News: Toyota Rolls Out Web-Based AR Advertising Campaign via 8th Wall
While Toyota ranks as the leading automotive brand in the world, the company is a follower when it comes to augmented reality.
While Toyota ranks as the leading automotive brand in the world, the company is a follower when it comes to augmented reality.
I'm here at the annual AWE event in Santa Clara, California, and the venue is just as packed, if not more so, than last year.
After applying augmented reality as a solution for the sale and marketing of sneakers, Nike is taking the next step in its adoption of AR to improve the customer experience.
As much funding as Magic Leap has secured, another round of funding will still catch headlines. However, the latest funding solidifies the company's strategy for succeeding in the consumer segment of AR.
While augmented reality made more of a cameo appearance during Samsung's official grand unveiling of the Galaxy S10 line-up on Wednesday, it's the company's move into 5G connectivity that has huge implications for AR.
Browsing the web can be dangerous. With all of the various threats out there, it isn't enough to just avoid bad links and visit only HTTPS websites. You need to take advantage of the tools available to you so you don't end up the victim of some scam. Fortunately, Opera is making this a bit easier.
The era of smartglasses designed for consumers has officially begun, as shipments of North Focals began arriving at its stores this week. And the company now has plans to expand its retail footprint.
The augmented reality industry has a bright future built on innovation and growth, but that doesn't mean we can't look back at the close of the year to see what the industry has accomplished from a business perspective.
Around the end of each year, Spotify offers a year-in-review service so its users can see what they listened to the past year and share their listening histories in fun infographics. Apple Music does not have such a feature, unfortunately, but there is a way to curb that FOMO feeling this holiday season by downloading your listening history not just for 2018, but for the entire lifespan of your account.
If you ever looked at Apple's Peek and Pop feature on Safari and said "I want that," Google has kinda-sorta delivered. A new hidden Chrome feature brings similar functionality to Android despite the lack of 3D Touch, and while it's a bit redundant and nowhere near as polished, it does make navigating the web easier.
Last year, Razer kicked off a new trend by building a smartphone from the ground up with mobile gamers in mind. At the time, many thought the Razer Phone solved a problem that no one really had — but a year later, we're starting to see that gaming phones are perfect for more than just Fortnite players.
AMC Theatres was never a fan of MoviePass and even predicted its unsustainability. After the struggling MoviePass turned off diehard fans with too many new restrictions to combat its cash problems, AMC stepped in to save the day with its AMC Stubs A-List subscription for cheaper movie tickets.
While many are familiar with Samsung, I'm pretty sure most Americans couldn't name the second-largest smartphone OEM. It's actually Huawei, and they recently released a spec-sheet dream of a phone in the Mate 20 Pro. So naturally, we wanted to see how it compared to the largest OEM's best offering.
The iPhone XR is the best bang for your buck option among the 2018 iPhones. Splitting the XR and XR Max right in the middle with screen size, it makes small compromises to to keep the price low. However, with the release of the Galaxy Note 9, Samsung has their own formidable middle option as well, the Galaxy S9+.
With this year's iPhones, Apple built upon the success of the iPhone X in a somewhat iterative manner. All three phones borrow from the 2017 flagship's design, which many praised as being the best in years. They also tried to help those of us who don't have more than a grand to spend on phones, creating a new product with a few compromises.
Until next March, the iPhone XS and Samsung Galaxy S9 will be the only phones considered by many. Whether you're an Apple fan wanting to see how your new phone stacks up against the competition or a buyer on the fence, here's how the latest flagships from the two biggest brands compare.
If you're on the hunt for a profitable side-gig, or even a completely new way to to make money, you'll want to take a look at Upwork, a leading freelancing platform that connects skilled freelancers with clients from all over the world.
While Magic Leap has gained attention for its ability to raise capital, the company (now with an actual product on the market) still faces an uphill climb against the titans of the industry.
Apparently, it's Google Week for the augmented reality business. Now that ARCore has a firm foothold in the app ecosystem, Google is making a case with educators and marketers that the apps should have a place in schools and campaigns, and the company is also encouraging developers to learn how to build apps using ARCore.
Electronics maker Epson is courting developers to its Moverio smartglasses with an updated software development kit (SDK) and integration with a web-based tool for publishing augmented reality experiences.
Nearly one year after its announcement, AirPlay 2 has finally landed on iPhones everywhere. Not only can you easily control multiple speakers including Apple TVs and HomePods from your iPhone, but you can use Siri to help you get the job done. It's one of the iOS assistant's best features, and if you're running iOS 11.4 with a compatible speaker, you can try it out right now.
