Chances are, if you're a branding or marketing professional, you've been tasked to come up with a new name for a product, a service, or maybe even a company at some point in your career. Maybe you're trying to come up with a new brand name right now. Well, there are objective measurements for choosing new names, and if you need help figuring these out, watch this video tutorial to learn how to develop a new product or company name that will stand out among your competitors, presented by namin...
If you need a cool, designer looking logo for your YouTube channel or website, check out this clip. This super easy to follow tutorial will show you how to make your brand really stand out with simple Photoshop techniques. Impress your subscribers and viewers with this stylish tool.
Johnny Cupcakes teaches viewers how to start their own business and build up their own brand! You should create an interesting atmosphere for your customers! Find your niche and your theme and go for it! Your store and niche may evolve, and that's okay, it will happen! As your brand grows, you will be able to hire more people and expand. The best idea for your brand and longevity is to make sure you do not sell out to larger corporations or groups. By doing this you will increase your longevi...
The cosmetics brands are among the earliest adopters of augmented reality, using virtual try-on tools to preview shades of makeup before buying.
Learn how to unbox and set up a brand-new BlackBerry 9700 smartphone with this video guide, which covers, among other things, inserting the SIM card and charging the batter. This clip will show you how it's done. Whether you're the proud owner of a BlackBerry smartphone or are merely considering picking one up, you're sure to be well served by this video guide. For detailed information, including step-by-step instructions, take a look.
In this video, Yourpick09 shows viewers how to distinguish real from fake Ugg brand shoes. The characteristics of a real pair of Ugg shoes include real Ugg fur, which is fluffy and has thick fur. Real Ugg shoes are made in China and has tags stating so. Another indication of an authentic pair is to look at the Ugg logo, which should have an encircled "R" next to the name brand. This apples to the label tag as well as the imprint of the brand name. Fake Ugg shoes have fur that is thin and skim...
The landscape of augmented reality marketing is growing by leaps and bounds nearly every month, with Hollywood and the cosmetics industry leading the way.
After pouring out $10 million for 60 seconds of Super Bowl advertising time, Doritos and Mountain Dew continued their Sunday marketing binge on Snapchat.
Whether you are an actor or a toothpaste, branding yourself is the best way to get yourself out there and noticed. By branding yourself you will be remembered. So, if your dream is to become a movie star and you think you have the skills and the look, check out this video and learn how to brand yourself into stardom. You will be signing autographs in no time.
Want to watch Hulu on your iPhone? Maybe Netflix on your iPod Touch? YouTube videos? The best way to watch these hits is with a brand new… and FREE… paperclip iPhone stand.
Watermarks are essential for branding your online creations, but you may not always want a static image. If you're looking to create a rotating text or graphic logo, this tutorial is for you. Using 3D Studio Max, learn how to put your brand in motion!
Step by step guide to repairing circuit boards Yes, I know, my hands are shaky.
Fast-food chain Jack in the Box has decided to put an augmented reality twist on the traditional sweepstakes promotion by employing the immersive powers of Snapchat.
Demand for Tesla's driverless features as well as its ultra-long battery ranges and a reputation for offering the best-in-class electric car driving experience helped Tesla see a 32% surge in its value as a brand, topping out at $5.9 billion in the BrandZ Top 100 Most Valuable Global Brands study, released June 5.
A bird's nest is the symbol of life, new life, family, and unity. So the motif makes for an excellent pendant to wear around on a necklace, earrings, or bracelet. But don't go to the store and waste your money on name brand jewelry with this pretty motif.
In this tutorial, you will learn how to hack an ordinary pen and turn it into a Mont Blanc worth $200. Mont Blanc is known for its smooth writing style and enviable design and with this clip you can get all the perks of this luxury brand for about 15 bucks.
For a more authentic look for model trains, brand spanking new train cars can be weathered to create the effect of having been in use for ages. When was the last time you saw a brand new train in real life, anyway? Watch this hobby how-to video and learn how to give brand new model train coal hoppers a distressed finish.
Apple's in-house music identification app Shazam has been quiet on the augmented reality front since officially joining Cupertino's finest last year, but a new promotion gives AR enthusiasts an occasion to raise a toast.
A partnership between augmented reality company Zappar and IoT services provider EVRYTHNG will bring AR experiences to consumers while supplying market data to brands.
Matthew Whelan changed his name to "His Royal Majesty Body Art, King of Ink Land" and he is a strong supporter of body branding and face branding. He even got his eyeball tattooed!
Many marketers are NOT using this powerful strategy to get free traffic and increase their brand exposure. It's as simple as signing up for a free Gravatar account and commenting on blogs in a similar niche. See some good examples and some bad examples...
