As we predicted earlier this week, the focus has already begun to move from Magic Leap back onto Apple's rumored augmented reality smartglasses. The latest credible whispers come from none other than longtime Apple-focused analyst Ming-Chi Kuo.
Already one of the leaders in augmented reality for cosmetics, L'Oréal is extending the reach of its ModiFace virtual try-on platform through a partnership with Facebook.
Online shopping giant Shopify literally cannot wait for ARKit 2.0 to arrive via iOS 12 this fall to implement its latest augmented reality feature.
Another massive piece of the mysterious augmented reality puzzle known as Magic Leap fell into place on Wednesday as AT&T announced that it will be the exclusive launch carrier for the device.
If touring the scenic vistas behind the Lord of the Rings film franchise doesn't persuade tourists to visit New Zealand, perhaps immersive content viewed through Magic Leap One will do the trick.
While Vuzix is beefing up the processing power of its next-generation smartglasses with the Qualcomm Snapdragon XR1, the company will also give its devices an upgraded display engine.
While Huawei smartphones haven't always been the best choice when it comes to custom ROMs, one thing that has always been accessible is the ability to unlock the bootloader. An unlocked bootloader is the first step into the magical world of rooting, but after May 24, Huawei will stop offering this service.
Less than a week after securing a $25 million Series C funding round for automotive HUDs, DigiLens has introduced a new waveguide display for motorcycle helmets that's thinner, lighter, brighter, and manufactured at a lower cost.
Even in augmented reality, Wile E. Coyote still can't catch the Road Runner. The latest AR experiment from developer Abhishek Singh brings the classic Looney Tunes duo into the real world.
Department store chain Target is the latest retailer to offer an augmented reality cosmetics app for customers to virtually try on lipstick.
On Tuesday, on the one-year anniversary of the announcement of its AR Camera platform, Facebook founder and CEO Mark Zuckerburg revealed at the company's F8 developers conference that the platform will be extended to the company's Instagram and Messenger apps.
French automaker Renault is tapping into the promotional machine for Solo: A Star Wars Movie by deploying an AR experience through Shazam that's triggered via synergistic advertising.
Taking photos that are actually printed and hung on a real wall, versus being shot and shared via a social wall, is a seemingly lost art, but PhotoBloom AR wants to change that with augmented reality.
Just weeks after being acquired by comedian turned producer Byron Allen for $300 million, The Weather Channel has tapped augmented reality studio The Future Group to integrate immersive augmented reality experiences into its broadcast content.
While Apple usually sets the precedent for its consumers to follow, the iPhone SE returned the company's iconic smartphone to a small form factor, one that had been ditched by the iPhone 6 and beyond. However, it appears Apple is finished with 4-inch phones for good, as the iPhone SE 2 looks to be even larger than last year's iPhone X.
It looks like Google's feud with Amazon won't end anytime soon. A war has been brewing ever since Amazon pulled Chromecast, Apple TV, and other competing devices from their store in 2015, but the latest exchange is a huge blow to people using Amazon Fire tablets and streaming TV sticks.
While some of our group chats should probably remain private and closed off, others will only get better with more people. Whether you're organizing an event and need a headcount or you want to share a funny YouTube video with a large crowd, you can add all the friends you wish to on Facebook Messenger by sending them a unique link.
Scope AR has decided to take its live remote assistance enterprise application, Remote AR, further into the mobile augmented reality realm by harnessing the powers of Google's recently released ARCore.
Before you read further, you may want to make sure you're wearing brown pants if you scare easily. Developer Abhishek Singh conjured an augmented reality experience that recreates the spine-tingling scene from The Ring where (spoiler alert) the ghost of Samara (or Sadako, from the original Ringu) emerges from the television.
Moviegoers who arrive at the theater early are no longer a captive audience for the ads, trivia, and miscellaneous content that precede the movie trailers than run before the feature presentation, as the ubiquity of the smartphone has become the preferred distraction for early birds at the theater.
