News: BMW Invites You to Test Drive the X2 with Snapchat Lens
Snapchat has broken new ground in its augmented reality advertising efforts, as BMW has opted to show off its new X2 model in AR with the Augmented Trial Lens.
Snapchat has broken new ground in its augmented reality advertising efforts, as BMW has opted to show off its new X2 model in AR with the Augmented Trial Lens.
With the holidays fast approaching, our smartphones are more important than ever — keeping in constant contact with family, organizing trips and gatherings, and online shopping is only a taste of what we put our smartphones through. All of that means a big strain on your smartphone's battery. That's why portable chargers are so necessary, and what better time to pick one up than on Black Friday.
For those who enjoy the finer things in life, premium Scottish distillery The Macallan is bringing an augmented reality art gallery, viewable through the high-priced Microsoft HoloLens, to select cities in celebration of whisky season.
Immersive advertising company Vertebrae has extended its native ad platform to augmented reality via mobile Chrome browsers for Android and Safari for iPhone.
Lowe's Home Improvement has been an early adopter of augmented and virtual reality in their business practices, so it was a bit of surprise that their name was absent from the ranks of companies launching ARKit apps last week.
Until Star Wars Jedi Challenges arrives in November, a forthcoming ARKit revision of HoloGrid: Monster Battle from Tippett Studios and Happy Giant, might be the closest most Star Wars fans can get to playing the HoloChess game from the movie.
Niantic pioneered location-based augmented reality gaming with Ingress and popularized it with Pokémon Go, but others have attempted to replicate the model without reaching the level of success that Niantic has garnered.
Zenko Games makes no apologies for its influences. In fact, they cite them explicitly in their own promotional materials for Diamonst AR.
If imitation is the sincerest form of flattery, then Niantic must be blushing constantly, as numerous copies of Pokémon GO have spawned over the past year or so, seeking to capture the same success, often adding the lure of tangible prizes from brand partnerships.
Niantic has gotten themselves into a bit of a mess regarding their hit game Pokémon GO recently. The company hosted a fan fest in Chicago earlier this month that ended up being a complete disaster.
As my fellow cheapskates know, Groupon is an oasis. From discounted vacations to reduced-price massages, it has — nearly — anything and everything. It's great for discounts on dining and travel, but I've never thought of it as a place to shop for smartphones ... until now.
Facing claims of misappropriation of trade secrets and confidential information by Meta Company, DreamWorld, led by Meta's former employee, Zhangyi "Kevin" Zhong, has fired back with a motion to dismiss the lawsuit.
Hutch Interiors, Inc., makers of an eponymous augmented reality home design app for iOS and Android, has closed a series A round of funding, led by online real estate company Zillow Group, totaling $10 million.
Japanese footwear brand Onitsuka Tiger and fashion label Anrealage have teamed to produce the world's first augmented reality sneakers. The shoes — called the Anrealage Monte Z — look like a regular pair of sneakers until you view them through Anrealage's new AR app. Once viewed through the app, they become unlike any pair of sneakers that have ever existed.
The new Leaf with Nissan's ProPilot driverless feature could launch as soon as this year, following a teaser image and video the Japanese carmaker released of its flagship EV yesterday.
Virgin Wireless, perhaps best known for Sir Richard Branson and all of his antics, is an affordable cellular option here in the US. Virgin customers can enjoy — if that's the right word for it — Sprint's cellular service, at a discounted rate, however, there are usually some compromises for that. Now, there will be yet another compromise for Virgin customers who don't like iPhones — Virgin will now only carry Apple's phone on their network.
While two augmented reality companies were recently recognized for their innovative technologies, other companies have turned to augmented reality to innovate in their respective fields. Over the past week, use cases have ranged from selling snacks and video games to raising awareness for public health issues.
Thanks to a $100 million deal, you could be seeing more original shows on your Snapchat soon. Already, Snap has been producing super short shows in order to compete with social media outlets like Twitter and Facebook who have also been attempting to create their own content. While musical.ly has so far had the biggest success in this area, this deal with Time Warner is certainly promising for the beleaguered platform.
Right off of the unveiling of the Moto Z2 Play, it looks like Lenovo is gearing up to announce the highly anticipated Moto Z2.
Anticipation is building for the release of the Essential Phone. Andy Rubin's newest creation is expected to be loaded with features like a rear fingerprint reader, attachable 360-degree camera, and an edge-to-edge display. However, a news release from Sprint has just revealed that it may take more than $700 to get your hands on the Essential Phone. The release revealed that the Essential Phone will be exclusively carried by Sprint, so it might be time to switch your wireless carrier.
Shapr is a new networking app that aims to help professionals connect more efficiently, and draws much of its format from dating-focused social networking apps. Shapr could be especially useful for those who have recently moved into their industry or location, and for those seeking employers or employees. For example, the app already has 65,000 users just in New York City alone.
