News: Apple Pay Makes Children's Debit Card App Safer & Easier
Parents rejoice, Apple Pay is making it much simpler for your kid to use Greenlight, the MasterCard for kids app.
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News: Uber Loses Ground to Lyft Amid Culture Concerns
Uber has lost market share to Lyft, its main competitor. Uber's US market share dropped from 84% to 77% between January and the end of May this year, and the ride-sharing company has continued to run into legal, public-image, and internal trouble. Lyft, on the other hand, has been growing.
News: Ikea & Apple Are Partnering to Let You Virtually Rearrange Your Home
Furniture shopping is about to get a whole lot easier thanks to Apple's AR Kit and Ikea. In an exclusive with Bloomberg Businessweek, Tim Cook, Apple CEO said:
News: Now Anyone Can Order Vuzix M300 Smart Glasses
Vuzix Corporation has lifted the preorder status on its M300 Smart Glasses, making the augmented reality device available for purchase by resellers, registered developers, enterprises, and consumers.
News: Uber CEO Travis Kalanick Is Out Amid Turmoil
Uber CEO and co-founder Travis Kalanick is taking an indefinite leave of absence from the company, as Uber's recent upheaval has far overshadowed any developments in its driverless initiative during the past few days.
News: You May Need to Switch to Sprint to Get the Essential Phone
Anticipation is building for the release of the Essential Phone. Andy Rubin's newest creation is expected to be loaded with features like a rear fingerprint reader, attachable 360-degree camera, and an edge-to-edge display. However, a news release from Sprint has just revealed that it may take more than $700 to get your hands on the Essential Phone. The release revealed that the Essential Phone will be exclusively carried by Sprint, so it might be time to switch your wireless carrier.
News: Meta Cuts Ribbon on New AR Workspace
Meta CEO and founder — and Next Reality 50 member —Meron Gribetz unveiled a new operating environment for augmented reality called Meta Workspace for the audience at the Augmented World Expo (AWE) in Santa Clara, California, today.
GIVEAWAY ALERT: AWE Is Here & We Are Giving Away Free Passes!
The Augmented World Expo (AWE) is upon us, and that means it's time to get excited about all the awesome next reality things to come.
Market Reality: Boeing HorizonX Takes Flight with AR Investment
Welcome to the maiden voyage of our new Market Reality column. Each Friday, NextReality will give you a roundup of news briefs from the financial end of the augmented and mixed reality industry. We'll cover funding news, market analysis, and more.
News: Holographic Fitting Rooms Are Here with HoloLens & Pictofit
If you've been longing since the '90s for the total Clueless experience of virtually trying on clothes, you missed out by not attending London Fashion Week earlier this year.
News: BlackBerry KeyOne Launch Date Pushed Back
We have some bad news for BlackBerry fans: It looks like the upcoming KeyOne flagship won't be shipped in April after all.
How To: Become a Human Emoji with Facetune's Newest App for iPhones
As a society, we seem to be moving backwards toward communicating by pictures only. Emojis and GIFs are today's cave paintings, and I, for one, am totally okay with that. To make this transition even more amazing, photo-editing app Facetune created a tool that lets us change our very own faces into moving emojis.
News: Brenda Freeman Leaves Behind TV & Film to Join Magic Leap as CMO
Today, December 7, it was officially announced that Magic Leap has found their replacement for the recently departed Brian Wallace. Magic Leap CEO Rony Abovitz has tapped Brenda Freeman, former EVP and Chief Marketing Officer of National Geographic Channel, as their new Chief Marketing Officer.
News: Sprint Agrees to Buy T-Mobile for $32 Billion
Sprint and T-Mobile have agreed to a $31.6 billion deal that, if it gets through federal regulators—which is far from a sure bet—would create a formidable carrier to really compete against AT&T and Verizon. The deal comes packaged with a $1 billion "breakup" fee that Sprint would have to pay T-Mobile in the event the deal does not go through. After the deal, Deutsche Telekom, which owns about 67% of T-Mobile, would maintain a 20% ownership stake.