Just bought a pair of costume vampire fangs, and confused as to how to make them fit on your teeth? This tutorial shows you how you create the mold (focusing on Scarecrow brand fangs) and attach them securely to your teeth. Rawr!
This is an old school trick to revitalizing your bass playing skills— on the cheap. If you're in desperate need of some new bass guitar strings, but can't afford the cost, then there's a solution to bringing new life into them for that "brand new" tone— boil them. Boiling bass guitar strings is a great trick to restoring your sounds, but you can only do this a couple times or it will stretch them out too much and break.
If you've just recently purchased a brand new oven, first of all, congrats. Secondly, if you're smelling an odor that is unpleasant coming from the oven, it's totally fine. This is normal for ovens that are brand new and should not be seen as a bad sign.
Try to use the same brand of spray paint throughout the project, read the instructions, follow them. Different brands may have different instructions, this is why we advise against mixing brands. Begin by lightly sanding your project with 600 grit sand paper, anything lower can potentially scratch your project. Use a sturdy tape to cover the parts you want to leave unpainted. Use a very light coating of primer, sand it with 600 grit sand paper (lightly). To add 'special effects' to the job, u...
Are your duds looking a little worse for wear? Here are some extra-effective ways to keep your clothes looking as good as the day you bought them. You won't want to buy new clothes as much if you can keep your old clothes looking brand spanking new.
Betty makes a traditional, Bob Evans style sausage and potato skillet breakfast. Betty truly is the master of the breakfast!
After building a tech empire on revenues from search advertising, Google is not about to sit back and let Snapchat, Facebook, 8th Wall, and others draw all the AR marketing attention to their platforms.
Less than two months after launching its augmented reality platform for casual gaming and shared experiences, Snapchat is ready to make Snappables available to advertisers.
The cosmetics industry faced a rude awakening on Friday as beauty behemoth L'Oréal gobbled up ModiFace, one of the leading providers of augmented reality technology to the cosmetics industry (price details for the acquisition were not disclosed).
It looks like all the unregulated fun and games we were having promoting products on Instagram is about to get, well ... regulated. According to a new report by Mediakix, 93% of celebrities on Instagram are not in compliance with the Federal Trade Commission when it comes to posting paid content.
Verizon Wireless executives recently cooked up a plan so devious that it could have only come from one of the four major US carriers. Apparently, they aren't satisfied with simply loading every Android device they sell with their own bloatware, so now they're reaching out to big brands to see who would be the highest bidder for a spot on your home screen.
Fashion brand Christian Dior is using augmented reality as a carrot to drive up their follower counts on Instagram.
Another branding team has stepped up to the bar to order a tall glass of augmented reality for its marketing campaign, this time through a mobile app for Rémy Martin VSOP Limited Edition cognac.
Here's a great little how-to to get you started on knitting a circle or infinity scarf, also known as a mobius scarf. This is a beginner tutorial so don't be shy, grab your needles and get knitting!
Thanks to Bare Escentuals, generations of women have been enlightened as to the skin-soothing and non-irritating powers of mineral makeup, which is (generally) 100% natural. But did you know there are also mineral eyeshadows available?
In this clip, learn all about the brand new cameras on your iPhone 4. The latest iPhone from Apple has made major improvements on the cameras from the older models. Not only do you now have a flash, but you also have TWO fully functioning cameras with great picture resolution for a cell phone. In addition to that, the iPhone 4's new camera has face recognition software, a zoom lens AND an autofocus. There are so many fun things you can do with these cameras from photography to video to two-wa...
The iPhone 4 is brand new, but accidents still happen - even right after you get it, right? So, if you have cracked or scratched up your screen and can no longer use it, check out this tutorial. Apple won't fix the damage if they think you did it, and a repair shop will charge tons of money. This tutorial will walk you through how to take the screen off on your own and replace it with a brand new one. Be careful and maybe think about investing in a case next time.
The Urban Decay brand is known for espousing beauty with an edge, devoid of frilly girliness but still alluring and captivating. Watch this makeup tutorial to learn how to do a mystic purple haze makeup look using all Urban Decay products.
Focus groups strike fear into the hearts of even the most season marketer, and with good reason. In a world where everything is subject to change based on public opinion, from movie endings, to popcorn flavors, to logo colors, focus groups can make or break a new idea, but it doesn't have to be that way. A focus group is just a way to gather opinions in a vigorous way and can be very useful. Watch this video tutorial to use a focus group to develop and test a new brand name or corporate ident...
