When it comes to building luxury cars, Bentley certainly knows what it's doing. However, when it comes to building an AR app, Bentley is looking less Continental GT and more Geo Metro.
Now that some of the best-known beauty brands are leveraging augmented reality to market and sell products, the rest of the market is beginning to catch up — fast. The latest competitor to add AR to its arsenal is direct sales makeup company Younique.
The OnePlus 7 Pro comes with a new Zen Mode feature to help increase your concentration and reduce distractions. It takes things a step further than Google's Digital Wellbeing by disabling your device and stopping sounds. But even if you don't have a OnePlus, you can now get this distraction-free feature on any phone.
While Toyota ranks as the leading automotive brand in the world, the company is a follower when it comes to augmented reality.
Creating a digital spreadsheet by hand can certainly be tedious, especially if you're copying a printed paper table word for word, number for number. Instead of typing information that's already there, however, use Microsoft Excel on Android or iOS to snap a photo of that printed chart and import it directly into your digital one.
Google is going all in with Childish Gambino as its musical champion for augmented reality, as the duo has now dropped its second AR collaboration of the year.
By far the most significant development for AR in the coming months and years — the development that will drive AR adoption — will be our reliance upon the AR cloud.
Among the many partnerships mentioned early on in the life of the Magic Leap One, by far one of the most talked about has been the comic book app from Madefire.
A year after making a splash at the annual Consumer Electronics Show in Las Vegas with Amazon Alexa integration, smartglasses maker Vuzix is bringing a notable weather app to its Blade smartglasses for the 2019 edition of the conference.
With an iPhone that includes a digital eSIM option aside its standard Nano-SIM card, you can have two cellular service accounts. One can be your primary line with your main wireless carrier, and the other can be from your main carrier or another provider. The eSIM account can be prepaid or postpaid as well as data-only, which is great for traveling. But which wireless providers support eSIM?
Amid the opulent and historic confines of Paris, Microsoft is now hosting an exhibit at a local museum that brings a historic map of a Normandy tourist destination to life in augmented reality.
One of the funniest scenes from the teaser trailer for the Wreck-It Ralph sequel is the basis for the new pre-show augmented reality experience via the Noovie ARCade app.
Do price tags on mobile games give you pause? We get it. With so many freemium games out there, it's tough to justify spending three or four dollars on a game for your iPhone or Android device. That's why you wait for moments like this one, as both "Reigns" and "Reigns: Her Majesty" are aggressively on sale.
The game wizards at Insomniac take pride in diving deep when it comes to world-building, and the same is true for the studio's latest title for Magic Leap One called Seedling.
Magic Leap CEO Rony Abovitz doesn't engage in tweetstorms often, but when he does, those tweets are bold, exceedingly confident, and there's usually a strong takeaway regarding what the company is or isn't doing. But on Thursday, Abovitz's latest tweetstorm sent an unusually flustered message: We promise, the magic we're telling you about it better than anything you've seen on video.
Apple knows their products can be addicting, and with iOS 12, they are doing something about it. With the help of Screen Time and few other new tools, it should now be a lot easier to get off your phone and enjoy life in the real world.
The price tag for the Microsoft HoloLens might be out of range for the average consumer's budget, but for enterprises, like BAE Systems, adopting the AR headset is yielding a return on the investment. And for those with even slimmer wallets, Best Buy just made the Lenovo Mirage, part of the Star Wars: Jedi Challenges package, more affordable.
Noted poet T.S. Elliot once wrote that "April is the cruelest month." But Magic Leap might argue that March is the most miserable, as the Ides of March brought more legal woes to augmented reality startup. Elsewhere, its closely-held branding secrets have been spilled by way of the US Patent and Trademark Office (USPTO).
Before The New York Times brought augmented reality to its iPhone app, the only way Winter Olympics fans could get this close a view to the world's best athletes would be to acquire a press pass.
Binance, a China-based cryptocurrency exchange, is rapidly gaining popularity thanks to the sheer selection of digital currencies you can purchase — Ripple (XRP), Tron (TRX), IOTA, and Stellar (XLM), to name a few — using both Bitcoin (BTC) and Ethereum (ETH). Binance has an iOS app, and there are a couple ways to install it. Either way, you can trade cryptocurrency from your iPhone today.
