NR30: The AR Hardware Leaders of 2018
It is almost indisputable that smartglasses and head-worn displays are the future of augmented reality. However, at this precise moment, they are still a very niche market.
It is almost indisputable that smartglasses and head-worn displays are the future of augmented reality. However, at this precise moment, they are still a very niche market.
Better known among consumers for its virtual reality apps, Jaunt is now pivoting toward solutions for augmented reality developers.
The display is one of the most critical components in augmented reality hardware, and on Tuesday, one of the companies making that component, Avegant Corp., closed a funding round of $12 million to support development of next-generation AR displays.
In recent days, I've twice talked about brining the Magic Leap One out into the world with me to test its mobile capabilities. But you may have been wondering how I carried the device with me. Did I just stuff my brand new $2,300, hard to obtain device in a backpack and hit the road? Hardly.
For years, Magic Leap has promised to deliver stunning augmented reality experiences that will outperform any other competitor, and a newly revealed partnership hints that the company may be able to deliver on those promises.
Germany-based Augmented reality software maker Re'flekt has added a new tool to its enterprise app development platform that makes it simpler to link AR content to physical objects.
Many Americans will celebrate the start of the summer this Memorial Day weekend with backyard cookouts, and two brands hope to solidify their invites to those parties through augmented reality experiences in Snapchat.
Consumers are chomping at the bit for augmented reality smartglasses from Cupertino's finest, but one market analyst is saying not so fast, Apple fans. Meanwhile, automotive AR is gaining speed, with the latest milestone coming courtesy of a major investment in waveguides by Continental. And although mobile AR apps have already arrived, retailer Target is taking a different approach. So why is Target tinkering with web-based AR? Answers below...
A burner number isn't just for criminals and cheating spouses. In this digital world, with many of our interactions being conducted online, a throwaway phone number acts as a buffer — it lets you enjoy the web without having to give out your personal information, such as real name or phone number.
In the arms race between ARKit and ARCore, Google scored a big win with the announcement of its Cloud Anchors shared AR experiences platform at Google I/O on Tuesday.
Despite the fact that Snap Inc.'s Spectacles weren't the hit some were expecting, the company is nevertheless taking another swing at it by releasing an updated version.
The future of augmented reality isn't on your smartphone or face, it's in the everyday items all around us. At least that's the belief of Gordon Meyer, the vice president of marketing at New York-based startup Lampix.
After more than a year and a half of silence, the rumors have morphed into reality: Microsoft has finally released an update for the HoloLens. And with that update comes a collection of new features that hint at big plans for the HoloLens this year.
With its recent acquisition of 3D gaming engine PlayCanvas, Snapchat parent Snap, Inc. appears to be preparing a challenge to the existing players in the world of game development, particularly in terms of augmented and virtual reality gaming.
If you're playing word association with the terms "augmented reality" and "automobiles," your first thoughts probably center on navigation displays in cars or virtual models of exotic vehicles.
Most of us have never put much thought into this, but the question needs to be asked — what exactly happens to all of our online accounts when we die? No, the internet won't just know and delete accounts for you, so you need to plan for life's one guarantee. Because without a plan, things become a lot harder to sort out.
Following up on a preview of the deal we reported during last week's CES, Dell has officially announced the details around its role as the first company to resell the Meta 2 augmented reality headset.
While Google has a water-resistant phone in the Pixel 2, its CES booth was anything but. According to Tech Crunch, Google had to shut down its two-level outdoor booth once it began to rain at the Las Vegas trade show. Even though Las Vegas is the driest city in the country, Mother Nature always has her idea of fun.
As the calendar year (and, for many companies, the fiscal year) comes to a close, it appears 2017 may stand as the new high-water mark for investment in augmented and virtual reality technology.
Last week, Magic Leap CEO Rony Abovitz teased his Twitter followers with some "fun and cool stuff" to share in the coming days. On Monday, he made good on that promise, sort of.
In a move that will increase production capacity for its TrueDepth camera system, Apple has awarded vendor Finisar with $390 million from its Advanced Manufacturing Fund.
