Alongside Sesame Street, the Dr. Seuss universe has been a constant presence in the formative years of several generations of children in the US.
In the late nineteenth century, the advent of the motion picture wowed audiences with a new storytelling medium. Nearly a century and a half later, augmented reality is establishing a new frontier in film.
After adding dual cameras to its camera glasses, Snap is finally taking full advantage of the depth-sensing abilities of newer iPhones as well, extending the use of its new 3D Camera Mode.
When it comes to building luxury cars, Bentley certainly knows what it's doing. However, when it comes to building an AR app, Bentley is looking less Continental GT and more Geo Metro.
Now that some of the best-known beauty brands are leveraging augmented reality to market and sell products, the rest of the market is beginning to catch up — fast. The latest competitor to add AR to its arsenal is direct sales makeup company Younique.
Now that Lego Movie 2, a film about an imaginary world made of plastic bricks existing parallel to the real world, is in theaters, it's the perfect time to shop for Lego apparel at a store modeled after that world.
One of the funniest scenes from the teaser trailer for the Wreck-It Ralph sequel is the basis for the new pre-show augmented reality experience via the Noovie ARCade app.
Ever-shrinking bezels and disappearing hardware buttons make for good looking phones, but they also increase the need for gesture controls. Android Pie comes with seven new swipe gestures, but if you don't have the update yet (or find its default gesture options to be lacking), you should take a look at the Microsoft Launcher.
The long and slow road toward the actual release of the Magic Leap One appears to be accelerating, with a couple of new demonstrations of how the system works revealed in this week's creator's portal updates along with the company's developer documentation.
This time last year, computer vision company uSens introduced a stereo camera module capable of hand tracking. Now, uSens can achieve the same thing with just a smartphone's camera.
It appears we're in the midst of an augmented reality art boom, because in the same month that the famed Christie's auction house launched its mobile AR app, leading art gallery and art seller Saatchi Art has also announced its entry into the AR space.
The narratives around virtual reality consistently revolve around human empathy and emotion, while the story around augmented reality has been decidedly more dispassionate and business-focused — until now.
The automotive industry is traditionally very conservative, so when a carmaker says it will launch a particular model or feature by a certain date, it means a lot.
At the eMerge Americas investors conference in Miami, Florida, Magic Leap founder and CEO Rony Abovitz previewed details of the launch of their highly-anticipated device.
I was a slap-happy T-Mobile customer before, but now, after hearing that the company sent out a box of rolling papers to certain media sites with memes bad mouthing #VerHIGHzon ... I love you even more, John Legere!
Uber's driverless car program lead has quit after just one year working for the ride-hailing company.
Guys, this has got to stop. It's not funny anymore. I'll defer to one of my all-time favorite people when it comes to my feelings on this unsavory subject:
Emojis, for better or for worse, have essentially taken over online forms of communication. And now, thanks to a recently discovered feature in iOS, they are going to change the way you search for nearby places.
You may have had to deal with this unfortunate scenario when you have a hankering for homemade ice cream: you find a great recipe, just the flavor you want to make, you start reading it... and you discover those ever-dreaded words "pour into your ice cream maker and process according to manufacturer directions." Oh no!
Augmented reality began on smartphones but technical limitations have prevented further development. Google's Tango (formerly Project Tango) aimed to change all that, and with Lenovo's help, they now have their first device.
You probably don't give much thought to buying yogurt in the store. You have your favorite brand, or maybe you like trying new varieties each week; either way, you just grab it and go.
It seems like Microsoft has finally come to the realization that their Windows Phone mobile operating system is probably never going to compete in today's smartphone market. Why do I say that, you ask? Because they've recently started to embrace the more popular platforms by releasing some quality iOS and Android apps.
If you're careless and tend to leave your knives lying around or in the sink, chances are you've struggled with rusty blades.
When you're expecting an important call or text, it's pretty annoying to hear or feel your phone go off just to find out it was your reminders app telling you that you need to buy more contact lenses. Not quite as annoying as phantom phone vibrations, but it's up there.
For the first time ever, iPhones will be getting live panoramic wallpapers in iOS 7, but it's something Android devices have always embraced.
Think of the coolest, most unique way to create art that you can. Got it? Now think about creating that art out of living things.
In recent weeks we've talked about the growing trend of smartglasses makers moving the brains of their devices to smartphones, and now a veteran of the space has joined that movement.
Just when we thought the AT&T partnership with Magic Leap wouldn't really take off until the latter launched a true consumer edition of the Magic Leap One, the dynamic duo jumped into action this week to offer the current generation headset to customers.
To borrow from the canon of Game of Thrones, what is dead may never die. And while the Meta Company that we knew this time last year is no more, the patent infringement lawsuit filed against the company lives on.
They say home is where the heart is. So, the opportunity to view the inner sanctum of Magic Leap is like gaining access to what makes the company tick, just as the fruits of its labor make it into select AT&T stores.
Sony Pictures has tapped the powers of augmented reality as provided by startup 8th Wall & the Amazon Sumerian development platform to help it promote the latest motion picture manifestation of Spider-Man.
Cited by many listed on this year's NR30 list as the most important event in the last 12 months, last year's release of ARKit catapulted Apple CEO Tim Cook to the top of Next Reality's rankings. This week, we dug deeper by explaining why he's at the top of the list of NR30 Mobile AR leaders.
While IKEA is collaborating with Apple for its ARKit furniture app, Marxent is ready to help the rest of the interior decorating and home improvement crowd with their apps.
Augmented and virtual reality continues to be a hot commodity among tech investors, with more than $800 million invested in AR/VR companies in the second quarter alone and global tech leaders like Samsung focusing their investment strategies on the emerging field.
I haven't bought into Apple Pay just yet, but I do love the idea of having quick access to passes like loyalty programs, boarding passes, and my Starbucks card. However, for some users, it's impossible to open these passes stored in Apple Wallet on the iPhone's lock screen. While it's not totally obvious, or even ideal, there is a way to get those Wallet passes back on your lock screen in iOS 9 or iOS 10.
To keep fungal pathogens at bay in their crowded homes, wood ants mix potions to create powerful protection for their nest and their young.
If you're grossed out by anything creepy, crawly, and with more than 4 legs... then stop being so close-minded and eat some bugs already, dammit.
To become a tried-and-true Pokémon master in Pokémon GO, there's an incredibly important decision that needs your attention: Team Instinct, Team Mystic, or Team Valor?
I am officially breaking up with my daily breakfast of avocado toast and embarking on a promising new relationship with savory oatmeal. Yes, you read that right—savory oatmeal.
Even though the 88th Academy Awards have come and gone, there's a good chance you still haven't seen all the films that were nominated—or even those that won big.
