Apple AR: Room Racer Revs Its Augmented Reality Engines on iPhones
The old school staple of many US homes with children, the remote control race track, has been given new life in augmented reality thanks to the Room Racer app for iPhones and iPads.
Augmenting Rental Search Results
News: Google Takes Developers Back to School with ARCore Classes on Coursera
With a new version of its ARCore in the wild and more than 30 devices now supporting it, Google is helping beginners get up to speed with augmented reality.
News: New York Times AR Coverage of Guatemala Volcano Disaster Shows AR Isn't Ready for Breaking News
The latest augmented reality feature from The New York Times gives readers a close-up view of the damage left behind by the eruption of Volcán de Fuego in Guatemala earlier this month.
Market Reality: Apple Assembles AR Team, Google & Amazon Invest in New UI, & Qualcomm Powers Next Vuzix & Meta Devices
The Augmented World Expo is winding down in Santa Clara, where Qualcomm, Vuzix, and Meta Company were among the companies making big announcements.
News: Apple Staffing Up for Augmented Reality Software & Product Development
Between acquisitions, hirings, patent applications, and insider reports, all signs point to Apple building a smartglasses product that could ship as soon as 2020, but the company has not officially confirmed such plans.
News: DigiLens Gets $25M Boost from Continental for Automotive Augmented Reality
Waveguide manufacturer DigiLens has closed a $25 million Series C round of funding from automotive technology company Continental, which uses the technology in its heads up displays.
News: Apple's Rumored Augmented Reality Smartglasses May Include VR Capabilities, Report Says
While Apple has generally been more bullish on augmented reality as opposed to virtual reality, the latest whispers about its purported AR headset suggests that it may be giving VR another look.
News: Sherwin-Williams Uses Augmented Reality to Take the Guesswork Out of Paint Color Selection
Do you see a red door and wonder if it might be a good idea to paint it black? You could "ask Ask Sherwin-Williams," or, better yet, you could just ask the new augmented reality features in the retailer's mobile app.
News: Snapchat Tilts Its AR Lenses Toward Casual Gaming with Snappables
As if its users weren't already having enough fun with dancing hot dogs and face effects, Snapchat is upping the ante with a new kind of shared augmented reality content.
News: An Augmented Reality Game Brings the Monsters of The Rock's 'Rampage' to Your City Skyline
Given Dwayne "The Rock" Johnson's blockbuster movie pedigree and the promotional power that usually accompanies his work, there's a certain predictable symmetry in the news that Rampage, a movie adaptation of the classic arcade game, has now become an augmented reality mobile app.
News: Walmart Shoppers Can Now Use Their Smartphones to Become Marvel's Black Panther via Augmented Reality
Marvel and Walmart are looking to capitalize on the uber-successful Black Panther film with a mobile augmented reality app designed to push the franchise's merchandise.
Market Reality: Magic Leap's Branding Comes into Focus, Google Backs AR Cloud, & L'Oreal Takes Over AR Beauty
Noted poet T.S. Elliot once wrote that "April is the cruelest month." But Magic Leap might argue that March is the most miserable, as the Ides of March brought more legal woes to augmented reality startup. Elsewhere, its closely-held branding secrets have been spilled by way of the US Patent and Trademark Office (USPTO).
Market Reality: Apple, Niantic, Intel & Facebook Pursue the Trophy in the Super Bowl of AR
With the Super Bowl just days away, it seems appropriate to draw parallels between football and the professional sport of technology business, or, more specifically, the augmented reality segment.
News: Augmented Reality Haunts Meitu Apps in the Name of 'Insidious: The Last Key'
Scary movies seem to be a natural fit for augmented reality experiences, with the latest example coming from the Insidious film franchise.
Market Reality: Vuzix Pairs with Amazon Alexa at CES, Bill Gates Pushes AR, DAQRI Founder Gets Personal
The Consumer Electronics Show (CES) is the first big tech event of 2018. This year, if the early news is any indication, augmented reality could be the big star of the show.
Apple AR: Human Anatomy Atlas Journeys to the Center of the Body with ARKit
An update to the Human Anatomy Atlas 2018 enhances the study of the human body with augmented reality courtesy of iOS 11 and ARKit.
Brief Reality: Business Uses for AR Range from Scavenger Hunts to Accurate Holographic Solutions
When it comes to applying augmented reality to various business functions, as the saying goes, there's more than one way to skin a cat.
Market Reality: Component Suppliers Succeed on Strength of Augmented Reality
Augmented and virtual reality continues to be a hot commodity among tech investors, with more than $800 million invested in AR/VR companies in the second quarter alone and global tech leaders like Samsung focusing their investment strategies on the emerging field.
Market Reality: Lampix, Nokia, Xiaomi & More Invest in AR
Over the past week, companies took a variety of approaches to investing in augmented reality. Lampix is backing its own effort to build an ecosystem for augmented reality platforms. Nokia and Xiaomi are teaming up on numerous fronts, potentially including augmented reality.
News: Ready or Not, Augmented Reality Is Coming to Fantasy Sports & Dating Apps
It seems that mobile app developers are constantly coming up with new ideas to apply augmented reality, with Apple's ARKit promising to increase adoption in apps exponentially.
News: PTC Offers Free Trial of ThingWorx Platform
For companies wary of the temperature, PTC just made it easier for them to dip their toes in the waters of augmented reality.
NR50: Next Reality's 50 People to Watch in Augmented & Mixed Reality
Throughout this NR50 series, we have talked about the incredible growth the augmented and mixed reality space has seen in the last year. More devices, software, developers, and use-cases seem to arrive daily. For this growth to have occurred, it took the work of many people, from many different backgrounds and skill sets — and Next Reality wants to recognize them for all that they have done and are doing.
