In years past, the Consumer Electronics Show (CES) mostly dabbled in the future as far as the long-term vision for augmented reality was concerned. This year, however, objects in the future are much closer than they appear.
Sure, it's the giving season, but sometimes you've just got to treat yourself to some cosmetics. If you're shopping at Walmart, L'Oreal just made that a shade easier when shopping for Garnier hair color products with an assist from Google Lens and the Modiface AR platform.
After months of waiting, the iPhone 11 is here. At an event in Cupertino, Apple unveiled the iPhone 11, 11 Pro and 11 Pro max. You probably have a lot of questions after reviewing the specs sheet, including wanting to know more about the IP68 rating that all three phones have. We're here to clarify.
Ratings and reviews apply everywhere, from a restaurant you want to try to a new camera you're thinking of buying and games you might want to play. Podcasts are no different. Reading reviews of shows can help determine which are worth listening to, and your opinion is valuable to other people too. In Apple Podcasts, there are a few different ways to read, rate, and review shows.
While a viable version of consumer-grade smartglasses has yet to find mainstream success, two more contenders emerged this week, as Vuzix confirmed that a leak of a fashion-forward design is legitmate and Vivo introduced tethered smartglasses designed to pair with its new 5G smartphone.
A company whose sole product line is smartphones might be worried about early proclamations that the smartphone is dead with the advent of augmented reality wearables.
After building a tech empire on revenues from search advertising, Google is not about to sit back and let Snapchat, Facebook, 8th Wall, and others draw all the AR marketing attention to their platforms.
Smartglasses maker Vuzix made a big splash at CES 2018 with the inclusion of Amazon's Alexa voice assistant among the AR superpowers of its consumer-centric Blade smartglasses.
It looks like it's cuffing season for AR hardware makers and telecommunications corporations. With AT&T aligned with Magic Leap as its exclusive wireless retailer on the high-end AR side, Verizon has also reached a master reseller agreement with Vuzix, according to a filing with the Securities Exchange Commission.
Fashion brand Christian Dior is using augmented reality as a carrot to drive up their follower counts on Instagram.
News junkies who own the Magic Leap One received some good news on Thursday, as CNN has published an app for the headset to display the network's news coverage in augmented reality.
The recent announcement of a $480 million US Army contract awarded to Microsoft over Magic Leap for supplying 100,000 augmented reality headsets shows just a how lucrative the enterprise (and government) sector can be for AR.
Smartglasses maker ThirdEye has announced that its X1 model wearable will be updated by the slimmer, as yet unreleased X2 model. Both devices will be promoted and sold through its partner, brick and mortar technology retailer b8ta.
The display is one of the most critical components in augmented reality hardware, and on Tuesday, one of the companies making that component, Avegant Corp., closed a funding round of $12 million to support development of next-generation AR displays.
Many Americans will celebrate the start of the summer this Memorial Day weekend with backyard cookouts, and two brands hope to solidify their invites to those parties through augmented reality experiences in Snapchat.
Digital imaging company OmniVision Technologies and the Hong Kong Applied Science and Technology Research Institute Company Limited (ASTRI) entered the CES fray this week with a new reference design for an augmented reality headset capable of 60 degrees field of view (FoV).
When it comes to marketing, sexy sells, a point that has been lost on most augmented reality hardware makers focused mostly on the geek space. But a new promotional spot from AR-in-the-car accessory maker WayRay indicates that AR companies are beginning to see the virtual sizzle reel light.
Earlier this year at WWDC, Apple made a big show of featuring augmented reality as a central part of iOS moving forward. But since then, other than comments from the company's CEO, Tim Cook, we haven't seen much direct promotion of augmented reality from the company. Until now.
Augmented reality was recently named the "Mobile Disruptor of the Year" for 2017 by Mobile Marketer, but the technology is showing no signs of slowing down as we head into 2018. In fact, the technology appears to be gaining momentum.
With their first attempt at the mobile market, Razer introduced a device that looks at the smartphone differently. Instead of focusing on minimal bezels or an amazing camera, Razer decided to make a phone for gamers. So how could Razer target the growing mobile gaming market, which is projected to generate $40.6 billion in global revenue in 2017? It starts with the IGZO LCD Display.
With smartglasses designed for navigating drones and an AR drone racing game to its credit, Epson has just added another credit to its pioneering efforts in the AR-meets-drones space with the launch of a drone simulator app.
When a firm like Techstars believes that augmented reality is an attractive industry to invest in, there's a high probability that it's right.
Free beer and AR? What could be better? Amstel, a Dutch beer brand, has launched an innovative sampling campaign using an AR app called "Snatch." Snatch is a treasure hunt gaming app, and if you win the game, your prize is 10,000 free pints of Amstel beer, redeemable at Mitchell & Butler pubs.
