A successful startup needs more than a good idea. To get your startup off the ground, you need to know how to make a plan, fund it, and market it. Trying to learn how to do all of that on your own is impractical and unnecessary.
The results of Microsoft's $480 million contract with the US Army are on display and users continue to test the suped-up version of the HoloLens 2.
They say it is always darkest before the dawn. If that's the case, then perhaps there's a light ahead for Magic Leap after more unfavorable news in the form of executive departures.
The week in AR business news started out with a bang with two bombshell reports that cast a shadow on the AR industry as a whole.
Your writing is just that — yours — so the work you do in Apple Pages should remain private until you choose to share it. Apple seems to share this sentiment. As another symbol of its dedication to user privacy and security, the company includes a feature in its word-processing app for iOS that allows you to lock documents behind a password, as well as with Face ID or Touch ID.
Before smartglasses makers can dream of taking smartglasses to mainstream consumers, they must first determine the right mix of form, function, and price that will drive customers to buy into what they're hoping to sell.
Developers and enterprise customers chomping at the bit to get their hands on HoloLens 2 may not have to wait much longer, as Microsoft passed one of the remaining hurdles needed to release their new tech into the wild.
The augmented reality industry had enough twists this week to surprise even M. Night Shyamalan.
Reading the augmented reality news lately has felt a bit like reading a John Grisham novel, as the business side of things has dripped with legal drama.
Despite its status as a hot commodity amongst emerging technologies, the augmented reality industry is not immune to the ebbs and flows that occur in every industry.
All of the the tech industry giants, including Apple, Facebook, and Google, are working on new smartglasses and/or AR headsets, but this week, Google took a major step forward with gesture recognition technology that could make its way into AR wearables, posing a threat to Leap Motion and its hand-tracking controllers.
Mixed reviews of Magic Leap One aside, it would be hard to deny that Magic Leap has had a big year. And the AR unicorn isn't coasting to the finish line, with a number of new apps dropping and prescription frames finally arriving to bring relief to those who wear eyeglasses.
The North remembers...that smartglasses are the future! Game of Thrones jokes aside, the smartglasses startup opened its doors, and we visited its Brooklyn store to get our hands the consumer-focused Focals smartglasses.
Now that its first developer conference is in the rearview mirror, Magic Leap continues to nurture its content development community, this time with an assist from strategic investor and retail partner AT&T.
This week, we continued our NR30 series highlighting the leaders of augmented reality space by profiling the venture capitalists and strategic corporate investors that sustain the industry.
This week, Next Reality published profiles on the leaders in augmented reality hardware industry, with Magic Leap CEO Rony Abovitz topping the list. So, it should be no surprise that two app makers want to align themselves with Magic Leap's flagship product.
Apple often cites its tight integration of hardware and software for its success. Startup Illumix is looking to do the same thing for AR gaming by building an AR platform for its apps.
While Magic Leap has gained attention for its ability to raise capital, the company (now with an actual product on the market) still faces an uphill climb against the titans of the industry.
Apparently, it's Google Week for the augmented reality business. Now that ARCore has a firm foothold in the app ecosystem, Google is making a case with educators and marketers that the apps should have a place in schools and campaigns, and the company is also encouraging developers to learn how to build apps using ARCore.
It doesn't matter how cool or groundbreaking a particular technology is, if it doesn't offer the promise of big returns on investments, you'll have trouble drawing interest from both Silicon Valley and Wall Street. That's why we're increasingly seeing existing augmented reality players doing everything they can to focus in on revenue generation, which was the message coming from Snap Inc. this week.
The first question people ask me when they come to my apartment is usually "What's your Wi-Fi password?" While I'm happy to give my friends free access to the internet, it's hard to walk each person through my secure password. Luckily, there's a way to create a QR code that will let people easily connect to a Wi-Fi network.
As the calendar year (and, for many companies, the fiscal year) comes to a close, it appears 2017 may stand as the new high-water mark for investment in augmented and virtual reality technology.
