In a leaked company memo, Snap CEO (and NR30 member) Evan Spiegel has made it clear that the future of the company lies not only augmented reality but also hardware that enables those AR experiences.
In iOS 12, Apple included new, Snapchat-like effects and stickers for photos and videos in Messages. While these new options are fun, they're missing something that takes away from the appeal, especially since Snapchat, Instagram, Facebook, and similar apps already let you do it.
This week, we're beginning to see the wide ranging impacts of some of the early iterations of augmented reality hardware and software.
Snapchat is one of the best ways for people to communicate with pictures, but it has a ton of other features baked into it. From the Memories feature to My Story, there are many ways to save save and share snaps among friends. Sometimes though, you want to add a little more pizzaz to your snaps. Luckily, Snapchat gives users a myriad of ways to interact with snaps before they're sent.
With an eye toward future iPhone X-focused augmented reality functions, Apple's new investment in one of its components vendors will increase production capacity for the technology behind its TrueDepth camera, but could also apply to its future AR ambitions.
Snapchat is mostly credited as the first AR social network, and, like most social media companies, its revenue model is nested largely within advertising. As such, the company now has a new avenue for branded content.
For most of us, the primary reason we capture videos on our iPhones is to post on one of the various social media platforms out there, like Facebook, Instagram, Snapchat, or Twitter, providing instant gratification by receiving a proverbial nod from our followers.
Sure, Snapchat AR Lenses can be fun, but they can help communicate complex issues as well. While our Facebook news feeds were filled with references to 311 Day, March 11 is also World Kidney Day, the United Kingdom's National Health Service Blood and Transplant (NHSBT) used the occasion to educate its constituents about organ donation.
Sending Christmas cards via snail mail is so passé. Why spend the time and money for a bougie photoshoot, saccharine card design, and postage when you can use augmented reality to instantly dress up photos and videos to send to friends and family instead?
Snapchat is in the midst of a massive redesign — one that not everyone loves. Still, it's clear that this is a decision fueled by money, and Snap Inc. believes this redesign will help attract more advertisers. Even so, Snapchat has a few more tricks up their sleeves to make a little extra dough. And while the average user couldn't care less about ads, they very easily could care about custom Filters and Lenses.
Saving a Snapchat photo onto your Android device is a simple process, but it always notifies the sender that you took a screenshot of their picture. Some of you may want to remain undetected when taking a screenshot, and where there's a will, there's a way.
In this Software video tutorial you will learn how to use Daemon Tools Lite to mount an image or ISO file. This is a software that takes ISO files and puts them on a fake hard DVD drive. This is really very easy and simple to do and takes practically no time. Go to start > all programs > daemon tools > daemon tools lite. Now the ‘mount n drive manager’ window will come up. Here you click ‘add’, browse to the ISO file and open it. Alternately, you can drag and drop the image in to the ...
While the big names in augmented reality demonstrated the breadth of opportunities in the industry's landscape this week, one new startup showed off what is possible further in the future.
Apple might not be ready to unveil its rumored-yet-unconfirmed smartglasses. But the iPhone's current depth-sensing hardware is proving to be useful for both smartglasses makers and mobile AR apps.
Over the past two years, the tech industry has formed a series of symbiotic relationships that are now converging in the augmented reality space. This week, we took a look at these interrelated technologies and how they are shaping the future of AR.
This week, inside sources divulged details of how Apple nearly acquired Leap Motion, twice. Otherwise, companies offering or working on augmented reality technology had more successes than failures to talk about.
This week, Next Reality published its annual feature on the leaders in the augmented reality industry, the Next Reality 30. So it's no coincidence that the companies represented in the top four spots of the NR30 also made business headlines in AR this week.
In case you missed it, you don't have to chat one-on-one anymore in Snapchat. The company added group chats back in 2016, and they are increasingly gaining new features such as video and audio chats, so communicating Snapchat-style with all your friends at once is better than it's ever been.
In his famous 1996 "Content is King" essay, Bill Gates predicted that content is where tech companies will make money on the Internet. The adage clearly holds true in the current phase of augmented reality experience.
