News: Here's How Shared AR Experiences will work via Google's Cloud Anchors
In the arms race between ARKit and ARCore, Google scored a big win with the announcement of its Cloud Anchors shared AR experiences platform at Google I/O on Tuesday.
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News: Microsoft Unveils Remote Assist & Layout, New HoloLens Apps Aimed at Workforce Productivity
On Monday, at its annual Build developer conference, Microsoft revealed two new apps for the HoloLens apps.
News: Magic Leap's First Twitch Video Show Had Toys, Philosophy, but No New Peeks at the Headset
We watched the first piece of public-facing content Magic Leap has released so you don't have to, and, well, you didn't miss much.
News: We May Finally Know How Many HoloLens Devices Microsoft Sold, & It's a Revealing Peek at the Future of AR
Last week, we told you about Microsoft's Alex Kipman and his nomination for the annual European Inventor Award, presented by the European Patent Office (EPO). And while that's big news in and of itself, it turns out we overlooked a very important detail buried in the EPO's video presentation. What was it? Only one of the most sought-after data points related to the HoloLens since its launch: how many have been sold.
Market Reality: Microsoft & Lenovo See Differing Results from AR Headsets, WaveOptics Preps Next-Gen Smartglasses
The price tag for the Microsoft HoloLens might be out of range for the average consumer's budget, but for enterprises, like BAE Systems, adopting the AR headset is yielding a return on the investment. And for those with even slimmer wallets, Best Buy just made the Lenovo Mirage, part of the Star Wars: Jedi Challenges package, more affordable.
Market Reality: Bareburger & Zara Use AR for Marketing, While vTime Gets a Cash Infusion to Move from VR to AR
Modern "mad men" are buying into augmented reality for marketing, with the two latest examples being trendy burger maker Bareburger and department store chain Zara.
Snapchat 101: How to Attach URLs to Your Snaps as Links
While Instagram users can attach links to images, they can only do so in stories, and only if they meet the special requirements that most users cannot obtain. Snapchat, on the other hand, lets anyone add a link, and it can be done in regular snaps and in your story. This feature has only been around since July 2017, so you may have missed it and not even realized it was a possibility.
News: Nokia 9 PureView Leaks & Rumors
Update February 25: The Nokia 9 PureView was announced at Mobile World Congress! Read all of the official specs and details at our full rundown of Nokia's latest flagship.
News: New Magic Leap Gesture Documentation Offers Insight into How Hands Will Make Its Digital World Come Alive
As the week of the Game Developer's Conference hits the mid-point, we've already had some major announcements hit the AR space. The specific timing of these announcements are thanks in part to a conference within a conference called VRDC, aimed at VR, AR, and MR developers. And while the week is hardly over, the announcement that is still having a big effect on the developer population is the reveal of the Creator Portal for the long-awaited Magic Leap One device.
News: L'Oreal Acquires Leading Augmented Reality Makeup Provider ModiFace
The cosmetics industry faced a rude awakening on Friday as beauty behemoth L'Oréal gobbled up ModiFace, one of the leading providers of augmented reality technology to the cosmetics industry (price details for the acquisition were not disclosed).
News: DAQRI Expands to the Software Side of Enterprise AR with Worksense App Suite
Not content to just be a provider of rugged smartglasses for enterprise users, DAQRI has made the jump into the AR software side of the industry with its new Worksense productivity suite.
News: Japan Startup Launches What Could Be the First AR Barbie Doll for Your iPhone
We already showed you the dark side of augmented reality in the form of a virtual girlfriend from Japan, but now the same country has given us something a lot less creepy that could be the future of virtual pop stars everywhere.
Market Reality: Magic Leap, Microsoft & Movie Theaters Reveal Big Money Plans for AR
In any business, there are a number of questions companies must answer in order to get customers to buy a product or service. The same holds true for companies selling augmented reality headsets.
How To: The Quick & Dirty Guide to the Augmented Reality Terms You Need to Know
Every industry has its own jargon, acronyms, initializations, and terminology that serve as shorthand to make communication more efficient among veteran members of that particular space. But while handy for insiders, those same terms can often create a learning curve for novices entering a particular field. The same holds true for the augmented reality (also known as "AR") business.
