News: Target Treats Shoppers with Augmented Reality Tricks via Snapchat
Big-box retailer Target has been on a bit of an augmented reality advertising shopping spree via Snapchat lately.
Big-box retailer Target has been on a bit of an augmented reality advertising shopping spree via Snapchat lately.
Music producer Mark Ronson, fresh off his Oscar win for Best Original Song as a co-writer of "Shallow," the song by Lady Gaga and Bradley Cooper for the movie A Star Is Born, has now added augmented reality to his varied repertoire.
We already know that major players like Magic Leap have been planting the seeds of augmented reality for mainstream consumers through wireless partnerships with AT&T, NTT Docomo, SK Telecom.
My autistic son loves music. One afternoon, when he was nine, I downloaded GarageBand to his iPhone to help with the boredom of a long wait at a doctor's office. Instead of pacing or escalating into a meltdown, he spent the entire hour and a half practicing, learning, and composing. When we finally left that day, the rest of us exhausted and irritated, he shared his first composition with a big smile.
A company whose sole product line is smartphones might be worried about early proclamations that the smartphone is dead with the advent of augmented reality wearables.
While you can now apply a dark theme to Samsung Messages thanks to One UI, you may want to further personalize your texting app. A great way to do this is by applying a custom font, which not only enhances the app aesthetically, but can also go a long way towards making your texts more readable and help you process information better.
In a legal brief entered on Monday, Florida-based startup Magic Leap has filed suit against the founder of Nreal, a former employee of Magic Leap, claiming that the company's Nreal Light smartglasses were built using Magic Leap's intellectual property.
Lions and tigers and bears are just a few of the animals that Google users can now bring into their physical environments.
For the release of John Wick: Chapter 3 - Parabellum, Snapchat and Lionsgate aren't just creating AR experiences to promote the movie, they are giving fans the opportunity to create and share their own AR experiences.
Much of the excitement around the HoloLens 2 has moved on to many wondering when we'll finally be able to get our hands on what is now the best augmented reality device on the market.
The last six months have been filled with ups and downs for international music superstar Ariana Grande, but she's starting 2019 on a new, virtual foot, powered by Apple's iPhone TrueDepth camera.
As we predicted earlier this week, the focus has already begun to move from Magic Leap back onto Apple's rumored augmented reality smartglasses. The latest credible whispers come from none other than longtime Apple-focused analyst Ming-Chi Kuo.
It wasn't Christmas, but for Amazon Prime members, it was darn close: Amazon Prime Day, one of the biggest shopping days of the year, came and went earlier this week. Unfortunately, there weren't many Prime Day-specific deals to be had for augmented reality fans, but that doesn't mean AR-loving Amazon Prime members were completely left out.
Customizing the lock screen, status bar, and other aspects of your Galaxy's UI usually requires root. Thankfully, Samsung has reintroduced a well-regarded app that gives you the freedom to tailor parts of your Galaxy's interface in just a few simple steps.
As Facebook, Apple, Samsung, and others offer augmented reality selfie effects and content that challenge its platform, Snapchat has continued to innovate with its augmented reality capabilities.
Taking a cue from the smash hit Super Mario Maker, Bandai Namco has soft launched PAC-MAN Maker in Canada ahead of a worldwide release. This is welcome news for mobile gamers, as you won't need a console to enjoy this classic arcade game when it finally touches down stateside. But if you want to give PAC-MAN Maker a shot right now, we've got you covered.
NBA 2K18 has been out for the iPhone for months, but its $7.99 price tag put it out of reach for many mobile gamers. There's light at the end of the tunnel now, as a free-to-play version is in the works as a soft-launch in New Zealand. If you can't bear the wait, you can play the free NBA 2K Mobile right now in any country.
Mobile gamers who grew up on J.K. Rowling's fantasy epic have yet another reason to rejoice, as Jam City's Harry Potter: Hogwart Mystery is slated to touch down on both iOS and Android on April 25. But if you can't bear the wait, there's a little hack you can do to give the game a try right now.
