As the Augmented World Expo (AWE) prepares to open its doors to AR developers and enthusiasts, we sat down with founder Ori Inbar to talk about AR's growth over the past decade, and what the future may hold.
Developers in the augmented reality industry got a lot of love this week.
As much funding as Magic Leap has secured, another round of funding will still catch headlines. However, the latest funding solidifies the company's strategy for succeeding in the consumer segment of AR.
Just when we thought the AT&T partnership with Magic Leap wouldn't really take off until the latter launched a true consumer edition of the Magic Leap One, the dynamic duo jumped into action this week to offer the current generation headset to customers.
The era of AT&T and Magic Leap has quietly entered a new phase that ramps up the mainstreaming of the cutting edge augmented reality device.
To borrow from the canon of Game of Thrones, what is dead may never die. And while the Meta Company that we knew this time last year is no more, the patent infringement lawsuit filed against the company lives on.
They say home is where the heart is. So, the opportunity to view the inner sanctum of Magic Leap is like gaining access to what makes the company tick, just as the fruits of its labor make it into select AT&T stores.
While Magic Leap turned heads at the Game Developers Conference with AR experiences at the Unity and Unreal Engine booths, news broke that the company was the winning bidder for ODG's patents.
As Microsoft continues to bask in the glow of its HoloLens 2 unveiling and begins ramping up the hype to launch, Nreal and Vuzix are carving out their own niches in the AR hardware landscape.
It's easy to forget just how cool face filters are. Augmented reality has come a long way, and apps like Instagram now offer a suite of impressive effects to play with, but some of the best ones aren't easily found. There is a treasure trove of exclusive, custom face filters that are unavailable to the general public, but not at all inaccessible — you just need to know the trick to getting them.
The augmented reality industry had enough twists this week to surprise even M. Night Shyamalan.
This week, the recurring theme in augmented reality can be summed up fairly succinctly: content is king.
Reading the augmented reality news lately has felt a bit like reading a John Grisham novel, as the business side of things has dripped with legal drama.
YouTube has a couple of basic gestures: you can double tap each half of the video to skip forward or back ten seconds, and you can swipe down to minimize the video. But wouldn't it be more useful if there were gestures to control brightness and volume? Well, as with all things Android, where there's a will, there's a way.
When Google finally gave us a dark theme for YouTube, it was a bit disappointing. They didn't use a pure black background, reducing some of the battery savings you'd get with an OLED panel. But with the help of another app, we can fix this, and not only get a real dark mode, but other colors as well.
Despite its status as a hot commodity amongst emerging technologies, the augmented reality industry is not immune to the ebbs and flows that occur in every industry.
All of the the tech industry giants, including Apple, Facebook, and Google, are working on new smartglasses and/or AR headsets, but this week, Google took a major step forward with gesture recognition technology that could make its way into AR wearables, posing a threat to Leap Motion and its hand-tracking controllers.
Whether it's for health reasons or just to look better, many of us want to get in shape. It's a long process that starts with nutrition, and dieting is never easy. Fortunately, there are some great food-tracking apps that will make it a lot easier to become a healthier version of yourself.
Users are often the weakest link when probing for vulnerabilities, and it's no surprise they can be easily fooled. One way to do this is called clickjacking. This type of attack tricks the victim into clicking something they didn't mean to click, something under the attacker's control. Burp Suite contains a useful tool called Clickbandit to generate a clickjacking attack automatically.
Around the end of each year, Spotify offers a year-in-review service so its users can see what they listened to the past year and share their listening histories in fun infographics. Apple Music does not have such a feature, unfortunately, but there is a way to curb that FOMO feeling this holiday season by downloading your listening history not just for 2018, but for the entire lifespan of your account.
Investors continue to bet on augmented reality, both for short-term returns and long-term plays. This week, Niantic reportedly picked up another round of funding from Samsung and others, based on the success of PokémonGO and the prospects for future revenue. Likewise, investors see value in WaveOptics, whose waveguide displays could make consumer smaller AR smartglasses possible within the next year.
Signaling a new direction forward for the company, Magic Leap shook up its executive suite by re-assigning to top leaders to new advisory roles. Meanwhile, a new startup backed by Hollywood executives, tech venture firms, and notable angel investors plans to bring new life to AR for marketing entertainment properties.
It's no secret that MoviePass is a shell of the service it once was. The primary $9.95/month plan for three movies each month is inconsistent and can change drastically depending on your location. Thankfully, MoviePass isn't the only movie ticket subscription service available. We've compared all the best plans on the market to help you find the one that's right for you.
The recent announcement of a $480 million US Army contract awarded to Microsoft over Magic Leap for supplying 100,000 augmented reality headsets shows just a how lucrative the enterprise (and government) sector can be for AR.
Now that the Magic Leap One is out in the real world, the mystery behind the company lies not in whether it will actually ship a product, but when it will ship a consumer product. Or, does CEO Rony Abovitz steer the company in a different direction first?
The North remembers...that smartglasses are the future! Game of Thrones jokes aside, the smartglasses startup opened its doors, and we visited its Brooklyn store to get our hands the consumer-focused Focals smartglasses.
This week, at its developer's conference, Samsung took the wraps off a new tool from Wacom that bestows the S-Pen with AR powers, as well as its own entry to the AR cloud market called Project Whare.
This week, inside sources divulged details of how Apple nearly acquired Leap Motion, twice. Otherwise, companies offering or working on augmented reality technology had more successes than failures to talk about.
With would-be unicorns Magic Leap and Niantic among its investments, Google is an active investor in augmented reality technology. This week, the search giant experienced both ends of the investment cycle, with an exit via Lyft's acquisition of Blue Vision Labs, and a funding round for Resolution Games.
A week after the L.E.A.P. Conference, our cup of Magic Leap news continues to floweth over, with the company's content chief giving us some insight into the company's strategy, and Twilio sharing what its virtual chat app looks like.
This week, we continued our NR30 series highlighting the leaders of augmented reality space by profiling the venture capitalists and strategic corporate investors that sustain the industry.
This week, Next Reality published profiles on the leaders in augmented reality hardware industry, with Magic Leap CEO Rony Abovitz topping the list. So, it should be no surprise that two app makers want to align themselves with Magic Leap's flagship product.
It's important to know who you're dealing with after hacking your target's MacBook. Getting remote access is simple, but covertly gathering information about the user and their system can be a challenge.
This week, Next Reality published its annual feature on the leaders in the augmented reality industry, the Next Reality 30. So it's no coincidence that the companies represented in the top four spots of the NR30 also made business headlines in AR this week.
For the augmented reality hardware industry to progress towards the consumer segment, display technology needs to get better. Investors recognize that, and they are showing AR display makers the money.
Although the Magic Leap One: Creators Edition is currently officially available in only six US cities, those living outside of Magic Leap's designed US cities now have a roundabout way to order the device.
While Magic Leap has gained attention for its ability to raise capital, the company (now with an actual product on the market) still faces an uphill climb against the titans of the industry.
In most macOS hacks, a non-root terminal is used to create a backdoor into the device. A lot of damage can be done as a low-privileged user, but it has its limitations. Think twice before granting a file permission to execute — an attacker might be able to convert your harmless scripts into persistent root backdoors.
Apparently, it's Google Week for the augmented reality business. Now that ARCore has a firm foothold in the app ecosystem, Google is making a case with educators and marketers that the apps should have a place in schools and campaigns, and the company is also encouraging developers to learn how to build apps using ARCore.
Passwords and data stored in web browsers are extremely valuable to hackers. If not for financial gain, black hat hackers may still leak your passwords and personal information for amusement. Never undervalue what you're worth to a hacker.
