The augmented reality industry has a bright future built on innovation and growth, but that doesn't mean we can't look back at the close of the year to see what the industry has accomplished from a business perspective.
Mixed reviews of Magic Leap One aside, it would be hard to deny that Magic Leap has had a big year. And the AR unicorn isn't coasting to the finish line, with a number of new apps dropping and prescription frames finally arriving to bring relief to those who wear eyeglasses.
Signaling a new direction forward for the company, Magic Leap shook up its executive suite by re-assigning to top leaders to new advisory roles. Meanwhile, a new startup backed by Hollywood executives, tech venture firms, and notable angel investors plans to bring new life to AR for marketing entertainment properties.
Now that the Magic Leap One is out in the real world, the mystery behind the company lies not in whether it will actually ship a product, but when it will ship a consumer product. Or, does CEO Rony Abovitz steer the company in a different direction first?
The North remembers...that smartglasses are the future! Game of Thrones jokes aside, the smartglasses startup opened its doors, and we visited its Brooklyn store to get our hands the consumer-focused Focals smartglasses.
This week, at its developer's conference, Samsung took the wraps off a new tool from Wacom that bestows the S-Pen with AR powers, as well as its own entry to the AR cloud market called Project Whare.
This week, inside sources divulged details of how Apple nearly acquired Leap Motion, twice. Otherwise, companies offering or working on augmented reality technology had more successes than failures to talk about.
With would-be unicorns Magic Leap and Niantic among its investments, Google is an active investor in augmented reality technology. This week, the search giant experienced both ends of the investment cycle, with an exit via Lyft's acquisition of Blue Vision Labs, and a funding round for Resolution Games.
Niantic's most successful app, Pokémon GO, has become the first app to integrate the company's Real World Platform, the developer's AR cloud technology that enables multiplayer AR, persistent content, and occlusion with physical objects.
A week after the L.E.A.P. Conference, our cup of Magic Leap news continues to floweth over, with the company's content chief giving us some insight into the company's strategy, and Twilio sharing what its virtual chat app looks like.
This week, we continued our NR30 series highlighting the leaders of augmented reality space by profiling the venture capitalists and strategic corporate investors that sustain the industry.
This week, Next Reality published profiles on the leaders in augmented reality hardware industry, with Magic Leap CEO Rony Abovitz topping the list. So, it should be no surprise that two app makers want to align themselves with Magic Leap's flagship product.
Cited by many listed on this year's NR30 list as the most important event in the last 12 months, last year's release of ARKit catapulted Apple CEO Tim Cook to the top of Next Reality's rankings. This week, we dug deeper by explaining why he's at the top of the list of NR30 Mobile AR leaders.
This week, Next Reality published its annual feature on the leaders in the augmented reality industry, the Next Reality 30. So it's no coincidence that the companies represented in the top four spots of the NR30 also made business headlines in AR this week.
When iOS releases in the next few weeks, consumers on both iOS and Android operating systems can expect to see more AR ads in the mobile web browsers thanks to Vertebrae, an advertising platform for immersive media.
A new medical development is going to change the way many of us look at getting the flu vaccine. A painless flu vaccine skin patch is making needles and vials a thing of the past. Researchers from the Georgia Institute of Technology and Emory University have shown that a flu vaccine can be administered safely and comfortably with this new patch, which delivers the vaccine through a matrix of tiny dissolving microneedles.
After about 3 weeks of working on it, I finally finished my Cookie Clicker! It's a concept that has been done before by sethbling and others, but I wanted to try and make something closer to the original since one of my subscribers asked me to. I think I delivered! Check my website for a download link (linked)
Welcome back, my novice hackers! New hackers often ask me the same question: "What is the easiest platform to hack?" My response is always the same—it is not a platform, but rather a particular piece of software that is easiest to hack, which is on nearly every client-side system. That software is Adobe Flash Player.