Last year, Motorola released their Moto G5 Plus, a fantastic mid-tier machine that earned praise from both reviewers and consumers. Starting at $229, it was well-built and inexpensive considering everything Motorola managed to jam into it. This year, Motorola is looking to replicate the success of their G series with the G6 Plus.
In the wake of reports of slow iPhone X sales and a possible early end to its shelf life, Apple CEO Tim Cook is on a public goodwill tour of sorts, espousing the virtues of Apple AR.
While most of Hollywood and its celebrity class are enthralled by virtual reality, a new augmented reality experience featuring some of the music and film world's top talent is preparing for virtual liftoff.
There's no denying the impact ride sharing apps like Uber and Lyft have made on our lives. With fares that undercut traditional yellow cabs, combined with the fact that your ride is just a tap away, these services have become the primary mode of transportation for many folks in urban areas. Thanks to iOS 11, booking an Uber or Lyft has just become a lot more convenient.
Advertisers must love when their commercials go viral. Take for instance the Esurance commercial where an elderly woman completely misunderstands Facebook jargon.
When somebody is in the middle of rapid firing you some text messages and they become too much for you to bear, you have a few options on your iPhone. You can simply leave the conversation, if it's an iMessage group chat with four or more participants, or you can put the whole message thread on silent, which applies to everyone, no matter if it's iMessage, SMS, MMS, or a group conversation.
If you don't know Clay, you're probably going to want to. According to their website, Clay VR's goal was to not only expose users to the world of AR/VR, but fully immerse them in it. Clay does this by allowing users to feel like they were touching the objects in virtual worlds in order to make the virtual worlds feel more natural and real.
Instagram just added another nail in the coffin for Snapchat. It looks like it's the AR platforms final hurrah as IG has snapped up the app's last good feature: its AR selfie filters.
As if being pregnant did not come with enough worry, a new study found that certain antibiotics are linked to an increased risk of spontaneous abortion, or miscarriage — a terrifying finding for any expectant mother.
In March, we wrote about the growing threat of yellow fever in Brazil. At the time, the disease had killed just over a 100 people. Unfortunately, the disease has only spread since then with many more people infected and more killed.
For all of its drama, Uber's driverless program has states like Arizona excited for the future of self-driving vehicles. But it's not Arizona alone that supports the driverless craze; the Illinois House of Representatives will hear a bill that would allow driverless cars on the road with or without human operators.
Researchers have been studying the blood meals of flies to understand the flow of infectious pathogens in wild animals.
You can get eggs and high-quality compost from backyard chickens—but you can also get Salmonella.
Despite the availability of a vaccine against it, almost 50% of men aged 18-59 in the US are infected with the human papillomavirus (HPV). Why?
With the height of the flu season ahead, there are some good reasons to keep a flu vaccination in mind.
Okay, check your Food Safety guidelines at the door, because things are about to get real subjective in here.
With Passover soon upon us, many Jews are dreading a week (or eight days for Conservative and Orthodox Jews) of making matzo, the staple of their diet. Matzo is also known as "the bread of affliction," and I'm pretty sure it's because by day three or so you're convinced that matzo is the 11th plague.
Just about a year ago, Google launched an update to the Gmail app for Android that let you link accounts from other email services to Gmail, allowing you to read and respond to everything in one place.
I have gotten comments from my last tutorial on not being able to do anything because of a lack of a monitor. In order to address this problem I'm gonna show you how to connect and control the Rasberry Pi through a SSH client on Linux, Mac, Windows, and Chromebook computers. This will probably we a long tutorial so please bear with me. Anyway, lets get to work.
A few months ago, my friend Sarah appeared at a party bearing homemade liqueurs—amaretto, hazelnut (e.g. Frangelico), and vanilla liqueurs, to be exact. Her cool factor, which was already quite high, jumped up a few more notches—as did the overall energy of the party. (And that's why we call her 'Game Time.')
Coconut oil must be sent from the gods themselves, because this stuff is made of miracles. If you ever wondered why your mother always has it around, it's because she's smart enough to know the countless uses for it.
With GPS chips and Wi-Fi positioning systems, a modern smartphone is capable of tracking its user's location with pinpoint accuracy. This being the case, it's strange that the most common text message sent today is still "Where are you?"