The highly anticipated VR headset hasn't been on the market long, but there's an issue that has some consumers, and even government officials, concerned about the Oculus Rift. You probably guessed the issue surrounds privacy and the extensive, not-so-secret way that it's collecting your personal data. The privacy concerns came about as various customers and media outlets took notice of the rather lengthy Terms and Services that pop up once you strap yourself into the Rift headset.
There has been a lot of news over the last couple weeks about the popular Flappy Birds mobile game and its creator, Dong Nguyen.
Gmail is a free, advertising-supported email service provided by Google. Users may access Gmail as secure webmail, as well as via POP3 or IMAP4 protocols. Gmail initially started as an invitation-only beta release on April 1, 2004 and it became available to the general public on February 7, 2007, though still in beta status at that time. The service was upgraded from beta status on July 7, 2009, along with the rest of the Google Apps suite.
A few weeks ago, Facebook published a blog post called "Proposed Updates to our Governing Documents," which outlines a few changes in their policies and user voting system. These changes would essentially take away users' right to vote on future changes to Facebook's data use policy while also taking away Facebook's responsibility to alert users of those changes. If the new policy is enacted, the vote will be replaced with "a system that leads to more meaningful feedback and engagement," what...
Ever since Facebook announced its partnership with Luxxotica brand Ray-Ban to produce smartglasses, the augmented reality space has been on high alert awaiting more details.
After weeks of reports about their first augmented reality device, Apple actually shipped a real AR product this week in the form of a TV tie-in AR app.
Whether we like it or not, our personal information and smartphones are tied together at the hip. The former needs the latter to deliver a personalized experience that matches our individual needs. This personal data, however, makes your phone a prime target for thieves of all sorts to turn your privacy into illicit profit.
Wi-Fi devices are continually emitting "probe frames," calling out for nearby Wi-Fi networks to connect to. Beyond being a privacy risk, probe frames can also be used to track or take over the data connection of nearby devices. We'll explain how to see nearby devices emitting probe frames using Probequest and what can be done with this information.
If maintaining privacy is an ongoing battle, the front line is your smartphone. Apple included several new security features in iOS 10, but at the same time, some of the best new functionality comes with potential privacy trade-offs that everyone needs to understand.
While the airline, casino, cruise, and hotel industries are asking for government bailouts during the COVID-19 pandemic, companies around the US are giving away its apps and services for a limited time. So while you're stuck at home, keep your mind off of coronavirus with free movies, TV, music apps, concerts, internet, fitness sessions, classes, and more.
There might not be a better brand partnership for the speedy Sonic the Hedgehog character than a fast-food restaurant. For that matter, augmented reality is also the ideal technology for promoting a movie that features an animated talking rodent living life in the real world.
Usually, flying into unknown territory would mean riding into the "danger zone", but Paramount and Snapchat are taking the trip anyway with one of Summer 2020's most anticipated movie sequels.
Big-box retailer Target has been on a bit of an augmented reality advertising shopping spree via Snapchat lately.
Dark mode themes for mobile apps are all the rage these days, but YouTube is taking that a bit literally with its latest augmented reality experience.
For those about to rock, Live Nation salutes you, now with augmented reality. This week, at the Cannes Lions Advertising Festival of Creativity in France, the live entertainment giant unveiled a suite of AR experiences that music festivals and their sponsors will be able to deploy in their mobile apps to engage attendees.
With the upcoming Memorial Day weekend serving as the unofficial start of summer, Pepsi is turning to Instagram to help sell its soft drinks to quench the thirst of beachgoers and BBQers.
For the release of John Wick: Chapter 3 - Parabellum, Snapchat and Lionsgate aren't just creating AR experiences to promote the movie, they are giving fans the opportunity to create and share their own AR experiences.
Is there a bigger name in pop music than Taylor Swift right now? Her 116 million followers on Instagram would probably argue, "No." As such, if you're one of these many followers, you might have seen Taylor advertising a new "4.26" filter on her story. Problem is, there's no clear instruction for actually using the filter. That's where we come in.
In an effort to raise awareness regarding the impact of emissions on the environment, Snap has partnered with the United Nations Environment Programme to use augmented reality to show how much ocean levels will rise over the next 80 years.
When it comes to web-based augmented reality, 8th Wall has emerged as one of the leading platform providers, and the company just cranked up its capabilities another notch for AR marketers.
