Signaling a new direction forward for the company, Magic Leap shook up its executive suite by re-assigning to top leaders to new advisory roles. Meanwhile, a new startup backed by Hollywood executives, tech venture firms, and notable angel investors plans to bring new life to AR for marketing entertainment properties.
This week, inside sources divulged details of how Apple nearly acquired Leap Motion, twice. Otherwise, companies offering or working on augmented reality technology had more successes than failures to talk about.
A week after the L.E.A.P. Conference, our cup of Magic Leap news continues to floweth over, with the company's content chief giving us some insight into the company's strategy, and Twilio sharing what its virtual chat app looks like.
Automotive augmented reality company WayRay has set its destination for a $1 billion valuation with an estimated time of arrival of 2019, and it has just passed a major milestone towards that goal.
Just because Developer Options is hidden by default doesn't mean you shouldn't unlock it. While for rooters its benefit are obvious, even for the average user it opens the door for tools which enhance your experience. From animation speed to improving gaming graphics, Developer Options has something for everyone.
Burning Man 2018 is underway, but Intel and the Smithsonian American Art Museum are giving those not in attendance the ability to view the art from the event through Snapchat.
If you subscribe to notifications for Magic Leap CEO Rony Abovitz's Twitter feed, you'd think everyone in the world already has a Magic Leap One. Alas, that is not the case, but those not within the geographic areas of Magic Leap's LiftOff service now have a loophole through which they, too, can join the "Magicverse."
The Magic Leap One: Creator Edition has been teased for months now, and while we still don't know exactly when the sales will begin, it can't be long now because we've discovered a couple of new hints that the device's launch is imminent, hiding in plain sight on the company's website.
Augmented reality is really picking up steam as a tool for marketing departments to pitch their products.
HTC is entering the augmented reality market through the back door by giving developers access to the stereo front-facing cameras on the Vive and Vive Pro VR headsets.
Why would Magic Leap, a company preparing to launch its first augmented reality headset this year, need a developer for iPhone and iPad apps? It's not as crazy as it sounds.
In what's becoming something of a regular occurrence, Magic Leap has yet another internal, unforced error on its hands. Thankfully, this time it's not about legal skirmishes or theft, but a rather unusual break from company protocol that has been quickly swept under the rug.
Augmented reality business followers, we've got good news and bad news. First, the good news: Upskill closed another round of funding, this time led by strategic investors Cisco and Accenture. (Well, this is probably bad news if you're competing with them on the enterprise AR front.)
With the Super Bowl just days away, it seems appropriate to draw parallels between football and the professional sport of technology business, or, more specifically, the augmented reality segment.
Stop me if you've heard this one before: scan an image with your iPhone's camera and augmented reality content shows up.
Last month, BMW rolled out its playful take on augmented reality with Snapchat, and now the automaker is bringing that same immersive computing whimsy to iOS directly.
We may have to wait a few years before they arrive, but reports of Apple's headset taking shape in Cupertino gives the tech world hope that its white knight for consumer AR is on its way.
In case you didn't already know, augmented reality is here. It's no longer just an idea in a cyberpunk novel. And while augmented reality has been around for a long time, the actual technology is finally catching up to the idea.
Augmented reality headsets with larger eye boxes than any device currently available could make their way to market by the end of next year if current timelines hold true.
At their event in San Francisco today, Microsoft announced that they have begun accepting pre-orders for Windows Mixed Reality headsets from Acer, Dell, Lenovo, and HP, with the devices arriving on Oct. 17 along with the Windows 10 Fall Creators Update.
While The Walking Dead has brand recognition for its AR game, ARZombi has ARKit.
A camera app demo that uses Apple's ARKit has been blowing up on Twitter recently and it very well might be the future of how we take pictures with our iOS devices.
There are some pretty incredible museum exhibits out there all over the world, but with a limited budget and travel options, it's hard to hit all of the museums we might want to. Luckily, there is Apple's ARKit.
You'd better start watching where you're stepping because there are portals opening up everywhere thanks to Apple's ARKit.
If you're a Doctor Who fan, you've likely always hoped to see that iconic blue box appear on your doorstep with the Doctor asking you to come on an adventure. With the 13th Doctor just announced, this seems like the perfect time to tell you that thanks to Apple's ARKit, exploring the TARDIS is now possible!
Augmented reality sells, but who's buying? Over the past week, two companies made executive hires to capitalize on the growth of augmented reality as a service to sell to other businesses. Meanwhile, two companies joined forces to offer augmented reality tools to headset makers and content providers.
Education opportunity is a big part of what makes Apple's ARKit so exciting. The Museum of Flight in Seattle is taking full advantage of that with their new platform prototype.
San Francisco-based startup AstroReality is putting the AR in lunar with a high-detailed model of the moon that comes to life through an accompanying augmented reality mobile app.
Measuring a room has never been so easy thanks to Apple's ARKit. SmartPicture 3D is known for its quick measurements based on pictures from your smartphone. Recently, they released a video of the company measuring a room using the ARKit.
Meta Company filed suit today against a former employee and his startup DreamWorld USA, Inc. for the misappropriation of trade secrets and confidential information.
With chips in four out every five PCs made since 2010, few companies are as pervasive in modern computing as Intel. That's why an advisory released Monday, May 1, confirming a remotely exploitable vulnerability in all non-server business hardware made in the last seven years has sent shockwaves through the technology world.
Who likes security? I like security. I lock my doors at night, and so should you! That's why it's exciting to me that Samsung has just announced its May security update. It's like getting a brand new, top-of-the-line lock for free, but for your phone.
Jeep has now jumped on the AR-retail trend with their introduction of the Jeep Compass Visualizer. Customers can now view and customize a Jeep Compass to their liking, all without a real Jeep even present.
Baidu's self-driving car unit has had a tough week. Today, the company's leading artificial intelligence (AI) expert, Andrew Ng, announced in an optimistic blog post that he would be leaving the Chinese search engine company to pursue AI research on his own.
Imagine wearing your HoloLens, then reaching out to touch a hologram and actually feeling it. Mind blown, right?! Now imagine that same hologram responding to your touch. I don't mean in the way holograms currently respond to an air tap, but a much more refined and precise touch. Maybe you touch a character on the shoulder and it turns around to see you, or maybe you hit a button in the air and it reacts accordingly.
Today in Los Angeles, Unity will be at the Loews Hollywood Hotel to host Unite '16, its annual developer conference. Unite is Unity's platform for showing the development community its upcoming direction and roadmap for augmented and virtual reality, game development, 3D technology, and more.
In case you didn't know, Google has an awesome app that gives you free money to spend on apps, games, movies, books, and virtually anything you can buy on the Google Play Store. The app is called Google Opinion Rewards, and all it asks in exchange for the Play Store credit is that you answer a few questions every now and then.
Apple's plans for virtual, mixed, and augmented reality have remained a mystery for some time, but now we at least have some idea of what they're thinking about. UploadVR uncovered a patent showing a VR headset design that looks like a thick pair of sunglasses and utilizes an iPhone to provide an experience similar to the Samsung Gear VR.
Samy Kamkar, security researcher and friend of WonderHowTo, just had one of his devices featured in Mr. Robot.
Lenovo is teaming up with Google to debut the first Project Tango smartphone, which uses 3D sensors to map the world around it. The Tango phone will be able to give directions without the need for GPS, and it can augment reality to bring things like dinosaurs and cars into your environment.