News: Daqri's Patent Portfolio & Trademarks Put Up for Sale
After closing its office last year, enterprise AR company Daqri has moved on to the final stage of its lifecycle with the liquidation of its assets.
After closing its office last year, enterprise AR company Daqri has moved on to the final stage of its lifecycle with the liquidation of its assets.
One of the hallmarks of augmented reality's coming of age is that the technology is starting to find a home in business categories that are less obvious compared to typical AR enterprise use cases.
It's a good sign for any emerging technology when one of the leaders of an industry adopts it. So when Mastercard, a brand so recognizable that it dropped its name from its logo at CES last year, decides to develop a mobile augmented reality app, the moment is a milestone for the AR industry.
This time last year, Snap CEO Evan Spiegel and his company were faced with an erosion of its user base that cratered its stock price. This year, on the strength of Snapchat's AR camera effects, the company has reversed course. And that's why Spiegel tops the NR30, our annual list of the leaders in the AR industry.
One of the most prestigious annual events for the advertising industry, the Cannes Lions is the ideal backdrop for Snapchat to show the brands and agencies in attendance what it's got.
The annual Augmented World Expo (AWE) typically packs the front page of Next Reality with new products and services from companies in the augmented reality industry.
In just a few weeks, on May 29, the annual AWE (Augmented World Expo) conference will take place once again in Silicon Valley (Santa Clara, California, to be exact).
After applying augmented reality as a solution for the sale and marketing of sneakers, Nike is taking the next step in its adoption of AR to improve the customer experience.
The augmented reality industry has an insatiable lust for 3D content, which makes an investment of $48 million into Matterport a no-brainer for investors.
Influencers of augmented reality demonstrate expertise in their fields and outline a strong vision for the future that they evangelize to others. They help define the direction of the industry and identify others who foster and create innovation in the field.
This week, Next Reality published its annual feature on the leaders in the augmented reality industry, the Next Reality 30. So it's no coincidence that the companies represented in the top four spots of the NR30 also made business headlines in AR this week.
Despite the rise of music streaming, the experience of immersing oneself in the artwork and lyrics of old school albums is alive again, as sales of vinyl records and CDs have outpaced digital downloads for the first time since 2011. Now, the latest album from Amsterdam-based Necessary Explosion evolves this experience through augmented reality.
If you're not impressed with the current crop of AR content, and you're worried this may put a damper on the industry's growth, these stories should give you cause for some optimism.
Cosmetics maker Coty is hanging an augmented reality Magic Mirror on the wall of its Bourjois boutique in Paris that will tell customers which shade of makeup will make them the fairest of them all.
In any business, there are a number of questions companies must answer in order to get customers to buy a product or service. The same holds true for companies selling augmented reality headsets.
Enterprise augmented reality developer Atheer is bringing its AR solution for enterprise businesses to the HoloLens by way of a joint venture with fellow AR developer Design Interactive.
A new survey of game developers paints a somewhat less than rosy future for augmented reality gaming, but there's still some hope for its long-term prospects.
It would be difficult to discuss the business of augmented reality without acknowledging the annual tech meat market of CES.
The same approach to augmented reality that some companies use to improve workforce productivity could also make it easier for car owners to operate and maintain their vehicles.
We may have to wait a few years before they arrive, but reports of Apple's headset taking shape in Cupertino gives the tech world hope that its white knight for consumer AR is on its way.
A survey by ABI Research revealed that only 25 percent of businesses have implemented augmented reality technology in some form or fashion.
Artificial intelligence and augmented reality go together like spaghetti and meatballs, and Lenovo has some ideas on how to spice up the recipe.
Nauto, which develops driver-monitor cameras and algorithms for autonomous vehicles, is among a growing list of driverless startups able to attract tens of millions of dollars in funding after raising $159 million in its latest round of financing.
Nvidia has emerged as the indisputable leader in chips for Level 3 and even more advanced driverless applications, catching some of the world's largest semiconductor makers and automotive suppliers by surprise.
Augmented and virtual reality motion tracking leader Leap Motion, Inc. announced that it has secured $50 million in Series C funding to fund expansion into new territories and industries.
