One of the best recent outings in the Marvel universe is the animated series What If...?, which explores alternate universe takes on various superhero storylines that deliver fascinating scenarios if one single factor had been different in the story.
One of the primary assumptions in the world of VR and augmented reality is that the user has the ability to "see" virtual objects and the real world structures around them. But what if the user doesn't have perfect eyesight, or any eyesight at all?
The practice of using sound to trigger augmented reality interactions hasn't been widely used, but a new experience is so impressive that it could kick off more use of the dynamic.
The march to the mainstreaming of augmented reality can sometimes seem slow, but this week things picked up in earnest.
A pair of properties from the soon-to-merge Warner Media and Discovery companies chose different platforms for their augmented reality marketing, with Warner film Space Jam: A New Legacy opting to go with Facebook and Discovery Channel publishing an AR experience through Snapchat.
When it comes to the future of AR smartglasses, DigiLens has one word for you. Just one word. Are you listening? Plastics.
No, Jack Dorsey's Cash app isn't about to launch an augmented reality device (er, I don't think...), but its latest outing is about as close as we've come to full confirmation that the wearable AR age is upon us.
While Snap may eventually compete with Apple and Samsung in selling smartglasses to consumers, today it is helping them achieve their business objectives via augmented reality.
The march of Snap to become the world's augmented reality engine isn't slowing down. In a new deal announced on Thursday, Snap has revealed that it has signed an agreement to become the software driving Universal Music Group's (UMG) mobile AR music offerings.
The makers of arguably the two most important mobile AR apps, Niantic and Snap, both had good news this week, with the former preparing to replicate its success with Pokémon GO for another franchise and the latter notching another popular augmented reality Lens for Snapchat.
The recent announcement that Facebook will begin inserting advertisements into its VR experience on its Oculus Quest headset has set the VR and augmented reality industry into a frenzy.
Project managers — and those hoping to become one — should rejoice at this killer deal. The Project Manager's Essential Certification Bundle Ft. Scrum, Agile & PMP usually runs for $1,990 but is only $49.99 for a limited time.
Apps went from a novelty to the main way we control the functionality of our phones and tablets in what felt like an instant. Apps are ubiquitous, and you can find one for virtually every need. However, what's right for someone else isn't always right for you, and what's right for you might be right for more people.
When you're working, in class, or just browsing the internet away from an outlet, the last thing you want is to string your devices along with a portable charger that can't recharge them as fast as you need. The Ultimate Charger: Portable Multi-Device Power Bank is exactly what it says it is — the ultimate portable charger that can power even a laptop at full speed, and it's on sale for $149.99 (it's normally $179.99).
We're still basking in the afterglow of the HUGE Snap Partner Summit last week, where Snap made Snapchat a much stronger augmented reality platform while also unveiling the AR smartglasses version of Spectacles. This week, we got a peek at how Spectacles AR started and got our hands on Lenses from Lego and Disney featured during the keynote.
Google and Snap held their annual conferences this week, and both companies managed to upstage their new AR software features with fantastic new AR hardware.
There's already some fierce competition between Snap and Facebook in the AR space, but it's about to heat up even more, with Snap snatching up a 3D mapping startup that could add some new AR capabilities to its arsenal.
Learning to code is difficult, particularly if you're doing it alone. While coding may be among the most valued job skills in many markets, the education is sometimes inaccessible.
Snapchat may trail Facebook and Instagram in terms of daily active users, but a new partnership with Samsung may get those innovative AR Lenses onto the mobile devices of a lot more users.
The augmented reality industry has grown steadily over the past four years, but now it is on a collision course with uber-popular non-fungible tokens technology, with Looking Glass and music artist Reggie Watts among the latest to strike while the iron is hot.
The Lens Studio creators have published more than 1.5 million AR effects to Snapchat. One of them is Audrey Spencer, who shared her story with us and provided her insights into Lens Studio as a storytelling device. Meanwhile, Snap has added new capabilities to the platform to stoke more creativity from its creators.
