While it remains unknown how exactly augmented reality will make its way into the mainstream (the Microsoft HoloLens sitting at $3,000 isn't exactly accessible), many brands have been trying to integrate the tech into their mobile apps, mimicking the success of Snapchat and its popular AR filters. One of those brands going all in on augmented reality is Shazam.
The popular beauty app company Meitu is incorporating augmented reality (AR) video and image filters and effects in its selfie-editing app BeautyPlus for iOS and Android.
Apple made headlines last month when it announced it would acquire the popular application Workflow. Now, the company should be making waves again with the news that they will reimburse customers who purchased the app.
In a move that confirms previous speculation, Apple has placed a large OLED display order from Samsung for its next iPhone. At 70 million display units, the order is a large one to be sure, but when stacked against previous iPhone sales, it's no wonder the rumors say there won't be enough 2017 iPhones to meet demand.
Jeep has now jumped on the AR-retail trend with their introduction of the Jeep Compass Visualizer. Customers can now view and customize a Jeep Compass to their liking, all without a real Jeep even present.
Adidas' new app All Day isn't going to be your average fitness app. Oh no, the company had the "versatile athlete" in mind when it came to creating the well-rounded program that not only encompasses fitness, but also provides nutrition plans, encourages a balanced mindset, and makes sure you get an adequate amount of rest.
At Adobe Summit 2017 this week, Adobe announced they are looking to occupy a new space in the market by combining their analytic capabilities with augmented reality. Teaming up with Microsoft, the company has combined Adobe Sensei software with the HoloLens, reports GeekWire. Together, the tech and software create a new tool for retailers to track their consumers' habits.
Starting today, you'll have the opportunity to save all your live Instagram videos to your phone at the end of each broadcast session. The latest update to the Instagram app now allows you to rewatch already-played broadcasts and gives you the ability to share them later on.
Google and Samsung have been leaving Apple in the dust when it comes to virtual reality gear. However, as the market grows and becomes more impossible to ignore within the tech world, Apple may be forced to play catch up. This could account for the new Apple patent that was granted today.
A 5-year-old girl was injured after the battery in another Samsung phone exploded in China. The Samsung Note 4 was reportedly charging next to the sleeping girl when it blew up in her Guizhou-based home.
According to new rumors, Samsung, still stinging after the Note7 recall debacle, is determined to be the first to release a foldable smartphone. According to ET News, the company is going to begin prototype production of their always-rumored but never-seen folding smartphone in the third quarter of this year.
Chairish, Inc. is the latest furniture retailer to bring augmented reality into its mobile stores, adding features for users to visualize products in their homes.
Trimble is integrating its mixed reality applications into the DAQRI Smart Helmet to enable outdoor and on-site support for design, construction, and heavy industry as part of a collaboration the companies announced today.
Independent game developer PlayFusion announced today a partnership with NEXON Korea Corporation, resulting in a Series A preferred share round to fund development of their entertainment platform. PlayFusion's platform applies augmented reality, Internet of Things (IoT), and audio recognition to Lightseekers, an original property that combines mobile gaming with smart action figures, trading card games, and other media.
A market research report, posted on February 27, 2017, forecasts that the image recognition market will grow to nearly $40 billion worldwide by 2021. The market, which includes augmented reality applications, hardware, and technology, generated an estimated $15.95 billion in 2016. The report estimates the market to grow by a compound annual growth rate of 19.5% over the next five years.
Some of the products I have been looking forward to seeing the most during CES 2017 has been the upcoming Windows Holographic virtual reality headsets. These are VR headset that will run a version of the Windows Holographic platform, which will allow users to have a similar experience as the HoloLens with a mixed reality environment. Of the six headsets that could have possibly made it to CES, five had shown up. Unfortunately, most of them are behind glass.
For anyone who has spent an entire afternoon attempting to assemble a set of IKEA chairs, these wooden masterpieces probably seem pretty appealing.
The Last Supper, or L'Ultima Cena, is a mural painted by Leonardo da Vinci in 1498. It is considered one of the greatest paintings of all time, and if you live in the San Antonio, Texas area, or are willing to travel, you can get it shaved into the back of your head.
For those familiar with my old YouTube series, New in the Store, you will be excited to know that I am starting something very similar here on NextReality that's a bit more broad in scope. Have You Seen This? will take a look at HoloLens applications that are new in the Windows Store, as well as some that may not have gotten the attention they deserve.
Kazendi, a London-based HoloLens development and rapid prototyping studio, just released a new iOS app in Apple's App Store that lets developers stream HoloLens applications live from the headset to an iPad or iPhone. It's called HoloStream, and is the first iOS/HoloLens crossover app we've seen so far.