On Tuesday, Apple held a public conference call for its Q2 earnings report. During the call, Steve Milunovich from UBS asked Tim Cook about a recent 451 report, and how it reflects a pause in current iPhone sales. Cook's response was more than interesting, to say the least:
At Adobe Summit 2017 this week, Adobe announced they are looking to occupy a new space in the market by combining their analytic capabilities with augmented reality. Teaming up with Microsoft, the company has combined Adobe Sensei software with the HoloLens, reports GeekWire. Together, the tech and software create a new tool for retailers to track their consumers' habits.
When Apple released the iOS 10.2 update to the public on December 12, 2016, iPhone users got a slew of new features, including new emojis, a brand new TV app, the ability to save camera settings, and more. But out of all of these new features, the one that interests me the most is something they didn't even include in the release notes—star ratings are back in the Music app!
Microsoft's HoloLens has many applications in the business world, both large and small, but what about gaming? Initial demos gave the impression that we could expect amazing first person shooters, platformers, and even Minecraft. Yet, as Newsweek noticed, the HoloLens was nowhere to be found at E3 this year.
Back in iOS 8.4, Apple introduce a new "heart" icon in their Music app, which works in direct correlation with their Apple Music service that was released at the same time. By hearting a song, you're telling Apple that you love that song, and they can make better suggestions for you (in the "For You'" tab) based on it.
Shopping around for a good broadband company or mobile carrier may soon be as easy as shopping for cereal, thanks to the introduction of broadband consumer labels by the FCC for both fixed and mobile broadband.
Samsung Galaxy S5 has an exciting feature through which you could measure your heart bit. So this video will show you how to measure your heart rate with Samsung Galaxy S5. Watch the video and follow all the steps carefully. Employ the technique in your Galaxy S5 phone.
Gaining major consumer support and the ire of Big Cable, Aereo today announced support for the Chromecast through it's Android app. A revolution for cord-cutters, Aereo lets you record and stream live broadcast TV on your computer, smartphone, tablet, or media streaming player (Apple TV, Roku, and now Chromecast).
Whether you have AT&T, Verizon, Sprint, T-Mobile, or any other mobile carrier, chances are your smartphone is sold locked to only work on that specific carrier's network. Sure, you could unlock your carrier-subsidized device, but that would mean breaching the Library of Congress' latest Interpretation of the Digital Millennium Copyright Act—making the whole process illegal. As softModders, boundaries and regulations are things that we don't take lightly, although many times we have to begrudg...
UPDATE (February 26, 2014) Yesterday, the U.S. House of Representatives passed H.R. 1123 with a 295-114 vote decision. The ruling repeals the 2012 Library of Congress (LOC) decision that limited the ability to legally "unlock" your smartphone (see below).
Economists have long since known that people want to be rewarded for taking on risk. Investments are thus judged by their risk-adjusted returns (Sharpe ratios). A typical hedge fund has a Sharpe ratio of around 0.5. This means that its excess annual return over the risk-free rate is about half its annual standard deviation.
New to Microsoft Excel? Looking for a tip? How about a tip so mind-blowingly useful as to qualify as a magic trick? You're in luck. In this MS Excel tutorial from ExcelIsFun, the 673rd installment in their series of digital spreadsheet magic tricks, you'll learn how to use the SUMPRODUCT formula to calculate commission amounts based on varying commission rates based on cumulative sales totals for each month.
The Kinect is finally here, poised to make game consumers forget the Wii ever existed. If you've got a Kinect, gotten it all plugged in, but are wondering what to do next, watch this video. It will walk you through the process of setting up and configuring your Kinect on the XBox so that it works as well as possible.
The video shows you how to calculate capital budgeting with a Texas Instruments BA2+ financial calculator. Capital budgeting will help you determine cash flows for given investments for a certain number of years in the future, thus helping you determine if the investment is worthwhile. The buttons you will use are the CF (cashflows) button, the NPV (net present value) button, and the IRR (internal rate of return) button. The video uses the example of a $10,000 investment that will return $5,0...
Freelance web developer and Internet marketer David Frosdick offers some tips and tricks in this video tutorial on how to get the best Camtasia settings for YouTube widescreen.
Watch this video tutorial to learn how to book the best hotel room for your money. You've spent all year saving up for your dream vacation. The last thing you want is to end up in a hotel room that ruins the whole trip.
As far as the world of consumer electronics goes, it doesn't get much greener than recycling solar panels. In this video tutorial, you'll learn how to solder together broken solar panels, giving them new life as a functional AA battery charger, which produces about 6 volts in direct sunlight and about 3 volts indoors. In order to get started on this hack, you'll need a number broken solar panels (which can be had cheap for cheap on the Internet), a low-temperature soldering iron, silver-beari...
