News: Snapchat Sponsored Lenses Are Now More Helpful to Advertisers Through Context Cards
Snapchat's popular AR lenses just got a lot more useful for businesses, as the company has now opened its Context Cards platform to sponsored content.
Snapchat's popular AR lenses just got a lot more useful for businesses, as the company has now opened its Context Cards platform to sponsored content.
Augmented reality has taken the advertising industry by storm, but the technology has a steep learning curve. Luckily for advertisers, Unity is here to flatten the curve a bit.
A peek inside the code of the Snapchat app has revealed that the company is expanding the search capabilities of its augmented reality camera to include visual search that may link to items within Amazon's massive online store.
After pouring out $10 million for 60 seconds of Super Bowl advertising time, Doritos and Mountain Dew continued their Sunday marketing binge on Snapchat.
Legendary drum-and-bass artist Squarepusher, the Warp records labelmate of fellow electronic music legend Aphex Twin, is back with his fifteenth album called Be Up a Hello, which is set to drop on Feb. 1.
When it comes to web-based augmented reality, 8th Wall has emerged as one of the leading platform providers, and the company just cranked up its capabilities another notch for AR marketers.
After opening up its Spark AR platform on Instagram for all creators, Facebook is already expanding the platform's capabilities on its Snapchat killer.
An update to the iFramed social media gateway app for iOS adds an augmented reality feature called JuxImage that gives its users Snapchat-like photo and video effects.
While one second may not seem like much, it's the perfect amount of time to encapsulate your day. Photographs are just that, instant snapshots of your day that can send you flying back to that exact moment of time. A couple of months back I visited New York, but I don't recall what I ate, what I wore, or even what I felt. Whenever I look at this picture though, it all comes flooding back to me. I remember that it was a Friday. I remember I ate a brownie, because after I got off the bus I was ...
While it's easy enough to ask websites not to track your browsing activity in Safari, they do not have to honor your request. Plus, some of the third-party content providers that websites use can actually invasively track you across other websites. Thankfully, iOS 11 includes a way to minimize companies from tracking you across the web on your iPhone.
By now, you've probably been inundated with enough Baby Yoda memes to last you a lifetime. But if you don't have the new Disney Plus streaming service on your TV, you're probably wondering where all this is coming from. Well, lucky for you, just in time for the holiday season, we're here to guide you to the best ways to take part in all the streaming fun when you're not glued to your mobile devices.
The last few weeks were fairly busy in the realm of augmented reality and remote meetings developments. Most of that activity was generated by some mammoth announcements from Snap and its Spectacles AR smartglasses, and Google, with its Project Starline experimental holographic video conferencing system.
The iOS 14.4 developer beta was pushed out a day ago, and now the iOS 14.4 public beta is out and ready for your iPhone. At first glance, there's not much to look at in the new beta release, and it's not yet known if it lays out the groundwork for missing features such as 5G data with dual SIMs, shared third-party app subscriptions, and Xbox Core Controller.
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