In response to the flurry of doubtful headlines about Magic Leap today, set off by an unflattering article from The Information, Magic Leap CEO Rony Abovitz released a short blog post quickly detailing what to expect from the company over the next year. The gist comes down to this: big things are happening in 2017.
This year, there's no need to waste time and energy stringing colorful Christmas lights all over your home and yard. All you need is the Circuit Marker from AgIC, a Japanese technology company, and you're ready to deck the halls.
The winter holidays are right around the corner and that can only mean one thing—dessert. Leave it to the French pastry chefs to come up with something totally unique, like this glittery, chocolate Slinky by Amaury Guichon of Jean Philippe Patisserie inside the ARIA Resort and Casino in Las Vegas.
Fighting fires has always been a dangerous and noble venture, even with the proliferation of aerial firefighting. But things are looking to get a lot safer for firefighters with the help of the Boeing and mixed reality.
We've seen many things get gummy-ized over the years—worms, insects, Coke bottles, glass cleaner, Legos, brains, Nutella, and even tiny LEDs—but nothing compares to YouTuber and WonderHowTo favorite Grant Thompson, aka The King of Random, who made one helluva creepy gummy chicken that's just as big as the real deal.
You're all kale-d out, you've had it up to here with golden milk, and you're on the prowl for the next superfood. Well, get ready for some unicellular goodness: the next superfood is an algae named Spirulina, also known as Blue Majik. (Kudos to the marketing exec that came up with that, am I right?)
HoloMaps, an application by Seattle-based Taqtile, is available for free on the Windows Store. Taqtile, whose Vice President of Product Management was Microsoft's former Director of Business Development, is one of the few partners currently in the Microsoft HoloLens Agency Readiness Program. This interactive 3D map they have created, powered by Bing, offers more than just a top-down view of the world on the HoloLens.
Uh oh. With millions of devices already sold, Apple's latest blunder is bound to upset the owners of some of their brand new iPhone 7 Plus phones.
There are two types of bad USBs out there. One lets you trick the computer into thinking it's a keyboard or other USB device, and the other goes straight over malicious into computer killing territory.
Apple announced their new iPhones today, and the 7 Plus features two camera lenses on its backside. That could push smartphone photography ahead in a major way. It may also serve as the basis for their foray into virtual, augmented, and mixed reality.
Apple's plans for virtual, mixed, and augmented reality have remained a mystery for some time, but now we at least have some idea of what they're thinking about. UploadVR uncovered a patent showing a VR headset design that looks like a thick pair of sunglasses and utilizes an iPhone to provide an experience similar to the Samsung Gear VR.
Microsoft recently announced that they're producing HoloLens units fast enough to keep up with demand, which means you can acquire up to five dev kits right now—if you've got the $3,000 fee for each one.
We've seen how mixed and augmented reality can offer better shopping experiences for consumers, and even how Magic Leap wants to make advertising a non-intrusive experience. So it's no surprise that Magic Leap seems to have partnered up with Chinese e-commerce company Alibaba—one of their largest investors—to create an augmented reality shopping app.
If you've ever made graphs and charts, you know it can be a struggle to represent a large amount of data. It's something that just doesn't work very well on a flat surface. In virtual and mixed reality, however, the data can exist all around you.
If you've been to the doctor enough, you know that the medical staff can make a variety of mistakes from time to time. They're human and that's normal, but errors in the medical field can often have significant negative impacts. At Boston's 2016 HoloHacks event, a team of developers created HoloHealth to mitigate human error in common healthcare tasks.
Lenovo announced at Tech World '16 a slew of new products, and one of them aims to upend the smartphone accessory ecosystem: Moto Mods. Moto Mods are proprietary modular add-ons developed for two new Motorola phones that were also announced in the keynote, the Moto Z and Moto Z Force. Sixteen magnetic nodes align the bottom back of the phones that connect and hold accessories, forming a case appearance. The nodes transfer both data and power at high speeds, a fact that Lenovo hammered home wi...
We've experienced the HoloLens, learned a lot about the Meta 2, but almost nobody knows exactly what to expect out of Magic Leap's mixed reality headset. Thanks to a patent dug up by Quartz (which we saw first on Tech Insider), we now might have a better idea.
Not content with bringing the first untethered mixed reality headset to market, Microsoft wants to expand their Windows Holographic operating system beyond HoloLens into vastly more robust technologies.
The Oculus Rift's virtual experiences become a little less immersive when you're barely moving in a chair with a headset on, playing on a gamepad—but you don't have to accept that reality anymore.
Google Camera, the default shooting app on Nexus devices, is finally getting a feature we've been anticipating for years. As evidenced by a recent APK teardown done by Android Police, the beginnings of a new RAW capture mode have already been baked into the latest version of the app, which indicates that Google Camera will soon have the ability to store an unprocessed copy of the exact image your camera sensor captures.
