In 2018, augmented reality went from the vague promise of interesting things in the near future to tangible developments in software and hardware, proving that immersive computing is indeed the future.
This year's holiday shopping season is shaping up to be fertile ground for augmented reality to show its worth, as both Walmart and Target have crafted immersive experiences designed to engage shoppers in the coming weeks.
WaveOptics, makers of diffractive waveguides, has inched closer toward getting products featuring its technology to market through a production partnership with a consumer electronics company whose clients include Google, Microsoft, and Sony.
On Thursday, Mojo Vision, a startup comprised of former engineers from Apple, Amazon, Google, and other Silicon Valley mainstays, emerged from stealth backed by $50 million in funding for a hands-free augmented reality platform that runs without smartphones, tablets, or other devices.
All of the new iPhones from 2018 were released with dual-SIM support, but none of them were capable of actually using the eSIM in iOS 12, only the physical nano-SIM. But on iOS 12.1 and later, you can finally take advantage of eSIM so you can have, say, a business and personal plan on your iPhone XS, XS Max, or XR at the same time.
Magic Leap has already entered the realm of entertainment and enterprise, but on now it has blazed its way into a new augmented reality frontier: fashion.
Influencers of augmented reality demonstrate expertise in their fields and outline a strong vision for the future that they evangelize to others. They help define the direction of the industry and identify others who foster and create innovation in the field.
A Series B round of funding, totaling $30 million, will enable Helsinki-based startup Varjo to launch its industrial-grade augmented and virtual reality headset capable of "human-eye resolution" before the end of the year.
People say that money makes the world go 'round. And it's no different in the world of augmented reality.
Microsoft is adding another important piece to its growing immersive computing arsenal by putting its newest Mixed Reality Capture Studio in the center of the movie business: Hollywood.
The long, long, loooong wait finally ended this week for the augmented reality community as the Magic Leap One was finally released. The Florida-based company has loomed over the industry for years promising something big, and now the AR cat is finally out of the bag. Now we get to see if it will live up to expectations, but early reviews are a bit skeptical.
Computer vision company Blippar has already dabbled with outdoor AR navigation, but now it wants to make it easier for people to make their way through indoor spaces with augmented reality.
If there's one strength of Apple's that iOS and Android fans can agree on, it's the company's dedication to user privacy. With each new iteration of iOS, Apple builds upon these foundations, enhancing and increasing each iPhone's ability to protect its user's data. In iOS 12, Apple has added many new features to Safari, most of which have their own unique way of keeping you safe online.
Luxury automaker Mercedes-Benz has joined the growing list of automakers adopting augmented reality to provide an assist to its manufacturing operations, in this case, via the Microsoft HoloLens.
Magic Leap has earned a reputation for overt secrecy, but as it nears the highly-anticipated launch of the Magic Leap One, the company is spilling some of the beans. This week, we get a heaping helping of information on the Lumin OS, as well as a couple of great demos.
Just like cash, bitcoin is used for everything from regular day-to-day business to criminal activities. However, unlike physical cash, the blockchain is permanent and immutable, which means anyone from a teen to the US government can follow every single transaction you make without you even knowing about it. However, there are ways to add layers of anonymity to your bitcoin transactions.
As it prepares to ship its first product by the end of the summer, Magic Leap has managed to impress yet another high-profile investor in telecommunications giant AT&T.
While it has been slower to arrive than a walker limping through thick Georgia mud, location-based augmented reality game Walking Dead: Our World finally has a confirmed launch date: July 12.
At present, consumer-facing augmented reality is a mobile world, and Snapchat is making money on it through advertising partnerships.
Between acquisitions, hirings, patent applications, and insider reports, all signs point to Apple building a smartglasses product that could ship as soon as 2020, but the company has not officially confirmed such plans.
Confirming a previous report from last week, Qualcomm announced its Snapdragon X1 platform designed for augmented and virtual reality devices during an event at the Augmented World Expo in Santa Clara on Tuesday, with Meta and Vuzix among the first manufacturers to adopt it.