How To: You Can Now Jailbreak Your iOS 7 iPhone & iPad, but You Totally Shouldn't—Here's Why
Update 1: Evad3ers have released a statement to the jailbreak community, claiming that the safety and security of their users is the most important thing to them and that all speculations about malware being encoded into the jailbreak is simply not true. You can read the full letter over at Evasi0n's site.
Vision Forecast 2020: AR Execs Weigh in on Recent Industry Milestones & What We Can Expect in the Coming Year
The year 2019 was filled with all the normal peaks and valleys of the tech business cycle, but this year was particularly important in a space as relatively young as the augmented reality industry.
Market Reality: Snap CEO Tops NR30, Apple Sneaks Spatial Awareness into New iPhone, Daqri Runs Out of Runway
This time last year, Snap CEO Evan Spiegel and his company were faced with an erosion of its user base that cratered its stock price. This year, on the strength of Snapchat's AR camera effects, the company has reversed course. And that's why Spiegel tops the NR30, our annual list of the leaders in the AR industry.
Market Reality: Apple Leaves Clue to AR Headset, Magic Leap Digs for Dinosaurs, & Lenovo Lures Marvel to Mirage
As excitement looms for Apple's annual parade of pomp and circumstance for its latest lineup of iPhones, some hidden hints in an internal build of iOS 13 has Apple enthusiasts salivating for what Cupertino is testing in the AR wearables realm.
Market Reality: Lenovo Misses the Mark, Vuzix Targets Security Market, & 8th Wall & Blippar Capitalize Web-Based AR
During the recent Augmented World Expo (AWE), we had a chance to try out the Lenovo ThinkReality A6 AR headset. Unfortunately, the experience was all downhill from there.
Market Reality: Google Takes on Leap Motion, Snap Spectacles Invade NYC, & Vuzix Starts Selling Mainstream Smartglasses
All of the the tech industry giants, including Apple, Facebook, and Google, are working on new smartglasses and/or AR headsets, but this week, Google took a major step forward with gesture recognition technology that could make its way into AR wearables, posing a threat to Leap Motion and its hand-tracking controllers.
Market Reality: Magic Leap Demotes Execs, Artie Makes AR Smarter, & Walmart Adds AR to Its Shopping Cart
Signaling a new direction forward for the company, Magic Leap shook up its executive suite by re-assigning to top leaders to new advisory roles. Meanwhile, a new startup backed by Hollywood executives, tech venture firms, and notable angel investors plans to bring new life to AR for marketing entertainment properties.
News: ESPN, Fox Sports, & NBA's Clippers & Mavericks Draw Up Augmented Reality Plays to Win Over Fans
Augmented reality is becoming a slam dunk for sports entertainment, as leagues, their teams, and their broadcast partners have been quick to adopt AR.
Market Reality: Disney's Bob Iger Leads NR30 AR Investors, Magic Leap Acquires Computes, & Snap to Invest in AR Hardware
This week, we continued our NR30 series highlighting the leaders of augmented reality space by profiling the venture capitalists and strategic corporate investors that sustain the industry.
Market Reality: Tim Cook Tops NR30 Mobile AR Leaders, Magic Leap Expands, & Snap Exec Departs
Cited by many listed on this year's NR30 list as the most important event in the last 12 months, last year's release of ARKit catapulted Apple CEO Tim Cook to the top of Next Reality's rankings. This week, we dug deeper by explaining why he's at the top of the list of NR30 Mobile AR leaders.
Market Reality: Apple, Snapchat, Magic Leap, & Unity Demonstrate Why They Make Up Top 4 of the NR30
This week, Next Reality published its annual feature on the leaders in the augmented reality industry, the Next Reality 30. So it's no coincidence that the companies represented in the top four spots of the NR30 also made business headlines in AR this week.