With the US Department of Homeland Security (DHS) banning laptops and tablets on flights originating from 10 international airports, and the United Kingdom taking similar precautions, international travelers are faced with hours of non-productive — or far less entertaining — flight time.
Paris, girl, you are awesome, but you did not invent the selfie. If you want to spread this #newmarketingterm to the media masses, then go right ahead. It's your brand, your career, and you got the opportunity. People will listen. No one really cares about who invented the silly thing anyway. Though I got to say, the original king of the selfie did seem like one pretty chill dude ...
Mobile augmented reality developer Blippar has escalated the augmented reality advertising arms race, introducing a new rich media ad format that enables augmented reality experiences without a dedicated app.
It seems like everyone wants to be flying without wings these days, and some big players in the autonomous car industry want a piece of that airborne action. Google co-founder Larry Page just invested in flying car startup Kitty Hawk, while Uber is adamant that its own-brand of flying vehicles will be zooming around the US come 2020.
The Galaxy S8 and S8+ are the first Samsung flagships to use virtual buttons, which means this is the first time we're seeing Samsung's design style applied to Android's software navigation bar. Even though the on-screen keys look fairly different from what other OEMs have put in place, they're not anything revolutionary. Still, different is usually good since it separates you from the herd, and like Android's slogan says, we should be together, not the same.
Futurama: Worlds of Tomorrow has finally touched down as a soft launch for Android. Join Fry and his lovable band of interstellar misfits on a quest to rebuild New New York, traveling the stars, fighting aliens, and delivering packages while doing so. As with any city building and quest game, progressing through the game equals leveling up, which in turn unlocks new buildings and outfits to further beautify your characters and the city they live in. And the best part of all, Futurama's creato...
Those of us with modern smartphones know that 4G LTE networks have provided us with a phenomenal experience. One light years beyond what we had access to before. For some time, AT&T has been teasing its dive into the next iteration of network speeds, agonizingly doing so without any specific dates for when they would actually deliver. But today, AT&T confirmed what they call the "5G Evolution," and it's available now.
In the nascent AR/VR race, any release news is big news. For augmented reality, those invested in the new technology eagerly await the release of Microsoft's Hololens and any inkling of information that comes with it. If you're one of those folks, you're in luck, as new information has just been disclosed about one of Microsoft's partners on the project, Lenovo, and their Hololens; including its release date and price.
Even though the Galaxy S8 and S8+ are only just now being released to the public, the software leaks have been rolling in for a while. Everyone seems to have gone crazy for the new look Samsung is pushing out with Samsung Experience, the successor to TouchWiz. As a result, there have been quite a few applications ported over from the Galaxy S8 to older Samsung phones.
An expert in the driverless market has earmarked Porsche as the company to watch in the automated car race.
It turns out that the new Galaxy Samsung S8 Active (codenamed Cruiser) will be headed for AT&T in the US later this year, just like previous Active models. SamMobile revealed that the device would be exclusive to the network with a model number SM-G892A.
It looks like Samsung is stronger than ever, as evidenced by their quarterly forecast, which suggests a global profit of $8.8 billion, the company's highest mark in three years. Impressive, considering the spectacular failure of the Note7, Samsung's last flagship prior to the new Galaxy S8.
Vodafone India has merged with telecom company Idea Cellular to become India's largest mobile player this week.
Anybody who was around in the '80s and '90s associates Sony with music still to this day, thanks to their wildly successful Walkman brand. And that's not even mentioning their major label record company. Indeed, the Tokyo-based electronics maker/media conglomerate has music embedded in its DNA, and that's certainly noticeable in the stock Music app included with their Xperia phones.
In December of last year, UK-based Zappar successfully raise $84,356 for their ZapBox mixed reality headset—over $50,000 more than their goal. Well, they just blew that sum out of the water when they announced this morning that they've closed a Series A round of funding with $3.75 million.
Meta's long-awaited Meta 2 development kit finally began shipping in late-December last year, after having been delayed about six months. While very few have received a dev kit at this point, some more information about the headset has just been announced; Depth-sensing technology from pmdtechnologies is included in the dev kit headset.
DAQRI, a company mostly known for its odd but fun-looking industrial Smart Helmet, unveiled their new Smart Glasses product at CES 2017. Their smartglasses look like a strange attempt to answer the Microsoft HoloLens, and the price tag of $4,995 for the developer's edition reinforces that notion.
Merge VR, a company mostly known for its virtual reality experiences, is moving into and creating an augmented reality experience that combines an iPhone or Android smartphone, a set of goggles to put your phone in, and a box about the size of a Rubik's Cube which looks more akin to the Lament Configuration seen in the Hellraiser film series. When used in concert with the smartphone and goggles, the toy cube, called Holo Cube, becomes one of many AR experiences.
When the time comes to replace your car, you most likely have a checklist of criteria that you would like on the new one. Your car is possibly the most expensive possession you have—or the second-most expensive, after your home—so you want to make sure that you are not only getting what you want, but that you are getting the best deal possible.