Every physician, medical student or resident, from emergency room doctors and nurses to anesthesiologists, need to know of the most fundamental skill sets: airway assessment and management. But before one can be proficient with this skill set, you need to know the tools of the trade.
Eulogies are speeches or written acclaims of a person given mostly at funerals, but can celebrations of life. Get tips on preparing and giving a eulogy from a communications and public speaking expert in this free instructional video series.
This video is a must-see for any Dragon Age 2 player. It will teach you how to use a small glitch to get as much money and XP as you want, quickly and easily. It has not been patched, and will allow you to cheat your way through Dragon Age 2 as much as you see fit.
Learn how to build a remote controlled beer keg. Not only can you deliver beer to friends, but you can control the drinker's access to it. It's sort of like a remote control bartender!
Your mother used to remind you to wash behind your ears now make sure you keep your dog in tip top health and clean their ears too. Dogs depend a lot on their hearing but can build dirt and wax in and around their ears which can be irritating or lead to infection.
The results of Microsoft's $480 million contract with the US Army are on display and users continue to test the suped-up version of the HoloLens 2.
The deadly Wuhan coronavirus outbreak has not only has claimed lives in China but also has caused disruption around the globe, particularly in the tech industry. To date, the virus has claimed more than 1,000 lives in China, according to the country's officials.
Lego has shipped several apps and products that add an augmented reality dimension to their playsets. But it has taken a reality TV show from Fox to allow brick fans to build with virtual bricks in augmented reality.
In years past, the Consumer Electronics Show (CES) mostly dabbled in the future as far as the long-term vision for augmented reality was concerned. This year, however, objects in the future are much closer than they appear.
Brace yourselves: Nreal Light clones are coming. Since the China-based startup wowed the crowd at CES 2019 with its consumer-centric smartglasses, a number of followers from Asia have emerged, and all with very similar aesthetics to Nreal Light.
Starbucks is spicing things up ahead of this holiday season with a little augmented reality joy. This week the company launched its first Instagram filter, called Holijoy, delivered like an early Christmas gift and packing four seasonal lenses.
It's no secret that Samsung is working on augmented reality hardware, as the company has been candid about its intentions. However, what we don't know is exactly how many AR projects the company is working on, as patent filings and reports revealed two more over the past week.
Less than a month after launching its augmented reality Swim Goggles, wearables startup Form is preparing to add a major new feature for aquatic athletes.
The company that supplied some of the technology behind the Star Wars Jedi Challenges AR playset now has its own headset to offer.
Life can get busy. Between work, school, and all the extracurricular activities, weekly chores like making a grocery list can get pushed to the back burner. But with a little help from the Google Keep app for Android or iPhone, you can at least make one thing easier.
Developers and enterprise customers chomping at the bit to get their hands on HoloLens 2 may not have to wait much longer, as Microsoft passed one of the remaining hurdles needed to release their new tech into the wild.
With HoloLens 2 (hopefully) just around the corner, Microsoft has announced that it will no longer be providing any major operating system updates to the original HoloLens.
This week, while Apple was the subject of thinly sourced reports that it had canceled development of its oft-rumored smartglasses, the Cupertino was actually laying the foundation for its AR hardware future with a new initiative focused on mentoring Chinese developers in mobile AR development.
In the technology space, there are certain brands you grow to depend on. Whether it's due to a long, multi-decade track record of success, or new innovations that blow you away, some tech names accrue a rare kind of brand equity with users that's difficult to earn.
Perhaps it's a coincidence that the Vuzix Blade smartglasses look like the sunglasses that a police officer would wear, but a new partnership with an AI software company makes the wearable a perfect fit for law enforcement.
It's no secret that the enterprise sector is hot for augmented reality, but the move into the enterprise AR software market by one of the biggest names in industrial engineering announces the technology's arrival loud and clear.
One of the masters of science fiction, Neal Stephenson, may be on staff at Magic Leap, but that doesn't mean he can't take a moment to visit the halls of competitor Microsoft, the maker of the HoloLens.