How To: You Can Play the New Westworld Mobile Game on Your iPhone Right Now — Here's How
HBO's Westworld has touched down on iOS as a mobile game, giving players the chance to manage their very own futuristic theme park set in the wild west. Unfortunately, the game is currently only available in select countries as a soft launch until its fully developed. But if you'd like to try out this game right now, there's a simple workaround to get Westworld on your iPhone.
News: Axon 7 Oreo Beta Now Open to US Users — Here's How to Get It
In January, ZTE announced they would be conducting an Oreo beta program for Axon 7 users to test Android 8.0 before the masses. Since then, no additional information was released — until today, when ZTE finally opened up the Oreo beta to US customers.
News: It's Time to Ask — Is Microsoft Co-Founder Bill Gates Secretly a HoloLens Hater?
Despite their sometimes fluffy reputations and occasionally ethically compromised viewpoints, tech evangelists are important, don't let anyone tell you otherwise. The right passionate voice behind the right technology platform or piece of hardware can sometimes spell the difference between fostering a community of potential users and watching a product die on the vine.
Market Reality: While Apple & Vuzix Bet on AR, Game Developers Are Less Enthusiastic
This week, saw two companies leaning on AR to prop up their financial futures. On one hand, Apple made quite a bit of AR-related news ahead of its quarterly earnings report next week. On the other hand, Vuzix launched a pre-order program for its Blade smartglasses and closed the largest financing deal in the company's history to fuel its ongoing headset production.
News: Thyng Gives Anyone the Ability to Embed AR Content in Images Ahead of ARKit
Stop me if you've heard this one before: scan an image with your iPhone's camera and augmented reality content shows up.
Meltdown & Spectre: Here's How to Keep Your iPhone or Android Phone Secure
You may have seen news reports over the last two days detailing a major security flaw in virtually all smartphones. The devices that are at risk are not limited to either iPhone or Android — all of us are affected. If you want to make sure your smartphone and its data stay secure, there are a few steps you can take.
News: Magic Leap CEO Revealed Future Vision for Product Days Before Launch in Bonkers Sci-Fi Speech
Just days before the release of the first image of the Magic Leap device, the company's CEO, Rony Abovitz, knew that the biggest moment of his life was about to unfold the following week. But instead of hunkering down in the Florida-based confines of the company's skunkworks, he instead decided to deliver a speech to the public about, what else, the future.
News: Price, Pre-Order & Ship Date for Magic Leap One Creator Edition
With the big reveal of the Magic Leap One: Creator Edition in December 2017, and now the update on Feb. 13, 2018, we no longer have to speculate as to what the augmented reality headset will look like or when (in general) it will be available.
News: Magic Leap One Likely Has Larger Field of View Than HoloLens, but Not by Much
While the public now knows much more about the Magic Leap One: Creator Edition today than it did yesterday, there's still a quite a bit that's unknown. One of the most significant questions — with any mixed reality product — is the field of view. How much of what we see through these glasses will contain the computer's virtual creations?
News: Vuzix & CyberTimez Give Gift of Sight to High School Student via AR Smartglasses
Augmented reality hardware maker Vuzix came to the rescue of a vision-impaired student in Pennsylvania today by delivering a pair of Vuzix M300 Smart Glasses to enhance her eyesight.
News: HoloLens Update for Remote AR App Offers a Peek at the Future of Remote Collaboration in AR
On Wednesday, Scope AR, makers of Remote AR, the augmented reality video conference calling and remote assistance solution, announced that the app is finally available for HoloLens. Next Reality had a chance to talk with the founder and CEO/CTO of Scope AR, Scott Montgomerie, inside this new version of Remote AR.
How To: Check if Your Phone Can Stream HD Video from Netflix, Amazon Prime Video & Other Services
It recently came to light that a number of Android phones are unable to stream HD video through services like Netflix, Google Play Movies, and Amazon Prime Video. If you're worried that your phone may be affected, there's a simple tool you can use to find out for sure if you can actually stream video in 720p or higher.
