Along with the awesome early-2018 addition of Giphy GIFs in Snapchat, you can now share other people's Snapchat handles and tag them in a way that lets others reach those people easily — something you couldn't do before in the app.
Patent holder Genedics, LLC has filed a legal complaint alleging that hand-tracking startup Leap Motion is infringing on its intellectual property.
While the consensus among some in the augmented reality community is that the Microsoft HoloLens is the best device available at present, it also remains the most cost-prohibitive option, with the development edition costing $3,000.
Longtime Next Reality readers may remember my Wish List for Microsoft early last year. It was a post in which I put my head together with a number of other community developers to create a list of features that would make Windows Mixed Reality and HoloLens better for developers. It would seem that one of the most sought-after features is finally here ... well, sort of.
Unsurprisingly, Google wants to be the caretaker for augmented reality on the web, and its latest move in this endeavor is a 3D model viewer prototype called Article that's designed to work across all web browsers.
On Thursday, Snapchat opened up its walled garden of World Lenses to the masses of creators with the launch of Lens Studio.
You can retweet on Twitter, and you can reblog on Tumblr, but you cannot regram on Instagram. Until now, that is. For years, third-party apps have made it their business to help Instagram users share content from other users. With some new developments, Instagram looks to render those apps obsolete by adding a native regram button to the official Instagram application.
On Wednesday, Snap, Inc. unveiled a revamp of its Snapchat app that draws a hard line between content from your friends and content from professional media organizations.
Google just rolled out a revolutionary feature to its Pixel devices — Google Lens. Previously, Lens had only been available in the Photos app, but now, whenever you want to learn about something in the real world, you can just bring up Google Assistant, turn on the camera, then let Google's famous AI analyze the scene.
Just as the Transformers animated TV series of the '80s were basically half-hour commercials for toys, a new Transformers AR app for iOS similarly functions as a promotion for the latest installment in the film franchise.
If you're a regular reader of Next Reality, you're more likely to spread the joy of augmented reality than most others. But it can be difficult to introduce newbies into the AR fold if you don't give them exactly the right starting point in terms ease-of-use and affordability. But fear not, oh gift-giving AR pioneer, we're here to help!
A Brooklyn-based startup has launched a glasses-free holographic display for less than the cost of an iPhone 8 Plus.
While AR apps by Modiface and Perfect Corp. have made it easier for people to shop for makeup without setting foot in a store, MAC Cosmetics wants to give its brick-and-mortar customers the same experience.
It's finally that time. Stranger Things 2 dropped today, just days before Halloween. And to get you in the mood, Snapchat has quietly launched a spooky new filter that lets you immerse yourself in the world depicted in the hit Netflix series.
For those who enjoy the finer things in life, premium Scottish distillery The Macallan is bringing an augmented reality art gallery, viewable through the high-priced Microsoft HoloLens, to select cities in celebration of whisky season.
Investors are ready to throw their money at augmented and virtual use cases that demonstrate a business purpose and a return on investment.
Augmented reality software provider Ubimax unveiled their graphical authoring and publishing tool for their Frontline enterprise platform to attendees at Augmented World Expo Europe today.
Not that long ago, Snapchat was an app with only one purpose — to send and receive self-destructing picture messages. The app has clearly grown since, adding many features that both adhere to its original function as well as ignore it. One of these new features is Context Cards. You may have heard about them, but what exactly are they?
Augmented reality headset maker DAQRI today named chief product officer Roy Ashok as the company's new chief executive officer to accelerate the company's growth.
Avegant Corporation has begun shipping display development kits based on its light field technology that other companies can use in their augmented and mixed reality devices.
Lowe's Home Improvement has been an early adopter of augmented and virtual reality in their business practices, so it was a bit of surprise that their name was absent from the ranks of companies launching ARKit apps last week.
If competition in the augmented reality space was a spectator sport, then ARKit, ARCore, and HoloLens dominate the prime-time broadcasts on ESPN.
The release of iOS 11 and ARKit is probably the biggest event for mobile developers since the advent of the App Store.
In June at the eMerge Americas investors conference, Magic Leap founder (and NR50 member) Rony Abovitz proclaimed that the launch of their flagship product was "not far away."
As augmented reality gains popularity, the demand for delivering related services and generating content increases. This is demonstrated by a pair of investments from the past week, one in the expansion of a technology lab and another in the form of seed funding for a content studio.
While IKEA is collaborating with Apple for its ARKit furniture app, Marxent is ready to help the rest of the interior decorating and home improvement crowd with their apps.
Google largely helped to pioneer the concept of a steering wheel- and pedal-free self-driving experience when it began testing its Firefly pod-like vehicles a few years ago.
Tesla CEO and founder Elon Musk has repeatedly said this year all Tesla models made since October 2016 have the requisite hardware for "full self-driving" capabilities, yet the company has reportedly begun to add a second graphics processor (GPU) to its computer platform for Autopilot — without officially saying why.
GE Aviation and their software partner Upskill are seeing success by giving their mechanics smart tools and smart glasses, the latter in the form of Google Glass.
When it comes to applying augmented reality to various business functions, as the saying goes, there's more than one way to skin a cat.
Augmented reality developer Blippar has created a new visual positioning service based on computer vision that is two times more accurate than GPS in urban locales.
The ride-sharing firm Lyft and Faraday Future, a troubled electric carmaker and potential Tesla competitor, have quietly appointed new top executives, but like the rest of the industry, they struggle to find talent for their driverless programs.
Cruise Automation, General Motors' (GM) driverless car arm, has hired two hackers who were once seen by many as a safety threat to help find vulnerabilities in its self-drive car network.
Group chats can get out of control. One minute you're in the middle of a thoughtful debate, the next minute everybody is sending gratuitous stickers and emojis like nobody's business. If you're at work or school, this can obviously get a little frustrating as your notifications fill up, even with your iPhone on silent. Luckily, there's a simple option — leave the group.
Long before Nvidia figured out how to embed neural networks in its graphics processor units (GPUs) for driverless vehicles, it and other chipmakers were already making the same kinds of devices for 3D games and other apps.
Research group OpenAI, a research institute co-founded by Tesla CEO Elon Musk, says it is possible to trick driverless cars' neural networks into mistaking images for something else.
Heathrow Airport's most recent arrival isn't a flight, but rather an interactive children's game featuring augmented reality technology.
If you are a frequent poster on Facebook, then uploading your photos and videos in HD is essential for your viewers. There's nothing worse than realizing that the Boomerang you just uploaded is grainy and probably won't get any views.
Pinning a tweet to your profile is a fantastic way to get people to view and engage with your most important content on Twitter. In fact, it could very well be the best way to improve your overall Twitter strategy.
With augmented reality making its way into the mainstream, consumers have been expecting a company bloodbath for a while now, one that will have a ton of casualties. Blippar has been expected to be one of those casualties due to the reported loss of millions of dollars earlier this year. Now, their situation might be made worse as the creators of the Layar app, Raimo van der Klein and Martin Lens-Fitzgerald, are rumored to be asking for their company back.
