Luxury automaker Mercedes-Benz has joined the growing list of automakers adopting augmented reality to provide an assist to its manufacturing operations, in this case, via the Microsoft HoloLens.
The mainstreaming of augmented reality won't happen overnight, but it's becoming increasingly clear that traditional media is leading the charge in the effort to introduce the public to immersive computing. A recent example came from none other than USA Today via its 321 Launch app.
Facebook is preparing to make augmented reality experiences for brands more visible in its mobile app with Tuesday's introduction of augmented reality ads in its News Feed.
Magic Leap shows up in the weirdest places. Last week, right at the start of World Cup fever, for some reason, the Magic Leap One appeared on a Brazilian television show.
Escape rooms, those real world puzzle games that challenge teams to solve a mystery and gain their freedom from a locked room, are all the rage right now. But augmented reality games such as The Lockdown could make them obsolete.
This time last year, computer vision company uSens introduced a stereo camera module capable of hand tracking. Now, uSens can achieve the same thing with just a smartphone's camera.
In the arms race between ARKit and ARCore, Google scored a big win with the announcement of its Cloud Anchors shared AR experiences platform at Google I/O on Tuesday.
We watched the first piece of public-facing content Magic Leap has released so you don't have to, and, well, you didn't miss much.
Your email inbox is a treasure trove of personal data. The people you contact, your writing style, which messages you flag as spam — all of this information and more can be used to paint a clear picture of you. Google knows this as well as anybody, so they use this data to constantly improve your experience in Gmail.
According to Indiana Jones, certain things belong in museums, but, thanks to augmented reality, you can now see some of the ancient treasures of the world in your own home via the Civilisations AR app from the BBC.
On Monday, toy maker Merge virtually blasted its way into CES 2018 with a new tech-meets-toys innovation in the form of an augmented reality gun controller for use with smartphone-powered first-person shooter apps.
Just days before the release of the first image of the Magic Leap device, the company's CEO, Rony Abovitz, knew that the biggest moment of his life was about to unfold the following week. But instead of hunkering down in the Florida-based confines of the company's skunkworks, he instead decided to deliver a speech to the public about, what else, the future.
Amazon Web Services (AWS) opened its re:INVENT developers expo with a bang by launching Amazon Sumerian, a new tool that could become the dominant platform for building cross-platform augmented and virtual reality applications.
With technology giants like Apple and Google finally entering the fray, the move toward mass adoption of augmented reality is ramping up. Apple's ARKit and Google's ARCore will allow entirely new categories of apps to be made. Unfortunately, in a world of heavy competition, getting these two frameworks to work together wasn't a priority for either company.
Razer, the company known for PC peripherals and laptops, is joining the smartphone industry with a new device. Rumors have been swirling since they announced an event on November 1 at 4 PM EDT, but now, we have our best look yet with a leaked promotional video before the actual announcement.
A development duo has concocted an iPhone app that displays related tweets based on objects recognized by the device's camera.
CEO (and NR50 member) Tim Cook and Apple unveiled the long-awaited lineup of next-generation iPhones today on stage of the Steve Jobs Theater, packed with hardware improvements to facilitate AR experiences from ARKit, which will arrive with the iOS 11 on Sept. 19.
If you are an NYC commuter like me, then I'm sure you know how bad the city's transportation has gotten.
When it comes to differentiating from the competition, brands are continuing to leverage augmented reality to give consumers to the point that there are few "firsts" left to achieve in the marketplace. While L'Oreal jumps on the augmented reality bandwagon for cosmetics, Acura finds a new way to make augmented reality a spectacle in the automotive industry.
It looks like "going live" is another thing we all have to figure out how to do to remain relevant in this very Facebook-driven world. But why would you ever want to go live? That's really up to you.
At the eMerge Americas investors conference in Miami, Florida, Magic Leap founder and CEO Rony Abovitz previewed details of the launch of their highly-anticipated device.
Nissan began to offer Level 2 driving capacities in a mainstream model when it debuted its ProPilot self-drive option for its Serena minivan in Japan last year.
Three years ago, with VR enthusiasts prepared to throw their money at Oculus to get their hands on the yet-to-be-release Rift headset, Google surprised the audience for Google I/O with Google Cardboard, a seemingly late April Fool's joke that actually jump-started virtual reality.
Your Android phone could be listening to ultrasonic ad beacons behind your back. The unwelcome news comes year after app developer SilverPush promised to quit using its (creepy!) eavesdropping software.
In this Tuesday's Brief Reality report, there's a trio of stories from the healthcare world where augmented reality is helping out with surgical microscopes, asthma treatment, and other diagnostic and treatment tools. There's also something for all of you AR/VR storytellers out there.
Sony has upped the ante for the promotion of Smurfs: The Lost Village, which was released on April 7 in the US, with a mixed reality experience via Microsoft's HoloLens.
Well, we have some potentially good news for those wanting to experience Magic Leap. The ultra-secretive company seems to be planning a big year in 2017.
When you think about consumer VR headsets, you either imagine a computer-tethered powerhouse like the Oculus Rift and HTC Vive, or something portable yet limited that utilizes your smartphone like Google Cardboard. Somehow, we haven't seen much in-between, but the Idealens aims to fill that gap.
We're so used to seeing things in particular ways that anything different just doesn't make sense to our brains. Culturally, we like to read things from left to right, and from top to bottom. Change that and our brains struggle to adjust.
Obviously this is just a teaser, and who knows how soon we'll see something like this in real life, but just go ahead and watch the video first before you continue reading.
Instead of suffering through long, dull meetings with your supervisors and coworkers, you can turn those office table sessions into your very own psychological experiment.
My morning just doesn't start without a cup of coffee and an incredibly hot shower. There's nothing better than sloughing off sleep with a dose of warm, cleansing water. Except, as scientists are pointing out, our habit of showering daily isn't exactly the healthiest choice. Though it feels great, if you have a shower-a-day habit like I do, you're showering all wrong.
Tinder, the extremely popular dating app, has the wonderful tagline, "Any swipe can change your life." However, if you downloaded their most recent update, your next swipe could cost up to $19.99.
Admit it: when nothing's at stake other than your boss's disapproval, you don't exactly feel the urge to get working. Finding the motivation to take on a task, whether at work or home, can be a constant struggle. Though working through your laziness might seem like the best course of action, a meaner method can make more of an impact on your productivity.
Welcome back, my greenhorn hackers! Although we have focused primarily on technical hacks here, social engineering can sometimes be especially effective. This one requires a bit of technical skill, but not too much. In addition, it's limited by how specific a target you can choose—but it will work.
The use of smart phones is not limited only as a mode of communication now-a-days. There are many things that can be done with the help of a smart phone.
The long standing popularity of 4chan has been due to the entirely anonymous setup. The site's anonymous community and culture has provoked media attention, in turn inciting larger audiences. On the other side of the spectrum is Facebook—popular for its connectivity and easily identifiable names. With the brush of keyboard stroke, you can be connected with your entire high school class in a matter of seconds.
Time-lapse videos are a recent phenomenon to the mainstream audience—in movies, on television shows, and even in commercial ads. These sped-up and blurred images are a microcosm of many of our lives in which we're constantly in a hurry to get somewhere. We like everything fast: our work, our coffee, and our news.
As a kid, I was always interested in what was beyond our world. I remember lying down on the top of my dad's car and watching the stars for hour, gleefully excited whenever a shooting star streaked across the night sky.
Is "Last Resort" Steampunk? Well, no. I mean, how could it be?
