News: Startup Mojo Vision Seeking FDA Approval for First Augmented Reality Smart Contact Lens
After more than two years of teasing, augmented reality startup Mojo Vision has confirmed that "invisible computing" means what we've suspected all along.
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How To: Use One-Lin3r to Quickly Generate Reverse Shells, Privesc Commands & More
A lot of time can be wasted performing trivial tasks over and over again, and it's especially true when it comes to hacking and penetration testing. Trying different shells to own a target, and testing out privilege escalation commands afterward, can eat up a lot of time. Fortunately, there is a tool called One-Lin3r that can quickly generate shells, privesc commands, and more.
Vision Forecast 2020: AR Execs Weigh in on Recent Industry Milestones & What We Can Expect in the Coming Year
The year 2019 was filled with all the normal peaks and valleys of the tech business cycle, but this year was particularly important in a space as relatively young as the augmented reality industry.
News: Snapchat Launches Trailer Reaction AR Lens for Tom Cruise Movie 'Top Gun: Maverick'
Usually, flying into unknown territory would mean riding into the "danger zone", but Paramount and Snapchat are taking the trip anyway with one of Summer 2020's most anticipated movie sequels.
Market Reality: Hello Kitty Comes to AR, Epic Games Negotiates with Nreal, & Magic Leap Weathers Exec Turnover
They say it is always darkest before the dawn. If that's the case, then perhaps there's a light ahead for Magic Leap after more unfavorable news in the form of executive departures.
Market Reality: Samsung Diversifies AR Hardware Bets, PTC Acquires Onshape, & Nvidia Takes AR Content to the Cloud
It's no secret that Samsung is working on augmented reality hardware, as the company has been candid about its intentions. However, what we don't know is exactly how many AR projects the company is working on, as patent filings and reports revealed two more over the past week.
Market Reality: Verizon Buys Jaunt, Zuckerberg Faces Off with Musk for BCI Tech, & Magic Leap Assists with 5G Revolution
Augmented reality plays a key role in the evolution of adjacent technologies, such as 5G connectivity and brain-control interfaces (BCI), and the business news of the week serves up proof points for both examples.
News: Verizon Acquires Jaunt After Startup Moves from VR Services to Augmented Reality Focus
It looks like Jaunt's pivot from VR to volumetric captures services for augmented reality experiences has paid off.
Market Reality: North & Snapchat Use iPhone's TrueDepth Camera for Mobile AR & Magic Leap Adds Concepts as App Category
Apple might not be ready to unveil its rumored-yet-unconfirmed smartglasses. But the iPhone's current depth-sensing hardware is proving to be useful for both smartglasses makers and mobile AR apps.
Market Reality: Snap CEO Tops NR30, Apple Sneaks Spatial Awareness into New iPhone, Daqri Runs Out of Runway
This time last year, Snap CEO Evan Spiegel and his company were faced with an erosion of its user base that cratered its stock price. This year, on the strength of Snapchat's AR camera effects, the company has reversed course. And that's why Spiegel tops the NR30, our annual list of the leaders in the AR industry.
Market Reality: Magic Leap Gets New AT&T Streaming App, 6D.Ai Partners with Qualcomm, & Ximmerse Previews Rhino X
While Magic Leap doesn't yet have a consumer edition of the Magic Leap One, that hasn't stopped AT&T from building apps for mainstream audiences for the headset.
News: China's Huawei Reveals Its Vision of the 5G-Powered AR Cloud Called the Cyberverse
The augmented reality cloud will probably be one of the most important pieces of digital real estate in the next few years, and China has no intention of being left out of the virtual land grab.
News: India Telecom Giant Reliance Jio Partners with Startup Tesseract to Bring Augmented Reality Headsets to the Home
We already know that major players like Magic Leap have been planting the seeds of augmented reality for mainstream consumers through wireless partnerships with AT&T, NTT Docomo, SK Telecom.
Market Reality: Magic Leap App Makes Waves, Norm Glasses Push Smartglass Future, & Facebook's Mind-Powered Controllers
When it comes to the business of augmented reality, companies that aren't already introducing new products or apps are focused on producing the AR technology of the future. But in the realm of real products and apps, Magic Leap continues to show off what its headset can do, this time via a new app that transports users to the ocean's depths.
News: Papa John's Launches 'Spider-Man: Far from Home' AR Experience via Snapchat
In the Tom Holland era, it appears to be impossible to promote a new Spider-Man movie without an augmented reality experience, a trend that continues with Spider-Man: Far From Home.
News: Smartphone Maker Vivo Enters Consumer Smartglasses Market with Vivo AR Glass
A company whose sole product line is smartphones might be worried about early proclamations that the smartphone is dead with the advent of augmented reality wearables.
News: Magic Leap Deepens Funding from Telecom Industry with $280 Million from Japan's NTT Docomo
Magic Leap's business strategy for bringing augmented reality to the mainstream has become even clearer via its latest funding round.
Market Reality: A Hidden ODG & Magic Leap Connection, Epic Games Launches Fund, & Investors Back Mojo Vision & Scope AR
While Magic Leap turned heads at the Game Developers Conference with AR experiences at the Unity and Unreal Engine booths, news broke that the company was the winning bidder for ODG's patents.
News: Snapchat Gives Movie Fans Augmented Reality Superpowers with Voice-Activated 'Shazam!' Lens
When the titular hero of your superhero movie activates his powers with a catchphrase, it would be pretty neat if your augmented reality promotion for that film could react to the user's voice.