Consumers are chomping at the bit for augmented reality smartglasses from Cupertino's finest, but one market analyst is saying not so fast, Apple fans. Meanwhile, automotive AR is gaining speed, with the latest milestone coming courtesy of a major investment in waveguides by Continental. And although mobile AR apps have already arrived, retailer Target is taking a different approach. So why is Target tinkering with web-based AR? Answers below...
When traveling or sightseeing, you may come across a landmark you can't quite identify and want to know what exactly it is and the history behind it. It could be a building, waterfall ... anything. If there are no signs around or they're in a different language, you'll have no idea what you're looking at. Fortunately, Google Photos can be your personal tour guide with the power of Google Lens.
On Monday, at its annual Build developer conference, Microsoft revealed two new apps for the HoloLens apps.
We watched the first piece of public-facing content Magic Leap has released so you don't have to, and, well, you didn't miss much.
With all the recent activity around augmented reality, the possibilities involving immersive computing and commerce are quickly becoming obvious, and digital payments giant PayPal has no plans to sit on the sidelines
Cosmetics maker Coty is hanging an augmented reality Magic Mirror on the wall of its Bourjois boutique in Paris that will tell customers which shade of makeup will make them the fairest of them all.
Apple released the iOS 11.3.1 update for iPhones on Tuesday, April 24, 26 days after the official release of iOS 11.3 and eight days after the iOS 11.4 beta 2 update. It is the first minor update to iOS 11.3, and the biggest thing in it is a fix that lets displays fixed by third parties work again.
Modern "mad men" are buying into augmented reality for marketing, with the two latest examples being trendy burger maker Bareburger and department store chain Zara.
One of Android's biggest strengths is its flexibility. There's usually more than one way to perform the same task, which makes it easy to find an alternate method that works better for you. Android also has some hidden features that newer users might not be aware of, so we made this list to highlight lesser-known tips and tricks.
Alongside the usual collection of holiday-themed Lenses, Snapchatters received an extra-special treat from Snapchat over the weekend—a world-spanning Easter egg hunt.
This week's Game Developers Conference came at just the right time for Magic Leap, a company that was riding a wave of bad news from legal troubles and rumors regarding Magic Leap One.
A core concept that has resonated through societies of the world over the course the last few hundred years is "knowledge is power." And understanding that concept gives us the drive to push further forward and learn as much as we can on a subject. At the moment, that subject for us at Next Reality is the recently released information about Magic Leap's upcoming Magic Leap One: Creator Edition.
Noted poet T.S. Elliot once wrote that "April is the cruelest month." But Magic Leap might argue that March is the most miserable, as the Ides of March brought more legal woes to augmented reality startup. Elsewhere, its closely-held branding secrets have been spilled by way of the US Patent and Trademark Office (USPTO).
If you're a fan of Gboard, Google's third-party keyboard for iOS, then you can already search Google, YouTube, and Google Maps from any screen you're on. But if you prefer Apple's stock keyboard or another third-party one on your iPhone, you don't have any Google search options ... at least, until now.
We already showed you the dark side of augmented reality in the form of a virtual girlfriend from Japan, but now the same country has given us something a lot less creepy that could be the future of virtual pop stars everywhere.
In one of the worst-kept secrets of the upcoming Mobile World Congress, Google has officially released ARCore on the Play Store for owners of the latest flagship Android smartphones.
While the company is adamant that the Magic Leap One: Creator Edition will ship this year, currently, it seems its CEO is more interested in striking deals with content partners than releasing details about the headset.
In January, ZTE announced they would be conducting an Oreo beta program for Axon 7 users to test Android 8.0 before the masses. Since then, no additional information was released — until today, when ZTE finally opened up the Oreo beta to US customers.
The latest cosmetics brand to launch its own augmented reality try-on tool is Cover Girl, which introduced its browser-based experience this week.