One inventor wants to bring augmented reality to internet radio and home audio speakers. Meanwhile, a leading consumer electronics company has opened up access its deep learning tools for building augmented reality apps. In addition, analysts examine how augmented reality will impact the design and construction and profile the top developers in augmented and virtual reality.
A report by PwC highlights that immersive experiences in augmented and virtual reality represent the fastest growing segment of the entertainment and media industry over the next six years. News from two companies working in the industry, Fox and NetDragon, underscore the growth forecast.
Volvo is joining the autonomous vehicle race. In a video released Tuesday, the company showed off its concept for a driverless garbage truck, adding themselves to a growing list of manufacturers pledging to work in the self-driving field.
This week in Market Reality, we see two companies capitalizing on technologies that contribute to augmented reality platforms. In addition, industry mainstays Vuzix and DAQRI have business news of their own to report.
Pot, weed, bud, herb – whatever you want to call it, the green earthy treat makes everything way more fun. Now that marijuana is legal to some extent in more than half of all US states, we thought it was high time to showcase some apps that enhance your experience with the controversial pastime known as rolling up.
With products and solutions offered by the likes of Scope AR, Trimble, DAQRI, VIATechnik, and others, augmented reality is becoming a hot commodity for improving productivity while maintaining safety in the construction and manufacturing industries.
With the British exit from the European Union looming, the UK is looking to the auto industry to help boost their economy and secure jobs through the upcoming years. Today, Business Secretary Greg Clark and Transport Minister John Hayes announced the government investment of $136.7 million (£109.7 million) across 38 different automobile projects, as a part of the Plan for Britain.
Trimble is integrating its mixed reality applications into the DAQRI Smart Helmet to enable outdoor and on-site support for design, construction, and heavy industry as part of a collaboration the companies announced today.
A market research report, posted on February 27, 2017, forecasts that the image recognition market will grow to nearly $40 billion worldwide by 2021. The market, which includes augmented reality applications, hardware, and technology, generated an estimated $15.95 billion in 2016. The report estimates the market to grow by a compound annual growth rate of 19.5% over the next five years.
The next generation in mobile communications has officially arrived. A new "Universal Profile" was just published to help carriers and OEMs enable Rich Communication Services (RCS) on any of their smartphones, and the standard hopes to replace SMS with a feature-rich, iMessage-like experience on all phones.
Thanks to the anorexic waifs who predominate the modeling industry, we have been led to believe that blunt, so-sharp-you'll-cut-your-finger-on-them cheeks are the Holy Grail of cheekbone shapes. So many of us spend money purchasing bronzers and dusty rose blushes hoping to fake those cheekbones if we don't have them.
Mary from VLine industries shows up how to Install a wall safe into a closet wall. For this example, she used a DOJ approved Wall Safe from VLine. The first step to the installation is to find where the studs are in the wall and make sure there is no electrical or plumbing behind the wall. Next, after locating the studs with a stud finder or by knocking on the wall, you measure and mark the space you will need for the wall safe. Use your dry wall knife to cut the space for the wall safe out b...
Mark McDonnell with The Art and Feel of Making It Real and Cre8tiveMarks demonstrates how to draw tonal sketches. Costume gesture drawing is a popular technique for artists in the animation and entertainment industries. Use a drawing pencil and a piece of drawing paper to do quick outline sketches of a subject. After the outline is created, fill in the detail and shading with the pencil. Fill in other parts of the drawing as necessary. Use other sketches for reference points on your drawing. ...
In this video, Steven Chong teaches you about when to use the "functional" resume format. In this video you will be introduced to the "functional" resume format, and when to use it. The Functional Format Resume lists your employment history into sections. These sections highlight areas of skill and accomplishment. Reasons to use this type of format include: When you are overqualified. If you have gaps in your employment history. When you are going to a completely different industry. If you fo...
This video, brought to you by Lowe's, a leader in the retail "do-it-yourself" industry, hosted by Lowe's home improvement expert Mike Kraft explains, in detail, how to install horizontal window blinds in your home. Once you've measured and obtained your window blinds, you will also need a drill with bits, screwdrivers, tape measure, pencil, and a level. The video also suggests some other tools you may need to complete your project, as well as links to Lowe's website, for complete instructions...