With developers chomping at the bit to play with ARKit 2.0, Unity has updated its ARKit plugin to enable access to the new augmented reality superpowers of the toolkit.
Less than two months after launching its augmented reality platform for casual gaming and shared experiences, Snapchat is ready to make Snappables available to advertisers.
Germany-based Augmented reality software maker Re'flekt has added a new tool to its enterprise app development platform that makes it simpler to link AR content to physical objects.
On Tuesday, on the one-year anniversary of the announcement of its AR Camera platform, Facebook founder and CEO Mark Zuckerburg revealed at the company's F8 developers conference that the platform will be extended to the company's Instagram and Messenger apps.
PUBG is continually getting better and more intuitive with each update, and version 0.4.0 is no exception. Besides a new training map to help you practice and a faster-paced arcade mode for on-the-go gaming, the newest version of PUBG now includes a feature that exclusively caters to iPhones from the 6S on up.
The annual Coachella Valley Music and Arts Festival is one of those events that everyone talks about, so an augmented reality experience in the festival's mobile app and from one of its headlining acts, Eminem, basically means the technology is officially cool.
One of the earliest players in the social virtual reality space, vTime, has just landed $7.6 million in new funding, which the company says is partially earmarked for developing and releasing an augmented reality version of its platform later this year.
The future of augmented reality isn't on your smartphone or face, it's in the everyday items all around us. At least that's the belief of Gordon Meyer, the vice president of marketing at New York-based startup Lampix.
Although the HoloLens is still primarily the domain of developers and researchers, the device is nevertheless on the cutting edge of showing us what will be possible with augmented reality in the coming years. The latest example comes via Microsoft Japan and a new concept video that shows off how the HoloLens will be used in the relatively near future to pilot autonomous ships.
Alongside the usual collection of holiday-themed Lenses, Snapchatters received an extra-special treat from Snapchat over the weekend—a world-spanning Easter egg hunt.
MLB.TV is a great service that lets you watch most Major League Baseball games in North America, as long as you're a subscriber, of course. While I personally love it, blackouts can ruin the ability to watch my favorite teams. Fortunately, MLB At Bat Android users have an easy way to bypass blackout restrictions — and with no root required.
The business of enabling the development of augmented reality experiences appears to be as lucrative as AR app development itself.
This week, saw two companies leaning on AR to prop up their financial futures. On one hand, Apple made quite a bit of AR-related news ahead of its quarterly earnings report next week. On the other hand, Vuzix launched a pre-order program for its Blade smartglasses and closed the largest financing deal in the company's history to fuel its ongoing headset production.
On Monday, toy maker Merge virtually blasted its way into CES 2018 with a new tech-meets-toys innovation in the form of an augmented reality gun controller for use with smartphone-powered first-person shooter apps.
As the Samsung world anxiously awaits an official Android Oreo update, some Galaxy Note 8 users are waking up to find their devices have jumped the line. Are you one of them?
Harry Potter fans can set down their wands for a spell, as the highly-anticipated augmented reality game from Niantic based on the franchise won't arrive until after July at the earliest.
Attention Android users — the famously iPhone-only HQ Trivia is here! If you've been waiting for the worldwide sensation to come to your smartphone, now's your chance to dive into the excitement.
Most of the animated characters and animals we've seen in augmented reality are still fairly basic in terms of visual fidelity. And because many are still impressed by simply seeing 3D figures properly scaled and tracked alongside real-world objects, this approach has worked ... so far.
For those who thought the action in Pokémon Go was a bit too pedestrian, Father.io wants to recruit you for a multi-player, first-person shooter that unfolds on the streets of your own city.
When a firm like Techstars believes that augmented reality is an attractive industry to invest in, there's a high probability that it's right.
For those who enjoy the finer things in life, premium Scottish distillery The Macallan is bringing an augmented reality art gallery, viewable through the high-priced Microsoft HoloLens, to select cities in celebration of whisky season.
At the Augmented World Expo Europe press conference in Munich today, RE'FLEKT will unveil the addition of remote video calling to their RE'FLEKT One enterprise augmented reality platform, in addition to ARKit and ARCore apps that demonstrate the platform's capabilities.
To revise a line from the Blues Brothers, when it comes to ARKit apps, we've got both kinds — home utilities and games. As such, two more candidates for each category have made their way to the app store.
Anyone who knows me well is aware that I am a cyberpunk junkie. The conflict between lowlifes, corporations, and the government, flavored with dystopian future, high technology, transhumanism, artificial intelligence, and noir storytelling, just does something for me.
CyberTimez and the Wounded Warrior Program, using the Vuzix M300 monocular smartglasses, are teaming up to help supply veterans with little to no sight. The overarching goal here is helping these injured service members to find a new level of independence in a sight driven world.
Sports gaming company ePlay Digital, Inc. is looking to capitalize on the fall launch of iOS 11 and ARKit with an augmented reality fantasy sports app.
Augmented reality can be used to fascinate and entertain, but it can be applied in the workplace. While companies on the entertainment end received their votes of confidence via funding, two companies working with enterprises demonstrated their worth by teaming up to pursue customers.
If imitation is the sincerest form of flattery, then Niantic must be blushing constantly, as numerous copies of Pokémon GO have spawned over the past year or so, seeking to capture the same success, often adding the lure of tangible prizes from brand partnerships.
Technology and nature, typically thought of as opposites, are coming together in a new London exhibit.
Nintendo's Super NES Classic system, a pint-sized version of the iconic Super NES from the '90s, is highly anticipated in the gaming world. The retro system has already met its fair share of controversies and it's been a long journey to preorder. Finally, the Super NES Classic is officially available for preorder, but it's selling out fast.
With mobile developers near and far primed to implement augmented reality into their iOS apps with Apple's ARKit, uSens offers them a new tool for markerless location tracking.
Wise Snacks wants baseball fans to reach for potato chips instead of peanuts and Cracker Jacks, and it's calling augmented reality out of the bullpen to close the deal.
Luden.io just revealed more details about their mobile game "AR Tribe," made using Apple's ARKit. The company has previously focused on VR games such as InMind 2 and VRobot. This is the company's first attempt at AR, and it looks like it's going to be pretty cool.
"Valar morghulis." Don't know what that means? You should probably download Duolingo for Android or iPhone.
You've got some free time, so you decide to try out that new puzzle game on the App Store. After a half hour of fun, the game stops. It seems you've run out of lives, and have to wait until tomorrow to play ... unless you drop $0.99 on extra lives. What are you going to do, wait until tomorrow? Some of us might, but others ... not so much. If you dropped some cash to keep playing for the day, you, I'm sorry to say, were played. And this video shows you why.
Niantic announced today that all gyms in Pokémon GO will be closed while the company prepares to celebrate two major anniversaries for the game. There will be updates, in-game celebration, and the first ever real-world Pokémon Go event.
Who said sports need parity to be fun? For the third year in a row, the Cleveland Cavaliers are facing off against the Golden State Warriors on the NBA's biggest stage, and basketball fans everywhere couldn't be more excited.
Today in Santa Clara, California, at the Augmented World Expo, Scope AR revealed a major new update that will add markerless tracking for their remote assistance application, Remote AR, on standard devices.
With the US Department of Homeland Security (DHS) banning laptops and tablets on flights originating from 10 international airports, and the United Kingdom taking similar precautions, international travelers are faced with hours of non-productive — or far less entertaining — flight time.
The list of HoloLens applications continues to grow as more companies discover ways to enhance their operations using augmented reality. Air New Zealand is the latest to show interest in the technology, demonstrating their vision for AR in a new concept video.