Market Reality: The 10 Biggest AR Investments of 2017
As the calendar year (and, for many companies, the fiscal year) comes to a close, it appears 2017 may stand as the new high-water mark for investment in augmented and virtual reality technology.
As the calendar year (and, for many companies, the fiscal year) comes to a close, it appears 2017 may stand as the new high-water mark for investment in augmented and virtual reality technology.
Augmented reality was recently named the "Mobile Disruptor of the Year" for 2017 by Mobile Marketer, but the technology is showing no signs of slowing down as we head into 2018. In fact, the technology appears to be gaining momentum.
Move over Venmo, Apple Pay Cash is here, and it's built right into iMessage. If you're like us, you've been eagerly waiting to give this new feature a try on your iPhone ever since Apple announced it during WWDC 2017 back in June. While it was never released in the main iOS 11 update, it finally showed up in iOS 11.2.
Since its debut in 2004, Gmail has become the go-to email service for the internet at large. Over 1.2 billion people use it, so Google has wisely continued to add features that address the needs and wants of its diverse user base. For US and UK users, one of these new features is the ability to transfer money.
The next frontier for AR hardware is the consumer headset, and tech companies of varying size and tenure are working hard to strike the right mix between comfort, cool factor, and cost. How these companies handle the hype and flow of information vary wildly.
When a firm like Techstars believes that augmented reality is an attractive industry to invest in, there's a high probability that it's right.
Snapchat is mostly credited as the first AR social network, and, like most social media companies, its revenue model is nested largely within advertising. As such, the company now has a new avenue for branded content.
If competition in the augmented reality space was a spectator sport, then ARKit, ARCore, and HoloLens dominate the prime-time broadcasts on ESPN.
Over the past week, companies took a variety of approaches to investing in augmented reality. Lampix is backing its own effort to build an ecosystem for augmented reality platforms. Nokia and Xiaomi are teaming up on numerous fronts, potentially including augmented reality.
A vulnerability in the design of LiDAR components in driverless cars is far worse than anything we've seen yet outside of the CAN bus sphere — with a potentially deadly consequence if exploited.
Facebook is testing a new feature in India. One that could help you protect your profile photos from being used on sites without your permission.
The leading platforms enabling augmented reality technology lead our headlines in Market Reality this week.
The world of investment and finance can be labyrinthine in its very nature — and even more complicated in regards to augmented and mixed reality. While these new emergent technologies are teeming with explosive levels of unrealized potential, there's still a big layer of uncertainty in terms of return — but these investors aren't afraid to take the leap.
Rumors that Apple is honing its automated car technology have skyrocketed. Thanks, now, in no small part to some enterprising members of the media who leaked the names of Apple's self-driving car team to the public.
The Shadow Brokers, a hacker group known for its dump of NSA hacking tools in 2016, has just leaked their remaining set of data which implies that the NSA compromised SWIFT, the global provider of secure financial services, to spy on banks in the Middle East.
Every Friday, Next Reality reviews the latest headlines from the financial side of augmented and mixed reality. This Market Reality column covers funding announcements, mergers and acquisitions, market analysis, and the like. This week's column is led by two companies cashing in on visual inputs.
Within the coming months, software startup Neurable plans to introduce the next paradigm in virtual and augmented reality: the brain–computer interface (BCI).
Somewhere around 600–800 million people in the world are infected with whipworm (Trichuris trichiura), an infection they got from ingesting soil or water contaminated with feces of infected animals or people containing the parasite's eggs.
Responding to the rapid emergence of dangerous pathogens around the world, a new initiative to prevent or contain pandemics was announced in Davos, Switzerland, yesterday. If you ever worried that a highly contagious pathogen could take down your community, or the country, this news is for you.
It's become a routine for many of us to ring in the New Year with pledges to finally get our budgets and finances under control. Unfortunately, it's also quite difficult to to keep those promises. Some of us will just dive into our resolutions and wing it as we move forward, which usually ends in failure. But even for those of us who plan carefully, obstacles along the way can spell doom for New Year's resolutions.