News: First Truly Mainstream, Hit Augmented Reality App May Arrive Through Advertising, Says Unity CEO
Despite the launch of ARKit a year ago, and ARCore this year, a true killer app has not arrived for either platform, that's according to the head honcho for one of the leading development environments for 3D applications.
Market Reality: AR Display Companies Cash in as Apple Acquires Akonia & Avegant Closes $12M in Funding
For the augmented reality hardware industry to progress towards the consumer segment, display technology needs to get better. Investors recognize that, and they are showing AR display makers the money.
News: Magic Leap CEO's Tweetstorm Tries to Reframe Reactions to Latest Demo After Signs of Disappointment
Magic Leap CEO Rony Abovitz doesn't engage in tweetstorms often, but when he does, those tweets are bold, exceedingly confident, and there's usually a strong takeaway regarding what the company is or isn't doing. But on Thursday, Abovitz's latest tweetstorm sent an unusually flustered message: We promise, the magic we're telling you about it better than anything you've seen on video.
News: Magic Leap CEO Revealed Future Vision for Product Days Before Launch in Bonkers Sci-Fi Speech
Just days before the release of the first image of the Magic Leap device, the company's CEO, Rony Abovitz, knew that the biggest moment of his life was about to unfold the following week. But instead of hunkering down in the Florida-based confines of the company's skunkworks, he instead decided to deliver a speech to the public about, what else, the future.
Market Reality: In the Race for Consumer Smartglasses, the Future Is Coming into Focus
The next frontier for AR hardware is the consumer headset, and tech companies of varying size and tenure are working hard to strike the right mix between comfort, cool factor, and cost. How these companies handle the hype and flow of information vary wildly.
Market Reality: Augmented Reality Companies Strike Deals for Funding, Manufacturing & Retailing
Four augmented reality companies made deals this week to grow their businesses. Two companies, TechSee and Car360, completed funding rounds, while DAQRI signed with a production partner and Decalomania landed a prime spot with a top retailer.
News: Realfiction's New Mixed Reality Display Projects Large Scale Holograms Without a Headset
Mixed reality display manufacturer Realfiction has developed a 64-inch display capable of delivering 3D holograms without a headset.
News: Neurable Planning to Bring Brainwave Controls to AR Headsets Later This Year
Within the coming months, software startup Neurable plans to introduce the next paradigm in virtual and augmented reality: the brain–computer interface (BCI).
News: Punch-AR Takes a Jab at Quality Control on Construction Sites
A virtual design and construction services firm has built an augmented reality application that uses the Microsoft HoloLens to improve the efficiency of quality control on construction sites.
How To: Negotiate a severance package
Don't sign any termination papers until you're sure you've made the best deal you can. You Will Need
News: Daqri's Patent Portfolio & Trademarks Put Up for Sale
After closing its office last year, enterprise AR company Daqri has moved on to the final stage of its lifecycle with the liquidation of its assets.
News: Terrifying Swarms of Mosquitoes Help David Beckham Fight Malaria with Facebook AR Effect & Billboards
Former soccer star and current celebrity David Beckham has the augmented reality abilities of Facebook and Instagram as allies in the effort to eradicate malaria from the world.
NR30: 2019's Up & Coming AR Founders You Need to Know
The landscape of the augmented reality space is broad, diverse, and constantly shifting, perhaps more so than any other vertical in technology. At the same time, major players are attempting to standardize various hardware designs and delivery methods, while still others are rushing to claim their piece of virtual property through AR clouds and application stores.
News: 6D.Ai Launches AR Cloud & Supplies 3D Maps to Nreal Light & Qualcomm Snapdragon Devices
Roughly six months after emerging from stealth, AR cloud company 6D.ai is now ready for public consumption, and it has a big name partner to help it kick off its platform.
News: Qualcomm & Bose Back RealWear's Enterprise Augmented Reality Wearables in $80 Million Funding Round
Some investors play the short game, placing their bets on industries that show the quickest return on their investment, and, in the augmented reality space, that means the enterprise sector.