with self-driving fleets launching in both the UK and the Netherlands within the next two years.
Market Reality: PTC Stock Rising on Augmented Reality
Every Friday, Next Reality reviews the latest headlines from the financial side of augmented and mixed reality. This weekly Market Reality column covers funding announcements, mergers and acquisitions, market analysis, and the like. This week's column starts with a stock price that's performing well for one company — one that HoloLens developers should know quite well.
News: B2B Software Company Kaon Bets Big on Google's Tango Phones & AR
At the moment, it would be safe to say that demand for devices running Tango, Google's augmented reality smartphone platform, is relatively low among consumers. Kaon Interactive, a B2B software company who has built more than 5,000 interactive applications for use at trade shows, remote sales demonstrations, and other customer engagements, is betting that there is a market for the devices in sales and marketing.
News: Zappar Goes from $84,000 Kickstarter to $3.75 Million Series A Funding for Mobile AR
In December of last year, UK-based Zappar successfully raise $84,356 for their ZapBox mixed reality headset—over $50,000 more than their goal. Well, they just blew that sum out of the water when they announced this morning that they've closed a Series A round of funding with $3.75 million.
News: Boeing Is Fighting Wildfires with the Microsoft HoloLens & Large Drones
Fighting fires has always been a dangerous and noble venture, even with the proliferation of aerial firefighting. But things are looking to get a lot safer for firefighters with the help of the Boeing and mixed reality.
How To: 10 Reasons Why Drinking Gin Can Actually Be Good for You
Alcohol isn't exactly considered a healthy lifestyle choice; more often than not, it's associated with empty calories and bad decisions. But that doesn't mean there aren't a few benefits to drinking in moderation. In fact, gin is a liquor with a wealth of potential benefits to offer. So read on, and discover ten ways in which gin might actually be a good drink for you.
Weird Ingredient Wednesday: Huitlacoche, the Disease You Want to Eat
It's an unspoken rule that diseases are not things that you want to purposely consume. So if anyone ever offers to cook you something made out of a disease, just kindly say no... unless it's huitlacoche.
Kitchen First Aid: How to Treat Minor Cooking Injuries with Food
Minor mishaps occur all the time in the kitchen, whether you cut your finger while dicing an onion, scorched your hand in a grease fire, or burned the roof of your mouth because you were to eager to taste-test your killer pasta sauce.
How To: You'll Love These 10 Clever Beauty Hacks (Using Household Items)
Break out the office supplies and kitchen utensils, because improving your morning makeup routine is about to get a lot easier. Some of the things you have lying around the house can provide the perfect solution for some of the most common beauty problems. We've collected 10 of our favorites.
Ingredients 101: You're Not Using Enough Dried Mushrooms & Here's Why
For the novice cook, fungi can be weird because, well, they're fungi. However, if you've been afraid to get acquainted with mushrooms, you've been missing out. Vegetarians love mushrooms and with good reason.
Ingredients 101: The Secret Powers of the Humble Radish
The Spanish and Portuguese introduced many things (some desirable, some not, depending on your POV) to Mexico in the sixteenth century: Christianity, language, and lots of flora and fauna.
The Nexus Killer: Your Next Android Phone
After lots of waiting and anticipation, the OnePlus One Android smartphone has been unveiled, and it's ready to take down the Nexus.
News: Google Beat Apple in the Next-Gen Smartwatch Race—And It Looks Incredible
Watch out Samsung (and you too, Pebble, Sony and the still unrealized Apple), your hold on the smartwatch market is about to get a lot less firm. Announced today, Google has released Android Wear, their platform for developing smartwatches, along with a preview of the Moto 360 smartwatch from Motorola.
How To: Create a Mobile Website
Video: . Optimize your Marketing with a Mobile Website
How To: Learn to Code for Free with These Online Programming Lessons
While becoming the next Mark Zuckerberg may be out of reach for someone just getting introduced to code, the skill has never been more valuable. Just understanding basic programming language is a great thing to put on your resume, and if you know how to code, you’re golden. Software developers and programmers have been the most resistant to the recession, as jobs in the tech industry continue to grow.
How To: Make Japanese jasmine tea shaved ice for summer
Chances are you've had shaved ice before. As a kid, it's hard to go through the summer without nomming on one of these sweet, cold treats, usually chipped ice topped with various rainbow hues of orange, mango, or grape syrup.
How To: Shuck and Cut the Kernels Off an Ear of Corn for Cooking
Now that fall has officially begun, corn is soon to be in season and will be abundant and ripe at most supermarkets and local farmers markets. So if you're looking forward to making corn chowder or tossing some in a slad, simplify the task by checking out this knife skills video.