Apple just released the third beta for iOS 11.3 on Tuesday, Feb. 20, which comes exactly two weeks after the release of iOS 11.3 beta 2 that brought battery health data and performance-throttling controls. At first glance, iOS 11.3 beta 3 seems to be mostly under-the-hood improvements, but we'll know more as we dive into it.
Apple CEO Tim Cook's most recent tech prophecy is that "AR will change everything." And now, that includes Apple's own website.
Because it sources a majority of its vital data from actual drivers on the road, Waze is easily one of the best navigation apps to use if you prioritize safety. Benefits such as crowd-sourced traffic data, police trap locations, and road work avoidance, when combined, help you anticipate traffic conditions with unprecedented accuracy and make adjustments accordingly.
Apple released the second beta for iOS 11.3 on Tuesday, Feb. 6. The update comes two weeks after the original announcement and release of the iOS 11.3 beta, which brought new Animoji, Messages on iCloud, and Apple Music Videos, among other features. One glaring omission was the promised battery health tool, but iOS 11.3 beta 2 just introduced it.
One of the more obvious benefits that vertical surface detection will bring to iPhone and iPad apps with the spring 1.5 update to Apple's ARKit platform is the ability to hang virtual artwork that rests realistically on walls.
Longtime Next Reality readers may remember my Wish List for Microsoft early last year. It was a post in which I put my head together with a number of other community developers to create a list of features that would make Windows Mixed Reality and HoloLens better for developers. It would seem that one of the most sought-after features is finally here ... well, sort of.
If navigating a new city for a sporting event, such as the upcoming Super Bowl LII in Minneapolis, Minnesota, is a daunting task, then making your way through a foreign country to a series of venues may seem like an impossible mission.
While the mainstream consumer market waits for cool augmented glasses to arrive from Magic Leap, or maybe even Snap Inc. (Spectacles 2.0??), AR headset maker DAQRI and its business customers are finding new, money-saving and time-saving use cases for the technology today.
Google's launchers are some of the most polished home screen apps out there, but they lack the ability to customize. With the old Google Now Launcher, we had Xposed GEL Settings to add options for tweaking the layout, but that project was abandoned when the Pixel Launcher came out. Now, a new root mod will give us some key customization settings for Google's latest launcher.
Digital imaging company OmniVision Technologies and the Hong Kong Applied Science and Technology Research Institute Company Limited (ASTRI) entered the CES fray this week with a new reference design for an augmented reality headset capable of 60 degrees field of view (FoV).
Rabbit ears and dog noses are fun and all, but Kay Jewelers is here to class up Snapchat.
Snapchat has broken new ground in its augmented reality advertising efforts, as BMW has opted to show off its new X2 model in AR with the Augmented Trial Lens.
A Brooklyn-based startup has launched a glasses-free holographic display for less than the cost of an iPhone 8 Plus.
Exotic sports cars are the province of the ridiculously wealthy but, thanks to augmented reality, you can now get closer than ever to a Bugatti Chiron.
At the Augmented World Expo Europe press conference in Munich today, RE'FLEKT will unveil the addition of remote video calling to their RE'FLEKT One enterprise augmented reality platform, in addition to ARKit and ARCore apps that demonstrate the platform's capabilities.
Augmented reality headset maker DAQRI today named chief product officer Roy Ashok as the company's new chief executive officer to accelerate the company's growth.
IKEA won't be alone among ARKit apps for visualizing home décor and improvements when iOS 11 arrives next week.
When Apple introduced ARKit earlier this year, they trotted out IKEA as one of the companies it was working with to build an augmented reality app that lets customers see furniture as it would appear in their home.
The standing desk movement has gained momentum over the past few years as research has pointed to the detrimental health effects of sitting at a desk all day.
A Jedi does not seek adventure or excitement, but Star Wars fans can seek Jedi with the Find the Force augmented reality scavenger hunt promoting the launch of merchandise for Star Wars: The Last Jedi.