It finally happened. Magic Leap has given the world its first glimpse at its debut device, the Magic Leap One Creator Edition.
The latest installment in the Alien movie franchise, Alien: Covenant, came out many months ago, and the fan day dedicated to the franchise, Alien Day, April 26, is long past. But for many Alien fans, Alien Day is every day. For those loyal members of the xenomorph-worshipping tribe, a new augmented reality-powered book has arrived to serve their science fiction needs until the next film is released.
Just as we published our rumor roundup for the HTC U11 Plus, the internet happened: A Facebook video revealed the flagship HTC U11 Plus and the midrange HTC U Life in all their glory. The video was in German and has since been taken down, but according to a translation, it revealed exactly what we should be expecting see at HTC event November 2.
A development duo has concocted an iPhone app that displays related tweets based on objects recognized by the device's camera.
For a company who hasn't released a product and has a reputation for being secretive, Magic Leap sure has a tendency to make waves. Over the past few weeks, they've refreshed their website design, released an abstract YouTube video, and announced a partnership with Madefire to offer mixed reality comics on its device whenever it launches. Next, they are gearing up for another round of funding.
Sports gaming company ePlay Digital, Inc. is looking to capitalize on the fall launch of iOS 11 and ARKit with an augmented reality fantasy sports app.
Augmented reality sells, but who's buying? Over the past week, two companies made executive hires to capitalize on the growth of augmented reality as a service to sell to other businesses. Meanwhile, two companies joined forces to offer augmented reality tools to headset makers and content providers.
When you think of AR experiences, you typically think of something that either involves a headset or a handset. Augmented reality without either of those things has seemed impossible in the past. But if anyone is going to try to find a way to have an augmented reality experience without electronics, it's Disney.
Toyota is testing blockchain and distributed ledger technology (BC/DL) for data sharing for driverless cars and other applications. This could eventually reassure buyers of its upcoming high-end cars by making sure their sensitive data is secure.
Your friends are ditching Snapchat for Instagram. After the social network turned camera company announced it lost $13.30 per user in its first quarter as a publicly traded company, well, it doesn't look too good for the platform's future, y'all.
This week's Brief Reality is led by a pair of stories with an eye to the future of the augmented reality industry, first in terms of standards for the industry, then with regards to its future applications in the automotive realm. Finally, one company looks to boost its future sales with an executive hire.
This morning, Google opened a pop-up showroom where anybody can visit to get a hands-on look at the new Made by Google hardware lineup. At 10 am the line at 96 Spring st, in the SoHo neighborhood of New York City, was growing but still manageable. As we waited to be ushered in, Google representatives came by to offer us coffee drinks prepared by a pair of baristas in the Peddler Coffee cart parked on the curb. "Now that's latte art," said the guy in line next to me when he saw that the foam-t...
We've explained the differences between mixed, virtual, and augmented reality through old-fashioned text and infographics, but in a rapidly-changing environment that leads to even more terms, it's best to think of all these realities in one simple way—as a continuum.
If you've seen, heard, or even tried the latest virtual reality headsets, you've probably heard about something called "room scale." It's why the HTC Vive suddenly usurped the reign of the Oculus Rift while no one was looking, and it's exactly where Oculus hopes to catch up. Here's what it is and why it matters.
Virtual reality, along with its siblings, has the opportunity to profoundly change the way we interact with all things digital. As a visual medium, we often don't think about the impact on audio, but it plays a significant role nevertheless. When it comes to music—and music videos—the possibilities are enormous.
Virtual, mixed, and augmented reality all provide different but compellingly immersive experiences that draw us in through sight and sound. But what about our other senses? A few strange inventions are already exploring the possibilities.
Several technologies seek to change the way we perceive our reality, whether that involves entering a virtual world, augmenting an existing one in a realistic and interactive way, or somewhere in-between.
This is my first tutorial on this website. So, if you think anything to be wrong, just place it in the comments.
If you have seen the movie Fast and Furious 7, you know what "God's Eye" is. Well this might spark interest to you.
Welcome back, my novice hackers! As we saw in my first tutorial on Facebook hacking, it is not a simple task. However, with the right skills and tools, as well as persistence and ingenuity, nothing is beyond our capabilities.