News: Welding Simulator Uses Augmented Reality to Teach Students Safely
With products and solutions offered by the likes of Scope AR, Trimble, DAQRI, VIATechnik, and others, augmented reality is becoming a hot commodity for improving productivity while maintaining safety in the construction and manufacturing industries.
News: UC Berkeley Team Commands Drone Fleet with HoloLens
User interfaces for computers have evolved over the years, from the introduction of the keyboard and mouse on the personal computer, to touchscreens on mobile devices, to natural voice recognition. However, the same cannot be said for robots or drones—until now.
News: Augmented Reality Turns Rock Climbing into a Real-World Video Game
Augmented reality (AR) generally exists through the lens of our smartphones as information layered on top of what the camera sees, but it doesn't have to. Developer Jon Cheng worked with an indoor climbing facility in Somerville, Massachussetts, called Brooklyn Boulders, to turn rock climbing into a real-world video game where participants compete in a time trial to hit virtual markers on the wall.
News: Mumbai in Augmented Reality
GO BANANAS in collaboration with Transhuman Collective presents Mumbai in spectacular Augmented Reality. The visitors at the MCHI Property Show 2013 had a blast while experiencing different elements of Mumbai in this surreal zone. They travelled inside future Mumbai, took blessings from Lord Ganesha, Broke the Dahi handi, The Dabbawala delivered them lunch and could play the hero inside a Bollywood action shoot.
How To: Use favicons to display extra information in Mozilla Firefox or Google Chrome
Greasemonkey scripts allow Mozilla Firefox and Google Chrome to be augmented in powerful ways. Take these two Greasemonkey scripts will help add information to your favicons when using Google Calendar and Gmail - now you can see the current date and unread message counts on their respective favicons.
How To: Use tritone chord substitutions in jazz guitar
This free video guitar lesson discusses tritone chord substitution. In short, when a dominant 7th chord is functioning, it can be substituted by a dominant chord that is a tritone or augmented fourth away from its root. For more information, and to get started playing tritone chord substitutions on your own guitar, watch helpful jazz tutorial.
How To: Play Augmented Reality Games on Your Nintendo 3DS with Android & WP7 Phones
The Nintendo 3DS comes with six AR cards that allow you to play the augmented reality games packaged with the device. Of course, if you were to lose the fragile paper cards or damage them in some way, you would be unable to continue playing them. It's easier and safer to carry constant access to the AR games by installing apps on your Android and Windows Phone 7 smartphones. Both apps are free and available through the smartphone app markets.
News: Sea Shepherd's Web-Based Augmented Reality Experience Spotlights the Damage Done by the Fishing Industry
Augmented reality's status as a new storytelling medium has already led to the reinvention of filmmaking and journalism.
News: Google Arts & Culture Builds AR Replica of Bangladeshi Mosque as Part of Historic Site Preservation Project
In recent years, Google's Arts & Culture project has been leading the way in terms of innovating the practice of using technology to preserve landmarks and great works of art via digital 3D copies. Increasingly, these efforts are also giving history buffs the chance to experience classic works and spaces with unparalleled intimacy through the wonders of augmented reality.
News: Starbucks Uses Instagram AR to Promote Sustainability via Holiday Campaign
Starbucks is spicing things up ahead of this holiday season with a little augmented reality joy. This week the company launched its first Instagram filter, called Holijoy, delivered like an early Christmas gift and packing four seasonal lenses.
News: HBO 'Watchmen' Promo Rains Dead Squid Down on LA & New York via Augmented Reality Ad
Bus stops can provide shelter in the event of rain, and now they also protect you from augmented reality squid.
Market Reality: Samsung Diversifies AR Hardware Bets, PTC Acquires Onshape, & Nvidia Takes AR Content to the Cloud
It's no secret that Samsung is working on augmented reality hardware, as the company has been candid about its intentions. However, what we don't know is exactly how many AR projects the company is working on, as patent filings and reports revealed two more over the past week.
News: Magic Leap Takes on Musical Theater with Augmented Reality Experience Starring Vanessa Williams
Musical theater enthusiasts are about to enter a whole new world of melodic storytelling via augmented reality.
News: Century-Old Opera in UK Gets Augmented Reality Revamp via iOS App & Snapchat
A century-old opera is getting a revamp in the UK after swapping dusty wigs and curtains for augmented reality overlays and Snapchat filters.
Market Reality: Apple Prepares AR Hardware for 2020, Sony Delivers AR Ghosts, & 8th Wall Expands Web Capabilities
Smartglasses from Apple have become the holy grail of augmented reality, and 2020 has been the rumored time horizon for the product's arrival for the past two years. The latest analyst report sheds more light on its potential debut next year.
News: Airbus Previews Military Sandbox App for HoloLens
As Microsoft works toward fulfilling its $480 million contract to supply modified HoloLens 2 headsets to the US Army, Airbus is preparing to supply advanced augmented reality apps for the device.
News: Samsung Patent Documents Reveal Augmented Reality Smartglasses That Might Challenge Apple's Rumored Wearable
Historically, patents have never been a rock-solid source for uncovering the future of a company's product pipeline. However, sometimes, the images you find in the patent application search archives are so convincing you have to pay attention.
Market Reality: Apple Cultivates Chinese AR Devs, Minecraft Earth Beta Arrives, & a Brief History of AR in Marvel Movies
This week, while Apple was the subject of thinly sourced reports that it had canceled development of its oft-rumored smartglasses, the Cupertino was actually laying the foundation for its AR hardware future with a new initiative focused on mentoring Chinese developers in mobile AR development.