Halloween is barely in the rearview mirror, but Coca-Cola is ready to bypass Thanksgiving altogether to accelerate the arrival of Christmas, and the brand has enlisted augmented reality as an accomplice.
A century-old opera is getting a revamp in the UK after swapping dusty wigs and curtains for augmented reality overlays and Snapchat filters.
Facebook had a pretty big week in terms of augmented reality, with much of its news coming from the Oculus 6 keynote presentation. But Mark Zuckerberg's social media company found other areas of impact outside of Oculus 6 as well.
While Gucci is among the most recognizable brands in fashion, you would be excused for not realizing that the company makes sneakers as well.
For those about to rock, Live Nation salutes you, now with augmented reality. This week, at the Cannes Lions Advertising Festival of Creativity in France, the live entertainment giant unveiled a suite of AR experiences that music festivals and their sponsors will be able to deploy in their mobile apps to engage attendees.
With the upcoming Memorial Day weekend serving as the unofficial start of summer, Pepsi is turning to Instagram to help sell its soft drinks to quench the thirst of beachgoers and BBQers.
We've seen a variety of AR experiences related to athletic footwear over the years, but Puma is betting sneakerheads will buy into a version of interactive design where sneakers are the augmented reality experience
Mobile augmented reality pioneer Blippar has now completed its fall from hopeful AR startup to the immersive computing history books.
When Snapchat first hit it big, people just assumed it'd be used for seedy activities. And while that's not completely true, it's definitely true sometimes. For those moments when you need to take a sneaky screenshot that doesn't notify the sender, Android has plenty of ways to keep your cover from being blown — no root needed.
Adding Stickers to your Instagram Stories is a great way to spice up your story, giving it another dimension that bare pictures don't have. Those who use Snapchat know that platform features stickers as well, and you can even pin them to your Snaps. Fortunately, Instagram lets you do the same.
For social media platforms like Facebook, augmented reality represents a whole new art form with which users can express themselves online. Now, Facebook is giving those users a new brush.
What many thought was inevitable, based on recent hints, has been revealed to be in the planning stages: Snapchat is working on smartglasses. The surprising information came out on March 2 in a report that also claims Snap Inc. is planning to release version two of its Spectacles product in the third quarter of 2018.
Investors aren't keen to throw money at a new technology sector without at least some hope of a significant return on their investment in the future. That's why a recent run of activity within the augmented reality business space has stoked some new optimism among the financial community.
Although it sounds like a foodie's take on Facebook, what Calabasas, California-based FaceCake actually offers is more about augmented reality fashion marketing rather than food selfies.
Between Renault Truck's testing of the HoloLens in factories and BMW promoting its newest model through Snapchat, the auto industry is hot for augmented reality to improve internal operations and engage consumers.
Advertisers must love when their commercials go viral. Take for instance the Esurance commercial where an elderly woman completely misunderstands Facebook jargon.
You may not have woken up like this, but you're still #flawless thanks to Microsoft's new Face Swap app for Android.
Uber has recently been updating their app on a weekly basis to ensure that users have the smoothest travel experience possible. The entire UI was recently redesigned to increase user-friendliness, the total app size was reduced to improve performance, and an intelligent shortcuts feature was added which tries to guess your next destination.
Thanks to Snapchat, we're all familiar with face swapping and augmentation thanks to some clever, fun technology. But that's just the beginning, because this kind of augmented reality can do so much more.
In this Software video tutorial you will learn how to use the filter & sort feature in Excel. First create a column chart on an excel sheet. In this example, it is a date and sales chart. Click alt+F1 and the chart is displayed. Then click and delete the legend and the horizontal lines. Now go back to the data set, click on a cell and click ctrl+shift+L and that will add the auto filter. ctrl+shift+L is for Excel 07. For earlier versions, see the commands listed in the video. This is a toggle...
In order to set a table properly, you need to begin with the candles. Try using beeswax in your candleholder to hold your candle upright. Place the salad plate inside your serving plate. Every course should have its’ own silverware. Place the napkin on the left side. The fold of the napkin should be away from the plate.