Augmented reality was recently named the "Mobile Disruptor of the Year" for 2017 by Mobile Marketer, but the technology is showing no signs of slowing down as we head into 2018. In fact, the technology appears to be gaining momentum.
The next frontier for AR hardware is the consumer headset, and tech companies of varying size and tenure are working hard to strike the right mix between comfort, cool factor, and cost. How these companies handle the hype and flow of information vary wildly.
When a firm like Techstars believes that augmented reality is an attractive industry to invest in, there's a high probability that it's right.
Cholera is rapidly spreading in Mozambique, with over 1,200 people infected. Since the outset of 2017, cholera has spread from the capital city of Maputo (pictured above) to three of its ten provinces. Health officials report other areas in the country are seeing case counts rise, and two deaths have been logged so far.
During my time living in dorm rooms and small apartments, I would find myself in need of many different appliances—a food processor for making hummus, a blender for vegetable smoothies, or even a mortar and pestle for muddling mojito-bound mint leaves. Luckily, there was one tiny, inconspicuous tool that solved all of these problems: the coffee grinder.
Well, first things firsts, it's been awhile! I'm sorry the series has been dead for a little bit, but I recently hit some personal relationship issues and needed to take some time to think. But, now that it's all said and done, the dust can settle and we can start training again!
Welcome back, my nascent hackers! Although my favorite TV show, Mr. Robot, had completed its first season already, I have not completed demonstrating the hacks that Elliot used in the show. (By the way, I can't wait for season 2!)
As augmented reality continues its collision course with mainstream adoption, the technology will now have a role in one of the most anticipated boxing matches of the year.
In this episode of Have You Seen This?, we will look at Oriental Museum by 247 Technology Limited, a free application in the Windows Store for HoloLens. Museum exhibits seem to be a popular theme amongst the demonstrations going up, so let's see how this one looks.
Pokémon GO has become a cultural phenomenon. Finally, we can do what we always dreamed of back when we were kids—catch Pokémon in real life!
My morning just doesn't start without a cup of coffee and an incredibly hot shower. There's nothing better than sloughing off sleep with a dose of warm, cleansing water. Except, as scientists are pointing out, our habit of showering daily isn't exactly the healthiest choice. Though it feels great, if you have a shower-a-day habit like I do, you're showering all wrong.
My years in the restaurant business have taught me many things. Some of those things are best left unsaid and other things require a PhD in vulgarity, but the one thing I learned that I keep coming back to night after night is that you do not have to spend a lot of money to drink excellent wine. This is especially true of champagne...I'm sorry, sparkling wines.
You've got to be sick of it by now. Those meaningless and unsatisfying articles, lists, and videos you were duped into clicking on because their headline made them impossible to resist.
Basically, the whole point of this video is to be really clear about how to get a Bear as a pet or any of the others available.
In this video series, watch as coffee brewer Johnny Kha teaches how to make Thai & Vietnamese coffee. Learn the ingredients needed, how to prepare condensed milk, how to brew the coffee, and how to mix it with he condensed milk and ice. The best part of waking up is letting the experts at Expert Village wake you up with a unique and cultural coffee.
After the mobile augmented reality platforms of ARKit and ARCore moved Google's previously groundbreaking Project Tango (the AR platform that gave us the first smartphones with depth sensors) into obsolescence in 2018, we've seen a bit of a resurgence of what was then a niche component for flagship devices.
The landscape of the augmented reality space is broad, diverse, and constantly shifting, perhaps more so than any other vertical in technology. At the same time, major players are attempting to standardize various hardware designs and delivery methods, while still others are rushing to claim their piece of virtual property through AR clouds and application stores.
From Farmville to selling a company to Google, Amitt Mahajan has been through the startup ringer. Now, as managing partner with Presence Capital, he's funding the future of augmented and mixed reality.
