The augmented reality space is no longer about if but when every company and creator will use some kind of immersive device and software to produce and distribute 3D content.
For better or for worse, Google started the race towards smartglasses for everyday use with Google Glass before scrapping the Explorer Edition and pivoting towards enterprise customers.
The average business person likely recognizes Epson for its printers or even its projectors, not the futuristic AR wearables.
San Francisco-based augmented reality company Scope AR has made building AR instructional content for mobile devices and AR wearables as easy as throwing together a PowerPoint deck, primarily via its WorkLink platform.
The company augmented reality that Rony Abovitz was trying to build at Magic Leap apparently wasn't working out the way he hoped it would. That company, built on dreams, music, and future-looking entertainment, rather than truly new technology, came with a $2,300 price tag for a device using dynamics most mainstream consumers have never even tried.
Data analytics is crucial to the operations of every modern business. This trend is going to continue: in three years, 71% of global enterprises predict a rapid increase in data analytics. Experienced professionals that can project manage data initiatives are in high demand.
Data analytics is crucial to the operations of any modern business these days. This trend is going to continue: in three years, 71% of global enterprises predict a rapid increase in data analytics.
Penetration-testing frameworks can be incredibly useful since they often streamline certain processes and save time by having a lot of tools available in one place. Of course, the most popular pentesting framework is undoubtedly Metasploit, but there are many others out there that cater to particular needs. For auditing web applications and servers, Tishna comes in handy.
With many office workers in the US being asked to work from home if their job allows, Magic Leap's customary updates for the Lumin OS and Lumin SDK brings some help to keep distributed workforces connected.
We've been so worried about volumetric scans possibly robbing celebrities and performers of their agency and right to control their image that, somewhere along the way, we forgot that scans may not always be necessary to produce passable holographic performances.
Smartglasses startup Nreal enjoyed some highs and endured some lows this week, as the company landed a product placement with Kevin Bacon but then faced production issues related to the coronavirus outbreak.
After more than two years of teasing, augmented reality startup Mojo Vision has confirmed that "invisible computing" means what we've suspected all along.
Apple's ARKit has built a considerable lead in terms of features over Google's ARCore, but Google's latest update to ARCore adds a capability that makes the platform a bit more competitive with ARKit.
It's no secret that Samsung is working on augmented reality hardware, as the company has been candid about its intentions. However, what we don't know is exactly how many AR projects the company is working on, as patent filings and reports revealed two more over the past week.
As excitement looms for Apple's annual parade of pomp and circumstance for its latest lineup of iPhones, some hidden hints in an internal build of iOS 13 has Apple enthusiasts salivating for what Cupertino is testing in the AR wearables realm.
The ability to shift between virtual reality and augmented reality seamlessly on one device is a dream of many AR fanatics, but the execution is usually fairly buggy or underwhelming.
In recent weeks we've talked about the growing trend of smartglasses makers moving the brains of their devices to smartphones, and now a veteran of the space has joined that movement.
As much funding as Magic Leap has secured, another round of funding will still catch headlines. However, the latest funding solidifies the company's strategy for succeeding in the consumer segment of AR.
Just when we thought the AT&T partnership with Magic Leap wouldn't really take off until the latter launched a true consumer edition of the Magic Leap One, the dynamic duo jumped into action this week to offer the current generation headset to customers.
All of the the tech industry giants, including Apple, Facebook, and Google, are working on new smartglasses and/or AR headsets, but this week, Google took a major step forward with gesture recognition technology that could make its way into AR wearables, posing a threat to Leap Motion and its hand-tracking controllers.
The augmented reality industry has a bright future built on innovation and growth, but that doesn't mean we can't look back at the close of the year to see what the industry has accomplished from a business perspective.
Publicly, things have been pretty quiet over at Meta, the augmented reality headset and software startup based in Silicon Valley. But that doesn't mean that the company doesn't have a few strong opinions about the state of AR in 2018.
Mixed reviews of Magic Leap One aside, it would be hard to deny that Magic Leap has had a big year. And the AR unicorn isn't coasting to the finish line, with a number of new apps dropping and prescription frames finally arriving to bring relief to those who wear eyeglasses.
The dream of Google Glass lives on via North's stylish and normal-looking smartglasses that bring text messages and navigation prompts into the user's field of view and Amazon Alexa integration for voice-activated assistance.
While there were a ton of features added in iOS 12, one that Apple had been bragging about since June was nowhere to be seen. Until now. With the iOS 12.1 update, your iPhone gets a huge feature, as well as a few smaller ones to boot.
People say that money makes the world go 'round. And it's no different in the world of augmented reality.
It is almost indisputable that smartglasses and head-worn displays are the future of augmented reality. However, at this precise moment, they are still a very niche market.
Two companies armed with web-based augmented reality tools, Vertebrae and Shopify, are ready to help online retailers boost their sales.
Despite the launch of ARKit a year ago, and ARCore this year, a true killer app has not arrived for either platform, that's according to the head honcho for one of the leading development environments for 3D applications.
While numerous startups are competing to convert the AR Cloud from a pie-in-the-sky to a reality, Wikitude is thinking smaller with the latest edition of its augmented reality SDK.
It doesn't matter how cool or groundbreaking a particular technology is, if it doesn't offer the promise of big returns on investments, you'll have trouble drawing interest from both Silicon Valley and Wall Street. That's why we're increasingly seeing existing augmented reality players doing everything they can to focus in on revenue generation, which was the message coming from Snap Inc. this week.
BlackBerry has formally unveiled its latest flagship, the KEY2, during an exclusive event in New York. The Android-powered KEY2 retains its distinctive BlackBerry aesthetics with a physical QWERTY keyboard. Here's all the juicy details regarding Blackberry's followup to the venerable KEYone.
Because augmented reality is still so new to so many people, there are a number of would-be experts opining online, often repeating basic facts anyone with a spare 15 minutes can find on their own. That's why it's important to point out when someone delivers what could be considered the ultimate cheat sheet for ramping up your AR IQ if you're unfamiliar with the finer points of the space.
In a LinkedIn post published on Tuesday, Microsoft's leading advocate for the HoloLens made a prediction that the mixing of immersive technologies will define augmented reality in 2018.
New research explores how the bacteria on the penis can leave men more susceptible to infection with HIV.
The herpes simplex virus (HSV) can cause devastating complications for infected newborns whose mothers have genital herpes. Understanding risk and research can help you, and your baby, when the time comes.
Over the past week, companies took a variety of approaches to investing in augmented reality. Lampix is backing its own effort to build an ecosystem for augmented reality platforms. Nokia and Xiaomi are teaming up on numerous fronts, potentially including augmented reality.
The hunt for the mixed reality use-case that wins over consumers' hearts and creates a critical mass is a problem every developer would love to solve. Not only would they find themselves rich and famous seemingly overnight, but they would also end up making one of the various possible hardware solutions a viable place for other developers to put their time and energy.
An advance in the race to stop birth defects caused by Zika-infected mothers has been made by a team of researchers from Rensselaer Polytechnic Institute in Troy, New York. They have identified the process Zika uses to gain entry into the placenta, and published their findings in the journal Biochemistry.
Coming up at the end of May is the world's largest conference and expo dedicated to all things augmented and virtual reality, the Augmented World Expo, more commonly known just as AWE. And this year, a few of us from NextReality are going to be there.
