News: NBA Announces Partnership with Magic Leap to Bring AR Experiences to Fans
On Tuesday, NBA Commissioner Adam Silver joined Magic Leap CEO Rony Abovitz on stage to unveil a partnership between the two companies.
On Tuesday, NBA Commissioner Adam Silver joined Magic Leap CEO Rony Abovitz on stage to unveil a partnership between the two companies.
Among consumer brands, cosmetics companies rival furniture retailers as the quickest to adopt augmented reality as a means to help customers visualize how products will look before they buy them.
Google, Facebook, and Huawei have made an investment in nurturing the future of augmented and virtual reality through $6 million in contributions to the opening of a new center at the University of Washington.
Everything that has a beginning has an end. This week marked the end of the long wait for the reveal of Magic Leap's first product and the beginning of the wait for more substantive details. Likewise, Google Tango will meet its end in March 2018, when ARCore will officially begin its public rollout.
While the public now knows much more about the Magic Leap One: Creator Edition today than it did yesterday, there's still a quite a bit that's unknown. One of the most significant questions — with any mixed reality product — is the field of view. How much of what we see through these glasses will contain the computer's virtual creations?
Augmented reality hardware maker Vuzix came to the rescue of a vision-impaired student in Pennsylvania today by delivering a pair of Vuzix M300 Smart Glasses to enhance her eyesight.
Mobile apps themselves are not always the end product or service for generating revenue. More often, they are deployed as tactics within a larger marketing or public relations strategy.
We may not know what Magic Leap's product looks like. And we haven't received even a "save the date" for its launch. But we know that it will display mixed reality comics from Madefire when whatever it is arrives.
Outside of early military applications, augmented reality is a relatively new technology. It stands to reason that the next company to make a splash in AR would be a startup, and Techstars wants to help.
The staff at Next Reality News is legitimately excited about the prospects that Google's ARCore could bring not only to smartphones and tablets running Android, but also to Android-based hardware such as smartglasses.
While Meta Company has agreed to a settlement in its lawsuit against a former employee and his company, they find the tables have now turned on them in the form of patent infringement allegations from another entity.
This week, two companies looking to capitalize on the growing augmented reality industry, raised funding from starkly different sources.
Augmented reality can be used to fascinate and entertain, but it can be applied in the workplace. While companies on the entertainment end received their votes of confidence via funding, two companies working with enterprises demonstrated their worth by teaming up to pursue customers.
Tesla founder and CEO Elon Musk said during the Model 3 launch party Friday night that all Tesla cars in production have the same driverless hardware, signaling that Tesla's jump to Level 4 hinges on a software update — but Musk didn't exactly say that.
Tesla founder and CEO Elon Musk offered some insight into how hackers might seek to turn driverless cars into zombie fleets, but remained upbeat about what can be done about it.
Perhaps in tribute to the season premiere of Game of Thrones, Google Glass is demonstrating that what is dead may never die, as Alphabet's X (formerly Googlex) has revealed that the Enterprise Edition of the smart glasses are now available to businesses.
For once there is good news — surprising news, but good news — in the fight against antibiotic-resistant organisms. A recent study found that Staphylococcus aureus bacteria is becoming more sensitive to some key drugs used to treat it.
We continue to field stories underscoring the strong trends of Investment in augmented reality in various sectors. This week, one company strengthens their offerings to the enterprise sector, while two other companies capitalize on the promise presented by augmented reality to consumers – specifically, in gaming.
Tesla says the new version of Autopilot is now as good as the previous one, after having completed over-the-air updates of the driverless software during the past few days.
At the eMerge Americas investors conference in Miami, Florida, Magic Leap founder and CEO Rony Abovitz previewed details of the launch of their highly-anticipated device.
During the opening keynote of their Worldwide Developers Conference today in San Jose, Apple introduced the ARKit for the new iOS 11 that will bring augmented reality apps to millions of compatible iPhones and iPads.
The roll-out of T-Mobile's hotly anticipated 'Digits' service is now underway. For those unfamiliar with what could be the un-carrier's next killer app, 'Digits' is basically a combination of Google Voice and AT&T NumberSync. With it, T-Mobile customers can use their number across any phone, tablet, wearable, or PC. That means you can give out your phone number and answer the call on any device you like.
Marketing and healthcare, two of the leading industries in the adoption of augmented reality, continue to demonstrate applications for the technology in their businesses. Meanwhile, improvements to augmented reality devices are just around the corner with new developments from two display makers.
WhatsApp sneakily made some security changes to iCloud backups without your knowledge, ladies and gents. Not that strengthening security is a bad thing, but still!
Augmented reality software developer Edgybees has launched Drone Prix. The new mobile app immerses DJI drones and their pilots in more than 30 augmented reality obstacle courses.
Reports of Zika-related birth defects are coming in at shockingly low rates in Puerto Rico. While that might be something to cheer, one former US government official is saying there could be a nefarious reason for the low numbers.
Onshore, or on a boat, have you ever wondered what swims below in the dark water? Using standard equipment and a new process, marine scientists can now get a good look at what is swimming by—just by analyzing the water.
Uber wants you to forget about cars and start thinking about fully autonomous flying as an alternative—a more "economically favorable" way of getting to your grinding nine-to-five.
Udacity, the online education startup that set out to train a school of self-driving car engineers, is now spinning off into its own autonomous tech company called Voyage.
Upskill, an enterprise software developer for industrial augmented reality applications, recently received an influx of funding and a major vote of confidence from two of their top customers.
The popular beauty app company Meitu is incorporating augmented reality (AR) video and image filters and effects in its selfie-editing app BeautyPlus for iOS and Android.
After a brief reprieve, Zika fear is back with a vengeance as the US mosquito population booms. And we're just now seeing the true impact of this devastating virus, as babies of mothers infected with the virus are being born.
Lightform might just be the thing to have at your next party. The San Francisco-based company just created the first computer ever able to connect to a projector and instantly scan 3D scenes to mix reality with projected light.
Trimble is integrating its mixed reality applications into the DAQRI Smart Helmet to enable outdoor and on-site support for design, construction, and heavy industry as part of a collaboration the companies announced today.
Antibiotic use in infants has been associated with a host of childhood conditions later in life. Yet when an infection is suspected in a newborn, usually a sample of their blood is drawn to check for the presence of bacteria and 5 to 8 percent of them receive antibiotics while the diagnosis is pending.
Sleep lets our body processes rest and restores us for the next day, so a bad night's sleep can ruin the following twenty-four hours and even make us feel sick. Now, new research published in the journal Sleep cements the idea that loss of sleep actually leaves us vulnerable to sickness.
DigiLens, a company specializing in optical waveguide technology, recently announced that they had closed a $22 million round of strategic investment, also known as Series B funding. This round brought in Sony, Foxconn, Continental, and Panasonic, as well as more traditional venture investors such as Alsop Louie Partners, Bold Capital, Nautilus Venture Partners, and Dolby Family Ventures.
The limitless applications of 3D data visualization will enable a more efficient approach to many of life's problems. Each day, developers exploring this technology are finding new ways to solve these problems in mixed reality; 3D modeling, easier house management, spinal surgery, and forest fire management are just a few recent examples of ways 3D data visualization can benefit us all.
If print is a dying media, you might as well destroy books in the most beautiful way possible. Guy Laramée is a Montreal-based interdisciplinary artist who turns old books, such as the Encyclopedia Brittanica, into intricately-carved works of art using mostly a sand blaster and some paint.
The future for the Meta 2 augmented reality headset will have to wait. While shipments were supposedly on their way out back in June, Meta revealed today that they need a bit more time to provide the best possible experience—and that's really for the best.