Continuing its unrelenting (and mostly successful) campaign against Snapchat, on Tuesday, Facebook announced the addition of "World Effects" to its Messenger app.
Next to millennials, one of the groups most coveted by brand marketers is "Generation Z," the consumers of tomorrow who were born between 1996 and 2010. On Monday, Facebook established a beachhead with that demographic in the realm of augmented reality by launching Facebook Messenger Kids.
There are a lot of Android phones out there, and chances are that someone in your life is looking for one this holiday season. Well, there also happens to be a lot of Black Friday deals on Android phones this year. So we've rounded up the best deals taking place on Black Friday weekend to help you save big.
When it comes to augmented reality smartglasses, for now, it's still a mostly enterprise world, since the form and function of most are more acceptable on a job site versus your local cafe, and the still high price tags are far more palatable to major companies rather than individuals.
Microsoft's latest move to further secure its hold on the emerging mixed reality space comes in the form of two new Mixed Reality Capture Studios in San Francisco (the flagship studio) and London.
At the Augmented World Expo Europe press conference in Munich today, RE'FLEKT will unveil the addition of remote video calling to their RE'FLEKT One enterprise augmented reality platform, in addition to ARKit and ARCore apps that demonstrate the platform's capabilities.
When Google announced its ARCore augmented reality toolkit for Android as its answer to Apple's ARKit for iPhones and iPads, the question from many observers was, "What about Tango?"
Lowe's Home Improvement has been an early adopter of augmented and virtual reality in their business practices, so it was a bit of surprise that their name was absent from the ranks of companies launching ARKit apps last week.
Google largely helped to pioneer the concept of a steering wheel- and pedal-free self-driving experience when it began testing its Firefly pod-like vehicles a few years ago.
Nissan has confirmed reports that the Nissan Leaf's Propilot option will go on sale in the US in September, but when it does, don't expect it to compete against the Tesla Model 3's driverless features.
BMW seeks to hire 2,000 engineers for its driverless program ahead of the launch of its iNext Level 3 model in 2021, a source close to the company told Driverless.
Lazy makeup enthusiasts, this new service is what you've been waiting for! Makeup giant Estee Lauder's latest project incorporates augmented reality to help customers test out their lipsticks without even getting out of bed. The company collaborated with Modiface — a group that creates AR services for the beauty industry — to produce a new Facebook Messenger chatbot that uses customers' cameras to let them virtually try on the brand's Pure Color Lipsticks.
This may not matter to you if you only FaceTime from your iPhone occasionally, but if you're FaceTiming every day on a limited data plan from your cellular provider, you're going to want to conserve as much data as possible by making sure that you're connected to Wi-Fi only — especially if they are video calls.
Tesla founder and CEO Elon Musk offered some insight into how hackers might seek to turn driverless cars into zombie fleets, but remained upbeat about what can be done about it.
Spotify's massive song catalog can be streamed in decent quality on iPhone or Android without any tinkering. But if you're an audiophile, you've probably noticed that the sound quality can fluctuate from time to time.
Wargaming's World of Tanks — the popular multiplayer online war game — teamed up with The Tank Museum to create an augmented reality experience like no other. Alongside several German tanks that are part of the exhibit, visitors can use Microsoft HoloLens and Google Tango technology to explore a rare Stürmtiger tank inside and out.
If you don't have any home Wi-Fi, like to watch videos on public transportation, or just always find yourself streaming Netflix when there are no hotspots available, your cellular data is probably gobbled up fairly fast. For limited data plans, watching the next episode of your favorite TV show could mean overage charges on your cellular bill, but it doesn't have to.
Volvo Cars' claims it will offer Level 4 models by 2021 means the premium carmaker will likely have to finalize the driverless design to meet the aggressive timeline by next year at the latest.
This Fourth of July, stock up on hot dogs, ice cream, and smartphones. Yep, this Independence Day is a surprisingly good time to get your hands on the iPhone SE. If you're interested, head to your nearest Best Buy to check out this major deal. (Or wait for the iPhone 8 to come out ...whenever that will be.)