In its continued pursuit to elevate retail technology, Amazon has been awarded a patent from the US Patent and Trademark Office for a digital mirror that lets customers virtually try on clothes with different backgrounds.
With the advent of ARKit, apps that can place virtual furniture in a real room have become nearly a universal practice for furniture retailers, with Pottery Barn being the latest to join the fray.
The Star Wars saga may have occurred a long time ago in a galaxy far, far away, but Nissan is using a futuristic technology to bring stormtroopers and droids into its dealerships.
While AR apps by Modiface and Perfect Corp. have made it easier for people to shop for makeup without setting foot in a store, MAC Cosmetics wants to give its brick-and-mortar customers the same experience.
If you're in the market for a new smartphone, you'll likely scan spec sheets and read reviews of the top phones, compare display size and technology, RAM amount, and processors. But one factor that is often overlooked is cell reception — and for T-Mobile subscribers, there's only one device that has flagship specs and an exclusive antenna that will actually improve your signal.
Augmented reality software provider Ubimax unveiled their graphical authoring and publishing tool for their Frontline enterprise platform to attendees at Augmented World Expo Europe today.
As augmented reality gains popularity, the demand for delivering related services and generating content increases. This is demonstrated by a pair of investments from the past week, one in the expansion of a technology lab and another in the form of seed funding for a content studio.
Augmented and virtual reality continues to be a hot commodity among tech investors, with more than $800 million invested in AR/VR companies in the second quarter alone and global tech leaders like Samsung focusing their investment strategies on the emerging field.
Four augmented reality companies made deals this week to grow their businesses. Two companies, TechSee and Car360, completed funding rounds, while DAQRI signed with a production partner and Decalomania landed a prime spot with a top retailer.
You can pinch yourself, but you're not dreaming. Sprint is actually offering a year of (mostly) free, unlimited service for anyone who switches to the carrier. The only stipulation is that you must bring your phone with you, and it has to be one of the 27 eligible devices.
What companies do you think have a unique and compelling take on social media? Wendy's is certainly confident, to say the least. But Lufthansa Airlines is taking a different approach than most — and it seems to be working — as they give passengers a look behind the scenes through Snapchat Stories.
Amazon has been toying with the idea of opening physical retail stores for some time now, even opening old-fashioned bookstores in select locations and teasing cashier-less convenience stores. But the online retailer has some new ideas in the works, including implementing virtual and augmented reality into retail home stores.
Netflix has become the subject of heavy buzz this week, and not due to the latest season of Daredevil (which gets two thumbs up, btw). The online video entertainment provider is drawing fire over its admission that it has been throttling video streams for its AT&T and Verizon customers for years.
In recent weeks, major bank websites around the world have experienced outages after being have been hit with Distributed Denial of Service (DDoS) attacks. Although few, if any, of these banks have been totally knocked offline, these DoS attacks have dramatically slowed the response time of their websites to legitimate customers. The most recent victim was the Royal Bank of Scotland. Due to this attack, RBS customers were unable to access their accounts for about an hour last week.
For quite some time, Netflix and Verizon have been duking it out, and it seems that things have just a little saltier between the two:
Motorola is a shell of its former self. In 2010, it had just released the Motorola Droid, a phone so popular it led to all Android phones being called "Droids" by non-techies. But there have been some rough years between then and now, and Motorola's latest "flagship" doesn't look like it will help get them off this path.
As I've mentioned in recent days, it was refreshing to discover that Microsoft's HoloLens 2 stage production was every bit as accurate as presented (check out my hands-on test of the device for more on that).
Conducting phishing campaigns and hosting Metasploit sessions from a trusted VPS is important to any professional security researcher, pentester, or white hat hacker. However, the options are quite limited since most providers have zero-tolerance policies for any kind of hacking, good or bad. After researching dozens of products, we came out with 5 potentials that are ideal for Null Byte readers.
MocoSpace is a newly emerging social network, aimed and designed primarily for users of smartphones and other mobile devices. This tutorial shows you how to use the Ubot software to work with and monitor activity for your clients and customers on MocoSpace.