Market Reality: HoloLens 2 Secrets Revealed, Nreal CEO on AR Future, Meta Lawsuit Update, & Verizon Teams with Vuzix
As Microsoft continues to bask in the glow of its HoloLens 2 unveiling and begins ramping up the hype to launch, Nreal and Vuzix are carving out their own niches in the AR hardware landscape.
Market Reality: Samsung & Microsoft Dip into the Mobile AR Galaxy, with (Respectively) New Hardware & AR Apps
The augmented reality industry had enough twists this week to surprise even M. Night Shyamalan.
News: North Cuts Employees After Slicing Price of Focals Smartglasses
A week after reducing the base price of its Focals smartglasses by nearly 50 percent, wearables maker North is now reducing its workforce.
Market Reality: AR Goes to Court as Meta Infringement Case Unfolds & Epic Games Takes on Nreal for Trademark
Reading the augmented reality news lately has felt a bit like reading a John Grisham novel, as the business side of things has dripped with legal drama.
Market Reality: Meta Comes Clean on Crash, Microsoft Prepares HoloLens 2, & Niantic Captures Another Funding Round
Despite its status as a hot commodity amongst emerging technologies, the augmented reality industry is not immune to the ebbs and flows that occur in every industry.
News: Google Challenges Leap Motion with FCC Approval of Gesture Recognition Alternative
The Federal Communications Commission (FCC) has cleared a path for Google to move forward with hand-tracking technology that could pose a major threat to Leap Motion.
News: Magic Leap Shakes Up C-Suite, Shuffles Two Top Executives to Advisory Roles
In the aftermath of the launch of the Magic Leap One, Magic Leap has ejected two more executives from their leadership roles.
News: Universal Studios Augmented Reality App Lets You Recreate a Scene from 'Welcome to Marwen' Film
In a world where augmented reality is becoming the hero of the movie marketing, Universal Studios has decided to use the technology to reinvent the traditional movie trailer, a time-tested tactic of film promotion, in support of the forthcoming Robert Zemeckis film, Welcome to Marwen.
News: Snap Rolling Out New Spectacles with AR Features by End of Year, Report Says
The augmented reality smartglasses future that Snap founder Evan Spiegel has teased for so long may be closer than many realize.
News: Travelocity Transports Roaming Gnome into Augmented Reality with Its Mobile App
In the latest example of non-tech companies taking on augmented reality marketing, online travel site Travelocity has added an AR version of its Roaming Gnome mascot to its mobile app.
Market Reality: Lyft Acquires Blue Vision, Google & Samsung Invest in AR, & Epic Games Scores Massive Funding Round
With would-be unicorns Magic Leap and Niantic among its investments, Google is an active investor in augmented reality technology. This week, the search giant experienced both ends of the investment cycle, with an exit via Lyft's acquisition of Blue Vision Labs, and a funding round for Resolution Games.
Market Reality: Disney's Bob Iger Leads NR30 AR Investors, Magic Leap Acquires Computes, & Snap to Invest in AR Hardware
This week, we continued our NR30 series highlighting the leaders of augmented reality space by profiling the venture capitalists and strategic corporate investors that sustain the industry.
News: ThirdEye Reveals X2 Smartglasses Design & Retail Partnership with b8ta
Smartglasses maker ThirdEye has announced that its X1 model wearable will be updated by the slimmer, as yet unreleased X2 model. Both devices will be promoted and sold through its partner, brick and mortar technology retailer b8ta.
News: Meta Company's Funding Fallout Followed by Furloughs, Report Says
After a $20 million funding round fell through, augmented reality headset maker Meta Company has been forced to furlough (or place on temporary leave of absence) approximately 65% of its workforce for 30 days.
News: Warner Bros. Conjures 'The Nun' Snapchat AR Lens to Scare Up Ticket Sales
The latest sponsored augmented reality experience on Snapchat from a movie studio might be its scariest — and perhaps most popular — yet.
News: Pizza Hut Teams Up with NFL for Scannable Pizza Boxes & Augmented Reality Beanbag Game
After parting ways with Papa John's, the National Football League has drafted Pizza Hut as its official pizza purveyor, and the company has hit the field with an augmented reality game to entertain hungry football fans.
How To: Use Gmail's New Confidential Mode to Send Private, Self-Destructing Emails from Your Phone
Back in July, Google rolled out a new design for the web version of Gmail. The rollout included new features alongside the visual changes, one of which being Confidential Mode. This new privacy-centric feature has now finally arrived on the mobile app version of the service, and here's what you need to know.
News: iOS 12 Developer Beta 7 Released, Then Quickly Pulled After Reports of Bugs
We're nearly there — Apple released the seventh iOS 12 beta to developers Monday, August 13. While not totally unexpected, beta testers understand the struggle of predicting the next update, as Apple has switched haphazardly between two-week, one-week, and irregular release schedules for both the developer and public betas.
News: L'Oréal Brings Its Modiface AR Makeup Platform to Facebook Camera
Already one of the leaders in augmented reality for cosmetics, L'Oréal is extending the reach of its ModiFace virtual try-on platform through a partnership with Facebook.
News: iOS 12 Beta 6 for iPhones Released to Apple Developers
For the second time in a row, Apple pushed out a new iOS 12 developer beta on a Monday, and for the first time this round, they've done it only one week after the last one. While the August 6 release of iOS 12 developer beta 6 doesn't contain a wealth of updates, there are still a few things you'll want to know about.
News: iOS 12 Beta 5 for iPhones Released to Apple Developers
Apple released the fifth developer beta for iOS 12 on Monday, July 30, only 13 days after the release of dev beta 4 and 12 days after public beta 3. Until this release, Apple kept a consistent two-week schedule for developer beta updates, so we were a little surprised to see this one drop one day early.