Apple AR: Deck Your Halls with Boughs of AR via IKEA Place & Other Holiday-Themed Apps
They say if you don't believe, you don't receive. Therefore, I'll choose to believe that this holiday season, Santa's elves have learned how to code in Unity and leverage ARKit to deliver these jolly AR apps for helping children of all ages virtually decorate their homes.
News: Amazon Launches Sumerian, Drag-and-Drop Tool for Quickly Creating & Deploying AR/VR Content
Amazon Web Services (AWS) opened its re:INVENT developers expo with a bang by launching Amazon Sumerian, a new tool that could become the dominant platform for building cross-platform augmented and virtual reality applications.
Market Reality: Auto Industry Ramps Up AR Use via Microsoft & Snapchat
Between Renault Truck's testing of the HoloLens in factories and BMW promoting its newest model through Snapchat, the auto industry is hot for augmented reality to improve internal operations and engage consumers.
News: 'The Book of Alien' Print Book Uses AR to Teach You How to Survive Xenomorphs & Facehuggers on Earth
The latest installment in the Alien movie franchise, Alien: Covenant, came out many months ago, and the fan day dedicated to the franchise, Alien Day, April 26, is long past. But for many Alien fans, Alien Day is every day. For those loyal members of the xenomorph-worshipping tribe, a new augmented reality-powered book has arrived to serve their science fiction needs until the next film is released.
Apple AR: Blippar Charts New Territory with Launch of First AR Navigation App for iPhones & iPads
Mobile AR developer Blippar has achieved a breakthrough by releasing what appears to be the first commercially-available AR navigation app.
News: Razer's New Gaming Phone Leaked in Promo Video Ahead of Announcement
Razer, the company known for PC peripherals and laptops, is joining the smartphone industry with a new device. Rumors have been swirling since they announced an event on November 1 at 4 PM EDT, but now, we have our best look yet with a leaked promotional video before the actual announcement.
News: ThirdEye Aims for Crowded Enterprise Market with X1 Smart Glasses & App Store
A few months ago, we gave you a small peek at a new entrant in the race to deliver augmented reality smartglasses to the masses, and now the device is finally ready for the public. ThirdEye Gen is now accepting preorders for its X1 Smart Glasses, which will also provide users with an AR-centric app store.
News: Lionsgate Goes Deep into AR & VR Ads for New 'Saw' Movie 'Jigsaw'
With a new installment of the Saw horror series opening in theaters nationwide this weekend, Lionsgate is betting its ad dollars on immersive advertising to sell tickets.
News: Your Banking App Could Soon Help You Locate the Nearest ATM in AR
A potentially groundbreaking new app targeting retail financial services hopes to bring augmented reality to your local bank and credit union.
News: Google Continues AR Duel Versus Apple with AR Stickers for Pixel 2
Clearly, the next big battlefield for tech gamesmanship between Apple and Google will be augmented reality.
How To: Become Pennywise from 'It' for Halloween (Makeup & Costume Guide)
Let's face It ... Pennywise is going to be the Halloween costume to beat this year. It's terrifying, simple enough to pull off, and with the original movie's gargantuan box office gross and the hit status of the sequel, released in September, everyone and their pet dog will get your costume.
How To: Add Additional Emails to FaceTime & Messages in iOS 11
Using either iMessages or FaceTime on the iPhone is a great alternative for coworkers to stay in touch in the event that messaging services like Slack go down. They're also a handy means of communicating between buyers and sellers, as it provides a more intimate way of either checking out or showcasing a product. But you're not always going to want to give out your real number to everyone.
Dev Report: Microsoft Unleashes Trio of Updates & Meta 2 Supports SteamVR
It has been an interesting few days in developer news. The Microsoft blog has been busy with information relative to the augmented reality space. Meta 2 has also announced an interesting development this week. Here is a collection of various tidbits that have been collecting up.
News: Vertebrae Standing Up AR Ad Platform for ARKit Arrival
When iOS releases in the next few weeks, consumers on both iOS and Android operating systems can expect to see more AR ads in the mobile web browsers thanks to Vertebrae, an advertising platform for immersive media.