Despite the unfortunate social media-driven association of Corona beer with the virus behind a global pandemic, beverage maker Constellation Brands has pushed its marketing forward like a lime through the mouth of a beer bottle.
When life hands you lemons, make lemonade. At Magic Leap, the lemons are the COVID-19 pandemic, and the lemonade is a new solution for virtual meetings born out of social distancing.
The latest whispers about Apple's plans to launch its long-awaited (yet still unconfirmed) augmented reality device hits several familiar notes, but lands on a different refrain.
If you're in the market for a new house, how do you know what your commute would be like if current traffic is unseasonably low? Or if you're considering a new job across town and want to weigh the pay raise against the extra time stuck in a gridlock, how do you measure the discrepancy? Google Maps can help.
We're living in the age of Big Data. As the primary force behind everything from targeted marketing campaigns and online search algorithms to self-driving cars and even space exploration, massive sets of complex data stand at the heart of today's most exciting and important innovations.
Data analytics is crucial to the operations of every modern business. This trend is going to continue: in three years, 71% of global enterprises predict a rapid increase in data analytics. Experienced professionals that can project manage data initiatives are in high demand.
With over two billion websites floating around cyberspace — only 400 million are estimated to be active — you need every tool you can get to stand out. Great design, fonts that capture attention, and SEO placement are all necessary ingredients to success.
The majority of us have been shown, again and again, that we want our own business. Business software is making this a reality by automating and simplifying the complex parts of running any company.
I recently picked up a Pixel Slate when Google had a deal going on. I'd been in the market for an Android tablet since the Nexus 7, and this was the closest thing to it. Unfortunately, I soon learned Chrome OS and Android aren't as integrated as I had hoped.
If you're considering purchasing Apple's new 2020 iPhone SE, which brings many modern components into the compact body of an iPhone 8, you should know what its dust and water resistance rating means. Just how dirty and wet can the iPhone SE get without breaking any functionality?
Ever since Microsoft sunset Windows Phone, they've been working with Android to tap into the growing mobile device market. The tech giant has uploaded over 80 apps to the Play Store for any Android user to download, but some features Samsung has hoarded for themselves.
Just as predicted (but perhaps with less fanfare than usual), Apple has made the move of adding a depth sensor to the rear camera of its latest edition of the iPad Pro.
You've just picked up your new Samsung Galaxy S20, S20+, or S20 Ultra — but wait. After you turn it on and restore your data, there a few apps you should install to get the most out of your updated phone. Installing these eight apps right away will help maximize your experience from the very beginning.
Mobile gaming has exploded, with roughly $70 billion in revenue in 2019. This gave rise to the so-called gaming phone, headlined by names like Razer and ASUS. While the Galaxy S20, S20+, and S20 Ultra are being marketed as everyman devices, make no mistake — these are unstoppable mobile gaming machines.
Despite some of the biggest players in tech still lagging in terms of offering smartglasses options, there are nevertheless a number of smartglasses makers, including North and Vuzix, with consumer-grade smartglasses on the market right now.
Samsung decided to jump into the foldable category early, announcing the Galaxy Fold in February 2019. After a major hiccup, Samsung released the phone four months later to praise. But Samsung's not finished with foldables, as the new Galaxy Z Flip is just on the horizon.
Apple Pay can be used at retail stores, restaurants, markets, and millions of other locations in the US and abroad. It's used to buy everything from clothing to groceries and vending machine snacks, so it's important to ensure that the cards in your Wallet are always up to date with the correct billing and shipping addresses.
Back when I worked in the music industry, I never imagined there would be a day that I'd be able to sit in a room surrounded by virtual album covers while listening to beats, but that day is really here.
Android 10 is officially out, but a lot of phones didn't get it in 2019, and others may not get it at all. With this page, you'll at least know when or if.
