According to Digi-Capital, investors poured $1.8 billion into augmented and virtual reality companies over the last 12 months, including $300 million in the third quarter. These investments are not made without a means to monetize products and services.
Back to the Future Part II missed wildly on many technological advances for the year 2015, such as flying cars and rehydration ovens. However, it connected on several predictions, such as video calling and biometric security, and it was in the ballpark (pun intended) on others, such as the Chicago Cubs winning the World Series.
This week, two companies looking to capitalize on the growing augmented reality industry, raised funding from starkly different sources.
An update to the iFramed social media gateway app for iOS adds an augmented reality feature called JuxImage that gives its users Snapchat-like photo and video effects.
Get ready IG influencers, the Instagram promotional world as you know it is about to change. Instagram is one of the top places for influencers to make money with product promotion. So, of course, it is to be expected that these IG dominators would run into their fair share of disasters. Especially since over 90% of celebrities and influencers on Instagram don't follow FTC guidelines.
Keeping data private is vital in the days of smartphones and the free-floating information they carry. Justin wrote a guide on many of the deeply hidden and sometimes concerning privacy settings in iOS 7. Now we're back to cover some of the new (and old) privacy settings in iOS 8 that you need to address right now.
These days, you can find a digital version of almost any form of entertainment. Being able to download or stream content is convenient for a lot of reasons—you can avoid going to the store and you never have to worry about late fees on rentals.
It's almost here. Another year has come and gone, and it's time to watch the Baltimore Ravens and the San Francisco 49ers battle it out in New Orleans for Super Bowl XLVII. For the truly football-obsessed, this Sunday is a day almost as exciting as Christmas. Personally, I just use it as an excuse to cook food that's way less healthy than usual since I never quite became a football fan (sorry, Dad).
Aaron Betsky, director of the Cincinnati Art Museum and previous director of the Netherlands Institute of Architecture, reports on the world's first postage stamp to employ augmented reality. Dutch advertising agency Gummo, the NIA and the Dutch postal service teamed up to present five unbuilt models by different Dutch architecture studios in 3D form. When held in front of a webcam, the illusion of a 3D building is projected in your hand. By slowly moving the stamp, you can experience the vir...
The tech world was taken by surprise this week with the unexpected unveiling of Snap's augmented reality Spectacles smartglasses.
Just days ago, Georgio Armani canceled his live show in Milan and opted to stream it instead due to coronavirus concerns. Now, at the start of Paris Fashion Week — shadowed by similar worries — Burberry has launched an augmented reality tool that lets you view the latest high fashion from the comfort of your home.
Web-based mobile augmented reality technology continues to gain momentum as Google is set to expand the standard for immersive web content to AR.
All Kohl's wants for Christmas is Snapchat augmented reality. In conjunction with a holiday pop-up hosted in New York City from Nov. 7 through Nov. 10, Snapchat ran a sponsored portal lens available to targeted Snapchat users in the AR carousel. The experience gave users the ability to virtually transport themselves to the pop-up.
After leaning on augmented reality for its outdoor advertising, HBO has called on augmented reality again via Snapchat to promote its Watchmen series.
In recent years, the US military has been utilizing augmented reality as a training tool, giving officers and soldiers an opportunity to train and hone their decision-making, tactical efforts, and weapons accuracy via virtual scenarios.
It appears that the Project Aero 3D content development tool isn't the only augmented reality project that Adobe has in the works.
Augmented reality jigsaw puzzle game PuzzlAR: World Tour, formerly only available on mobile devices, has been given a major upgrade via a new version for the Magic Leap One.
With Google taking on the sidewalks with augmented reality walking navigation for Google Maps, Apple has its sights set on the road.
The promotions around last week's release of Stranger Things 3 have been numerous, with Netflix at one point even taking over an entire baseball field via augmented reality.
Location-based gaming company Niantic knows its business model is inextricably tied to the outdoors, so it is in its best interest to help preserve that environment to give players a place to play.
Apple found itself in serious trouble last week when a teenager discovered a critical FaceTime bug that threatened the security of nearly every iPhone user. The bug enabled a user using Group FaceTime to access either the microphone or the camera of a recipient before they answered the call. According to Apple, the issues have been fixed in an iOS 12.1.4 update released Thursday, Feb. 7.