Smartphones have been around for nearly a decade now, so we've had plenty of time to develop preconceptions and bias. People that have never owned an iPhone will tell you that Apple devices are restrictive and bland, while others might say that stock Android is boring compared to manufacturer skins like HTC's Sense, despite never having owned a Nexus or Pixel.
The biggest corporation we know today is called Google, I bet you've heard of it yeah? How Google Tracks You:
Welcome back, my novice hackers! You have probably heard of the Panama Papers hack by now. This was a hack of the servers at Mossack Fonseca, a major law firm in Panama. This law firm specializes in assisting the rich and powerful to hide their wealth from taxes and scrutiny by creating tax havens overseas.
If you're completely new to Android, you're in for a treat with all of the software tweaks and customization options that your smartphone or tablet offers out of the box. But if you really want to take things to the next level, the ability to mod your device expands exponentially when you're rooted.
One of my favorite things to do when I visit my parents is cook. Aside from the fact that I adore cooking with my mom, there's something comforting about returning to the kitchen that I first started playing in 20 years ago. Nearly all of the tools and appliances are the same ones that I used as a kid, and the familiarity is palpable.
Welcome back, my fledgling hackers! The database is the hacker's "pot-of-gold," as it contains information that is very valuable to both the business and the hacker. In this, the second of my series on hacking databases, we're on the "hunt" for Microsoft's SQL Server. Although far from the most commonly used database (Oracle hold's that title), Microsoft's SQL Server is very often found in small-to-medium sized businesses. Even a few big businesses use it.
The US Department of Treasury isn't generally known for being on the very edge of technology innovations (see the current hubbub around crypto), instead usually waiting until certain tools have been battle-tested in the mainstream or enterprise sector.
Facebook's annual earnings call on Wednesday didn't come with any big surprises, that is, if you took everything at face value.
The moment many of the crypto savvy insiders in augmented reality and VR have been waiting for is here: we're finally getting our first big auction of NFT art that exists purely as a hologram.
Greetings my fellow hackers, In the previous article, I discussed briefly about ransomwares and their devastating capabilities. Devastating in a way that ransomwares are not only known to encrypt files but to also lockout some specific functions of the system and hold it up for a ransom.
It always looks different when it's not about you. The Internet is our world's Alterego. Those many bits don't really make sense unless we want them to be valuable, to mean something.
As we move toward the end of the year, the wheels of the augmented reality space continue to shift in major ways.
You don't need to work as an executive at Google to understand and appreciate the importance of large-scale data analytics in today's world. Whether you're interested in joining the ranks of a major tech firm or want to improve your company's marketing campaigns through consumer analysis, knowing how to work with large sets of complex data is paramount.
For those not used to it, working from home can be a difficult transition. Everything around you can be a distraction, and distance from your boss and coworkers means less pressure and incentive to get things done. So it's not surprising to see a major drop in productivity during a period of self-quarantine, but your phone can help you stay on track instead of sidetracking you.
The words of three of tech's most important executives in the last 48 hours are providing some valuable insight into the near term future of augmented reality and the cloud infrastructures that support it.
When researching a person using open source intelligence, the goal is to find clues that tie information about a target into a bigger picture. Screen names are perfect for this because they are unique and link data together, as people often reuse them in accounts across the internet. With Sherlock, we can instantly hunt down social media accounts created with a unique screen name on many online platforms simultaneously.
While Microsoft dominated the augmented reality news at this year's Mobile World Congress, a small AR startup we've covered in the past arrived in Barcelona, Spain, to unveil the next phase of its mission.
Last year's augmented reality investments roundup was impressive. And in 2018, the dollars flowing toward AR haven't decreased, as venture capitalists and strategic investors continue to aggressively fund AR startups at a rapid pace.
Perhaps you've thought about rooting your OnePlus 5, but thought again when you heard SafetyNet would prevent you from using apps like Google Pay, Pokémon GO, or Netflix. Those are valid struggles when you root using traditional methods. There are no such worries when using Magisk, as it masks the fact that your device has been modified.
This week, Next Reality released the fifth and final set of profiles on the NR30 leaders in augmented reality, with this chapter focusing on the influencers in the industry.