Away from the hype around Facebook's smartglasses, the high-end fascination with the Microsoft HoloLens, and the unending rumors about Apple's AR wearable is the small but powerful darling of the enterprise AR world—Vuzix.
Over the past week, practically every major tech company working on augmented reality has held their quarterly earnings calls with investors, and each addressed or at least mentioned the role of AR during their prepared remarks. However, Facebook's earnings call had some of the spicier commentary on the technology.
Snapchat parent company Snap has opened up its war chest to acquire yet another company that will play a role in its augmented reality ecosystem.
The big day for Snap that resulted in the debut of brand new augmented reality Spectacles smartglasses is turning into a big week.
The surging activity in augmented reality in both the business and consumer sectors is being matched with a wealth of updates and partnerships from Snap Inc.
In the great smartglasses race, component makers, such as those that supply the crucial waveguide displays that make visualization of virtual content possible, have a vested interest in pushing the industry forward in order to ship units.
As Apple prepares to potentially introduce its (mostly) secretive AR headset for possible introduction later this year and launch next year, the company has made a strategic investment to ensure its supply chain can support it.
If it's always been your dream to work for a large company as an app developer, there's never been a better time to consider the field than right now — especially with companies like Apple staffing up in this department. It feels like everywhere you turn, companies are starting to move in this forward-thinking direction.
Throughout the COVID-19 pandemic, Facebook enjoyed a boost in sales of Portal, its smart video cameras with AR effects, as social distancing became the norm.
As augmented reality space continues to move into the mainstream, the competition to offer immersive services is ramping up as well.
As businesses flocked to Zoom, Microsoft Teams, Google Meet, and other video conferencing platforms to bridge the gap, we wondered aloud -- why aren't more companies leaning even more heavily on augmented reality?
Ever since China's Nreal unveiled its Light smartglasses at CES two years ago, an army of look-alikes have emerged from the Asian nation.
One of China's largest smartphone makers, Oppo, just took the wraps off its new design for augmented reality smartglasses called AR Glass 2021.
Since Motorola engineer Bill Smith invented Six Sigma in 1986, corporations around the world have employed it to eliminate costs and process cycle time while increasing profits and customer satisfaction. These techniques and tools for process improvement were invaluable to famed CEO Jack Welch, who used them to redefine General Electric's business strategy in 1995.
Invented by Motorola engineer Bill Smith in 1986, Six Sigma's methodology defines a series of steps with specific value targets. These targets can be used, for example, to eliminate costs and process cycle time while increasing profits and customer satisfaction.
In 2018, Niantic unveiled its in-development augmented reality cloud platform for smartphones, the Niantic Real World Platform. A demo showed Pikachu and Eevee cavorting in a courtyard, darting in front of and behind potted plants and people's legs as they walked through the scene. This would be the future of Pokémon GO.
On March 13, President Trump announced during a briefing in the Rose Garden that Google was building a COVID-19 screening website to help Americans understand if they might have the new coronavirus. If likely infected, the site would also include the location of a local drive-through testing site to visit. So how can you access the screening website?
For enterprise augmented reality platform makers, remote assistance apps represent one of the greatest opportunities to show off the power of immersive computing. These apps enable experts to guide front-line workers or customers with AR prompts and other content in the field of view of their smartphones or smartglasses.
Despite some of the biggest players in tech still lagging in terms of offering smartglasses options, there are nevertheless a number of smartglasses makers, including North and Vuzix, with consumer-grade smartglasses on the market right now.
When Facebook launched its first hardware products last year, the Portal and Portal+ smart displays, the company mostly touted its video-calling features as it faced off against Amazon and its Echo Show.
Whenever the name Magic Leap comes up, the talk inevitably seems to turn to the company's big-name backers and "unicorn-level" amounts of cash poured into the venture. And if it's not that, observers tend to focus on the company's market strategy and overall prospects.
Many popular apps automatically share your personal data. While I have accepted a certain amount of data collection from Google, to know companies such as Facebook perform this without my consent bothers me. After some researching, I've found a great solution, and it doesn't require root.