Location-based gaming pioneer Niantic has been preparing its flavor of AR cloud, the Niantic Real World Platform, to bring more realistic and interactive augmented reality experiences to mobile apps. And now the company is looking for a few good developers to help execute its vision on the platform.
Snapchat continues to deepen its roster of clients adopting its Shoppable AR Lens, with clothing giant Levi's and Disney becoming the latest brands to try on the e-commerce platform for size.
Have you ever wondered what it would be like to try to survive The Purge as depicted in the popular movie series? Well, thanks to augmented reality, now you can.
Despite the rise of music streaming, the experience of immersing oneself in the artwork and lyrics of old school albums is alive again, as sales of vinyl records and CDs have outpaced digital downloads for the first time since 2011. Now, the latest album from Amsterdam-based Necessary Explosion evolves this experience through augmented reality.
Locating and abusing files containing unsafe permissions is an easy and surefire way to elevate shell privileges on a backdoored macOS device. This time around, we'll be more aggressive and attempt to phish a user's login password by prompting a convincing popup message merely asking the target for their password.
As if its users weren't already having enough fun with dancing hot dogs and face effects, Snapchat is upping the ante with a new kind of shared augmented reality content.
Modern "mad men" are buying into augmented reality for marketing, with the two latest examples being trendy burger maker Bareburger and department store chain Zara.
After pouring out $10 million for 60 seconds of Super Bowl advertising time, Doritos and Mountain Dew continued their Sunday marketing binge on Snapchat.
So you want to do Kendrick Lamar's "HUMBLE." in Animoji Karaoke, but you need the lyrics. Well, now you can see those rhymes spit out in augmented reality.
A few months ago, we gave you a small peek at a new entrant in the race to deliver augmented reality smartglasses to the masses, and now the device is finally ready for the public. ThirdEye Gen is now accepting preorders for its X1 Smart Glasses, which will also provide users with an AR-centric app store.
It seems like it was just last week that AMC and Next Games unveiled their location-based zombie game based on hit TV series The Walking Dead. (Wait, actually it was just last week.)
Beer pong is a classic game created by college kids to drink and have a good time. However, the process of setting it up is messy and takes a while. Luckily, a demo has introduced an app coming soon where you can play an augmented reality version of beer pong using Apple's ARKit.
In this Tuesday's Brief Reality report, there's a trio of stories from the healthcare world where augmented reality is helping out with surgical microscopes, asthma treatment, and other diagnostic and treatment tools. There's also something for all of you AR/VR storytellers out there.
Verizon has long been king in the wireless provider market, but recently it has had to step up its game in the data department. A limited data plan — with supposedly superior service — was no longer cutting it for customers. Many of whom left to take up the sweet, sweet offers of competitors like Sprint and T-Mobile. This past fiscal year, Verizon had a net loss of customers in the first quarter. Something that has never happened to them before.
A federal judge wants answers after an Uber engineer accused of data theft pleaded the Fifth in the ongoing Waymo versus Uber battle. This privilege would protect the accused, Anthony Levandowski, of self-incrimination and handing over specific documents demanded in a previous subpoena and forthcoming deposition.
The producers of FX's animated series Archer have devised a plan to introduce augmented reality hijinks into its eighth and penultimate season with a new app for iOS and Android devices.
Dirty, malformed, and outright mischievous text strings have long been the enemy of interactive website developers. Strings contain any combination of letters, numbers, spaces, and punctuation, and are entered into text boxes on websites by users. These strings in particular can do everything from highlighting XSS vulnerabilities to soliciting 404 error pages.
Google's own devices have always been the first to get new Android features — but unlike the Nexus series, last year's Pixel phones have a handful of exclusive tweaks that were never intended to trickle down to other devices once the newer Android version rolled out to them. These Pixel exclusives included the Pixel launcher and a unique set of on-screen navigation buttons.
Students from Carnegie Mellon University's Entertainment Technology Center have been working on an augmented reality system to help teach music in a project called Music Everywhere.