As one of the leading 3D engines for augmented reality development, a new release of Unity is a significant event that carries the potential to facilitate huge leaps forward in AR content creation.
Over the past year, two trends have emerged among augmented reality development software: make it easier to create AR content, and give AR apps better environmental understanding with just a smartphone camera.
Apple first added the "Do Not Track" option to Safari in iOS 7, which sent a request to site owners and advertisers to not track your browsing activity. By tracking your activity, those third-parties could tailor content to you that you're more likely to interact with. While the feature was always opt-in, it's no longer a feature at all in iOS 12.2 on your iPhone.
Snapchat has officially unveiled its Visual Search service for Amazon (teased a month ago), a tool the company began testing on Monday.
Already one of the leaders in augmented reality for cosmetics, L'Oréal is extending the reach of its ModiFace virtual try-on platform through a partnership with Facebook.
When it comes to mass adoption, augmented reality is still primarily a mobile world, so Google is pitching its own ARCore flavor of mobile AR to the education and marketing segments.
Riding the coattails of one of the biggest movies this year, the first edition of the new Moviebill augmented reality magazine will be available at Regal Cinema theaters nationwide this weekend alongside the release Avengers: Infinity War.
After closing its 2017 financial books on a high note, Snap, Inc. is planning to ride the momentum of its augmented reality products into the new year. That's the main takeaway following the company's 2017 earnings conference call, which was held on Tuesday.
Snapchat has broken new ground in its augmented reality advertising efforts, as BMW has opted to show off its new X2 model in AR with the Augmented Trial Lens.
The would-be role of Snap Inc. as the first step toward mainstreaming wearable tech in the form of glasses has stalled, and now we have proof. In the company's third quarter financial results report, released on Tuesday, Snap Inc. revealed that it will lose nearly $40 million due to unsold Spectacles, the camera glasses first sold at kiosks throughout the US.
It's finally that time. Stranger Things 2 dropped today, just days before Halloween. And to get you in the mood, Snapchat has quietly launched a spooky new filter that lets you immerse yourself in the world depicted in the hit Netflix series.
It's not rare to see an advertisement in tech directly call out the competition. Whether it's the famous Mac vs. PC ads from back in the day or the Pixel burning the iPhone 7's lack of a headphone jack, rivalries in these commercials are certainly commonplace. Samsung's new ad campaign takes a more subtle approach to this "throwdown" advertising, but the message is still clear — Samsung wants you to know its AMOLED displays are better than Google's and LG's POLED.
Microsoft's latest move to further secure its hold on the emerging mixed reality space comes in the form of two new Mixed Reality Capture Studios in San Francisco (the flagship studio) and London.
Your iPhone has a lot of personal information contained within it, so of course you want your device to be secure. You don't want that information getting into the wrong hands — or any hands other than your own, for that matter.
Niantic pioneered location-based augmented reality gaming with Ingress and popularized it with Pokémon Go, but others have attempted to replicate the model without reaching the level of success that Niantic has garnered.
If imitation is the sincerest form of flattery, then Niantic must be blushing constantly, as numerous copies of Pokémon GO have spawned over the past year or so, seeking to capture the same success, often adding the lure of tangible prizes from brand partnerships.
Free beer and AR? What could be better? Amstel, a Dutch beer brand, has launched an innovative sampling campaign using an AR app called "Snatch." Snatch is a treasure hunt gaming app, and if you win the game, your prize is 10,000 free pints of Amstel beer, redeemable at Mitchell & Butler pubs.
With augmented reality making its way into the mainstream, consumers have been expecting a company bloodbath for a while now, one that will have a ton of casualties. Blippar has been expected to be one of those casualties due to the reported loss of millions of dollars earlier this year. Now, their situation might be made worse as the creators of the Layar app, Raimo van der Klein and Martin Lens-Fitzgerald, are rumored to be asking for their company back.
The new iOS 11 was just released by Apple, and you can install it right now. Overall, it's got some great features, but how does it fare battery-wise on your iPhone? And how can you increase daily battery life for more juice and less charging every day?
Oh, Waze—you know, that Google-owned traffic navigation app that tempts drivers into stopping at local food joints like Dunkin' Donuts and Taco Bell? Well, now you can even order a large iced coffee through the app before you even arrive at a fast food hotspot.