Phone numbers often contain clues to the owner's identity and can bring up a lot of data during an OSINT investigation. Starting with a phone number, we can search through a large number of online databases with only a few clicks to discover information about a phone number. It can include the carrier, the owner's name and address, and even connected online accounts.
Now that Microsoft has squarely focused on the enterprise market with the HoloLens 2, it appears Lenovo is content to play follow-the-leader with its new augmented reality headset.
Any app on your iPhone could potentially listen in on your conversations and use that information to target you with tailored ads. Although most companies, including Facebook and Apple, have come out and vehemently denied these claims of spying on consumers, who's to say they're telling the truth? The only way to be sure you're safe is to take matters into your own hands.
Apple released the tenth iOS 12 developer beta unexpectedly Thursday afternoon, Aug. 23. The update comes only three days after the release of iOS 12 developer beta 9, a surprising move for Apple, even with the irregular releases the company has made in recent weeks.
In 2018, Motorola is no longer the same brand that introduced the world to the Motorola Droid. The once iconic company is now part of the "Others" group, scrambling for fifth place. The newly-announced Moto Z3 perfectly embodies their current state with competitive specs ... if it came out last year.
It doesn't matter how cool or groundbreaking a particular technology is, if it doesn't offer the promise of big returns on investments, you'll have trouble drawing interest from both Silicon Valley and Wall Street. That's why we're increasingly seeing existing augmented reality players doing everything they can to focus in on revenue generation, which was the message coming from Snap Inc. this week.
After more than a year and a half of silence, the rumors have morphed into reality: Microsoft has finally released an update for the HoloLens. And with that update comes a collection of new features that hint at big plans for the HoloLens this year.
Google collects an enormous amount of personal data. While some of this data is used for targeted ads, others tidbits of info such as our location are used to improve our mobile experience. While it is natural for us to distrust Google's intentions, by allowing their data collection, we can add new functionality to our favorite apps.
Another piece of Magic Leap's mysterious story has been uncovered thanks to a new patent application revealed on Thursday, March 15.
In 2017, major breakthroughs in smartphone-based simultaneous localization and mapping (SLAM) opened up new doorways for developers and users of both Apple and Android phones. Unfortunately for Android users, the solution that Google is previewing, ARCore, currently only works on three Android smartphones. But Silicon Valley start-up uSens is stepping in to fix that with its new engine called uSensAR.
Augmented reality is beginning to leak out into the mainstream world. This is thanks, in part, to ARKit and ARCore. These releases turned the current smartphones owned by millions of Apple and Android users into AR-capable machines. And while there are definitely some awesome use cases for mobile AR, the real future in AR is headworn.
The mysterious technology product teased via an eccentric TED Talk nearly five years ago has finally been revealed, and it's called the Magic Leap One: Creator Edition. After all of the non-disclosure agreements, furtive comments from CEOs and insiders given early access to the device, and a seemingly never-ending string of hints dropped by the company's CEO, Rony Abovitz, on Twitter, we finally have a real look at the product.
Augmented reality was recently named the "Mobile Disruptor of the Year" for 2017 by Mobile Marketer, but the technology is showing no signs of slowing down as we head into 2018. In fact, the technology appears to be gaining momentum.
Just when you thought Google Glass was dead, it turns out there may be a second life for the often ridiculed device that won't relegate it to the staid confines of factories and repair jobs.
There was a time when building a website required coding knowledge. Eventually, software came along that made the process easier, and then services like Squarespace made it dead simple for even a technical novice to design a website.
When it comes to technology, there are no bigger names than Google and Apple. They're the two most valuable companies in the world, and they've swapped places a few times over the last year, so they're truly neck-and-neck. But let's put business aside for a moment — which of these companies makes the better flagship phone?
Equifax reported on Sept. 7 that it discovered a breach on July 29 which affects roughly half of Americans, many of whom don't realize they have dealings with the company. Hackers got away with social security numbers, addresses, and driver's license numbers, foreshadowing a "nuclear explosion of identity theft." Let's explore what really happened and what you and those around you can do to protect yourselves.
When Apple announced their ARKit platform in June, they immediately staked the claim to the largest augmented reality hardware platform, with millions of iPhones and iPads compatible with iOS 11 becoming AR devices this fall.