MocoSpace is a relatively young social networking site, primarily designed for people who have mobile phones or smartphones. Make sure you can stay connected to all your prospective customers and clients by using the advertising tools and opportunities that MocoSpace offers!
Watch this instructional quilting video to quilt a tendril or "C" background fill with a longarm sewing machine. This pattern is a simple and convenient way to create an elegant background fill on many kinds of quilts. It helps to draw the tendril pattern with pen before trying it with the longarm sewing machine. Customers love it.
After facing reports of financial troubles over the past month, Magic Leap came out swinging this week with a big push for the enterprise segment of AR, including a repackaged Magic Leap 1, a suite of enterprise apps, and updates to Lumin OS and its supporting development ecosystem. Oh, and its AR headset managed to win a starring role in the marketing juggernaut for the forthcoming Star Wars movie.
Last December, Google unceremoniously killed off Google Glass Explorer Edition with a final software update, leaving the Glass Enterprise Edition 2 as the only remaining AR wearable from Google.
When it comes to the athletic footwear retail game, it's just not enough to just sell shoes anymore.
Aircraft manufacturer Airbus is so impressed with the boost in productivity it has gained from Microsoft's HoloLens, the company will begin offering augmented reality software to its customers.
While Toyota ranks as the leading automotive brand in the world, the company is a follower when it comes to augmented reality.
Yelp reviews are great for getting a feel for how a business operates, but they can't always be trusted, and they don't always get to the point fast enough. That's where "Tips" come in, and you can view and make them whether you're on an iPhone or Android phone.
Apple just released the sixth beta release for iOS 12.2 today, Monday, March 18. Just as expected, the update to the developer version dropped just past 1 p.m. EDT (10 a.m. PDT), and comes with new changes and features from iOS 12.2 beta 5 and beyond, including a new warranty status in the "About" page in Settings.
After years of waiting, Microsoft has finally updated its industry-leading augmented reality device, the HoloLens.
Move over, cosmetics companies. The athletic footwear industry wants to be able to give their customers the opportunity to try on products in augmented reality as well.
Despite funding difficulties that forced Meta to place employees on temporary leave in September, the augmented reality headset maker is reminding enterprise companies that it remains a viable option for visualizing and working with 3D design models.
While many retailers have introduced try-before-you-buy features in their apps, Walmart has gone in another direction by bringing shoppers an augmented reality tool to help them compare products they want to buy.
Modern "mad men" are buying into augmented reality for marketing, with the two latest examples being trendy burger maker Bareburger and department store chain Zara.
In the weeks following Google's AR toolkit launch last month, the availability of quality ARCore apps has been somewhat limited. That changed on Tuesday, as a flurry of new and updated apps arrived on the Play Store, including some AR experiences available exclusively on Android.
Huawei's push into the US market has by no means stopped, even despite the recent US government pushback. Huawei has already released their top-notch flagship device from 2017, the Mate 10 Pro, and a couple great budget and midrange devices. Their latest release offers an upgrade to a past release.
Not content to just be a provider of rugged smartglasses for enterprise users, DAQRI has made the jump into the AR software side of the industry with its new Worksense productivity suite.
When Google first announced Android Oreo (Go edition), many believed these devices would be focused more on developing countries. However, thanks to ZTE, we'll be getting Android Go stateside, so US customers on even the tightest of budgets can still enjoy the convenience of a smartphone.
In January, ZTE announced they would be conducting an Oreo beta program for Axon 7 users to test Android 8.0 before the masses. Since then, no additional information was released — until today, when ZTE finally opened up the Oreo beta to US customers.
In 2017, after purchasing a majority of the 600 MHz frequency, T-Mobile began a massive rollout of the new LTE Bands across the US. However, there are currently only two devices that support the frequency, also known as LTE Band 71. Thanks to a recent FCC listing, we've learned this number will double when the Galaxy S9 and S9+ debut next month.
Among consumer brands, cosmetics companies rival furniture retailers as the quickest to adopt augmented reality as a means to help customers visualize how products will look before they buy them.