One word to sum up this batch of Snapchat lenses: complex. Lens creators like ApocTheLegend and Jinnie the Wew have been at it long enough to start making some really cool stuff, stretching the limit of what's possible using Lens Studio. I'm really looking forward to what they continue to pump out in the future.
Users of Epson's smartglasses can now tell their devices to "talk to the hand" when it comes to passwords and authentication.
MLB.TV is a great service that lets you watch most Major League Baseball games in North America, as long as you're a subscriber, of course. While I personally love it, blackouts can ruin the ability to watch my favorite teams. Fortunately, MLB At Bat Android users have an easy way to bypass blackout restrictions — and with no root required.
With Huawei's recent emergence as the second largest OEM in the world, the company was poised to finally make a big push into the US market. Instead, their efforts were derailed by an unlikely foe, the US government. As a result, American customers will miss out on the newly-released Huawei P20.
If you're a console or PC gamer, you may be quick to ignore the mobile version of Fortnite Battle Royale. The lower graphics and the switch to touchscreen controls may be enough reason to dismiss this version of the game. But don't be so quick to judge — there are actually some clear advantages to playing on mobile.
Since making waves at Mobile World Congress 2018, Android Go devices have slowly trickled their way onto US shores. Only one device was officially announced for the US at MWC, but several OEMs have extended availability to the US in the months since, and it looks like we just received another.
Last year, OnePlus released not one but two excellent flagship devices with the OnePlus 5 and 5T. While the 5T released sooner than expected, it brought some worthwhile upgrades, such as a near bezel-less display and a much-needed camera enhancement. Now, that the OnePlus 6 has arrived, it's time to see what OnePlus has in store for 2018.
In 2017, after purchasing a majority of the 600 MHz frequency, T-Mobile began a massive rollout of the new LTE Bands across the US. However, there are currently only two devices that support the frequency, also known as LTE Band 71. Thanks to a recent FCC listing, we've learned this number will double when the Galaxy S9 and S9+ debut next month.
Not many smartphones are announced at CES these days — instead, you'll mostly see other types of electronics like Energeous's WattUp and Li-Fi. However, ASUS decided to share some good news for their US customers, and it comes in the form of a new phone with some interesting specs and a budget-friendly price tag.
Today could mark the beginning of a new age in wireless charging. The FCC has certified the WattUp transmitter, a revolutionary technology that could shape the future of smartphone charging. This new tech addresses many of Qi charging's limitations, and if things go right, may lead to a truly wireless future.
The Pixel 2 and Pixel 2 XL were built by different manufacturers. This is pretty common knowledge among Android fans at this point — Google's smaller Pixel 2 was built by HTC, while the larger Pixel 2 XL was built by LG. What would the Pixel 2 XL look like if HTC had followed through and delivered on the larger phone for Google? Today we have some answers.
HTC is heading in a strange direction lately. Instead of releasing just one flagship in the spring season, they released two top-tier phones, with one having last year's specs and both having last year's design. They were also supposed to manufacture both the Pixel 2 and 2 XL, but Google was unimpressed by the HTC-made Pixel 2 XL and looked to LG for the bigger device. Now it seems, HTC isn't finished yet.
You can bet Thor costumes will be prominent among the superheroes seen this Oct. 31. Since the summer, there has been no shortage of coverage for Thor: Ragnarok, and the timing of its November release couldn't be better as a tie-in with the cosplaying holiday known as Halloween. This year, the success of pulling off the Thor costume will rely on how well your new Thor helmet looks, which as it happens, you can DIY at home, using a few simple supplies and perhaps a trip or two to the craft and...
When it comes to technology, there are no bigger names than Google and Apple. They're the two most valuable companies in the world, and they've swapped places a few times over the last year, so they're truly neck-and-neck. But let's put business aside for a moment — which of these companies makes the better flagship phone?
Back to the Future Part II missed wildly on many technological advances for the year 2015, such as flying cars and rehydration ovens. However, it connected on several predictions, such as video calling and biometric security, and it was in the ballpark (pun intended) on others, such as the Chicago Cubs winning the World Series.
For the first time, the US Food and Drug Administration (FDA) has approved medication to treat children with a serious infection called Chagas disease, which stealthily infects and damages the hearts of millions of victims a year.
The staff at Next Reality News is legitimately excited about the prospects that Google's ARCore could bring not only to smartphones and tablets running Android, but also to Android-based hardware such as smartglasses.
When Apple announced their ARKit platform in June, they immediately staked the claim to the largest augmented reality hardware platform, with millions of iPhones and iPads compatible with iOS 11 becoming AR devices this fall.
So cute, so furry, and so chock full of parasites. While raccoons are fun to watch, they are neither friendly nor clean — and they can make you sick in more ways than one.