With all the recent activity around augmented reality, the possibilities involving immersive computing and commerce are quickly becoming obvious, and digital payments giant PayPal has no plans to sit on the sidelines
Two companies armed with web-based augmented reality tools, Vertebrae and Shopify, are ready to help online retailers boost their sales.
In an effort to help its advertising partners close sales with its sponsored augmented reality camera effects, Snapchat has launched a set of e-commerce tools designed to encourage users to buy products directly in the app.
It doesn't matter how cool or groundbreaking a particular technology is, if it doesn't offer the promise of big returns on investments, you'll have trouble drawing interest from both Silicon Valley and Wall Street. That's why we're increasingly seeing existing augmented reality players doing everything they can to focus in on revenue generation, which was the message coming from Snap Inc. this week.
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In this video, we learn how to draw a doodle with Marieke Blokland. Start off by writing the letter "e" in cursive, several times, making the letter larger as you go. Link the e's together, then when you get to the bottom of the paper it will be just a scribbled loop. Now, on the next page, draw more of these looped e's, dragging out the lines. On the next paper, draw spirals going from smaller to larger and going clockwise and counter-clockwise. Start to incorporate all of these shapes toget...
Paying retail just isn't as good of a deal as buying straight from the manufacturer. To become a buyer, figure out the right manufacturers for you. Initially, you can start this process by doing web research. Surf the internet to find out what manufacturers sell directly to the consumer. Internet access is important for finding product information. Scan the manufacturer's website for online catalogs that describe an item's price, color, model, ID number, and make.
Olla! In this lesson we will be learning how to tell the time in Spanish.
As augmented reality gains popularity, the demand for delivering related services and generating content increases. This is demonstrated by a pair of investments from the past week, one in the expansion of a technology lab and another in the form of seed funding for a content studio.
While the numbers may not always seem to agree, the message remains the same: augmented reality is a growth segment. This week's edition of Market Reality starts with two new reports outlining the expected good fortunes for the industry and concludes with an example of a company capitalizing on their own growth.
Snapchat continues to deepen its roster of clients adopting its Shoppable AR Lens, with clothing giant Levi's and Disney becoming the latest brands to try on the e-commerce platform for size.
A peek inside the code of the Snapchat app has revealed that the company is expanding the search capabilities of its augmented reality camera to include visual search that may link to items within Amazon's massive online store.
In a recently released video, it was revealed that Formula-E's partner Roborace has developed a driverless race car that can complete laps at full racing speed.
One thing that irks everyone, customer and seller, is fraud. And if you have an e-store, you're unfortunately going to come across some credit card fraud. There are some ways for you to protect yourself, your company and your customers from credit card fraud, and Volusion has five tips for you. From picking the correct e-commerce provider for your store, watching up for unusual large orders, to how to be proactive and avoid any case of fraud.
| Update: ZTE's issues with the US government have finally been resolved. Check out the details below.
Although retailers like Mac Cosmetics and Zara have been celebrated for deploying innovative in-store augmented reality experiences in their brick-and-mortar locations, a new report throws cold water on the practice.
Looking to create a savings account? Once you see how much you can save when you spend only on needs rather than wants, you may never go back to frivolous shopping. In this video, ways to stop spending so much money are gone over.
The newly enhanced focus from Magic Leap on enterprise, announced on Tuesday, also came with a few companies opting to weigh in with their experiences developing for the platform.
The 15-year-old star of the 1980s-inspired hit series Stranger Things, Millie Bobby Brown, may have (spoiler alert) lost all her powers as the character "Eleven," but in the real world, she still has augmented reality in her arsenal.
If online retail is war (and who says it isn't), then CGTrader is prepared to arm its allies with augmented reality ammunition.
Snapchat parent company Snap has opened up its war chest to acquire yet another company that will play a role in its augmented reality ecosystem.
Selling isn't easy. And it isn't any easier online, at least, until you get set up. It sure beats the streets. But how do you get ready to sell online?
Just days ago, Georgio Armani canceled his live show in Milan and opted to stream it instead due to coronavirus concerns. Now, at the start of Paris Fashion Week — shadowed by similar worries — Burberry has launched an augmented reality tool that lets you view the latest high fashion from the comfort of your home.
All Kohl's wants for Christmas is Snapchat augmented reality. In conjunction with a holiday pop-up hosted in New York City from Nov. 7 through Nov. 10, Snapchat ran a sponsored portal lens available to targeted Snapchat users in the AR carousel. The experience gave users the ability to virtually transport themselves to the pop-up.
It looks like Snapchat is becoming the MTV of augmented reality. On Thursday, Ariana Grande, with her new album Sweetner, joined Drake and Nicki Minaj and other artists who are pushing new releases through Snapchat's Shoppable AR e-commerce platform.
To promote Battle of Azeroth, the latest expansion for the World of Warcraft franchise, Blizzard Entertainment has conjured a Shoppable AR Lens that is now available in Snapchat's app carousel.
On Friday, the release date for her new album, Queen, Nicki Minaj is already grabbing headlines for the track "Barbie Dreams," where she disses Drake and a host of other rappers.
As if its users weren't already having enough fun with dancing hot dogs and face effects, Snapchat is upping the ante with a new kind of shared augmented reality content.
For companies wary of the temperature, PTC just made it easier for them to dip their toes in the waters of augmented reality.
We've heard a lot about self-driving taxis, as car and ride-sharing companies compete to win the driverless gold rush. But FedEx wants to bring its enterprise into the mix, as the head of its freight division has asked the US government to develop laws for self-driving trucks.
Any truck driver who breathed a sigh of relief when US Secretary of Commerce Steve Mnuchin recently stated that driverless cars "will not affect jobs in a meaningful way for roughly 50 to 100 years" can go back to being anxious about job security again.
China's e-commerce site Alibaba has been making heavy investments in augmented and mixed reality startups. In February of this year, they led a $793 million round of Series C financing of Magic Leap. And now they've just invested in Israeli-based InfinityAR, which acquired $18 million in its Series C financing.
We've seen how mixed and augmented reality can offer better shopping experiences for consumers, and even how Magic Leap wants to make advertising a non-intrusive experience. So it's no surprise that Magic Leap seems to have partnered up with Chinese e-commerce company Alibaba—one of their largest investors—to create an augmented reality shopping app.
Smartglasses startup Nreal enjoyed some highs and endured some lows this week, as the company landed a product placement with Kevin Bacon but then faced production issues related to the coronavirus outbreak.
This week, inside sources divulged details of how Apple nearly acquired Leap Motion, twice. Otherwise, companies offering or working on augmented reality technology had more successes than failures to talk about.
As the level of data being generated grows exponentially, past the Information Age and into the coming Hyper-Information Age of immersive computing — as resistant as many of us are to the idea — personal data security is becoming a necessary consideration in our everyday lives. Recognizing this, Mastercard, Qualcomm, and Osterhout Design Group have teamed up to show what secure shopping could look like in the very near future with iris authentication.
What does it mean when a software company obsessively focused on innovating the way we use our mobile devices to see and communicate with the world adds virtual voice agents? Possibly e-commerce magic, with a powerful layer of augmented reality.
Snapchat is probably used to Facebook copying its features by now, but Apple borrowing a page out of its playbook is likely a bit more surprising.
Usually, flying into unknown territory would mean riding into the "danger zone", but Paramount and Snapchat are taking the trip anyway with one of Summer 2020's most anticipated movie sequels.
Unless you've been totally off the grid, there's a good chance you're aware that the Disney Plus streaming video service launched this week. And, if you're on this site, you're likely salivating over the new Star Wars series, The Mandalorian.
