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News: Adobe Integrates with HoloLens for Personalized Marketing

At Adobe Summit 2017 this week, Adobe announced they are looking to occupy a new space in the market by combining their analytic capabilities with augmented reality. Teaming up with Microsoft, the company has combined Adobe Sensei software with the HoloLens, reports GeekWire. Together, the tech and software create a new tool for retailers to track their consumers' habits.

News: Scientists Discover How to Track Down HIV's Hiding Spots—A Potential Pathway to a Cure

Tremendous strides have been made in the treatment and outlook for patients infected with HIV, the human immunodeficiency virus. Treatment with a combination of antiretroviral drugs can keep patients with HIV alive for decades, without symptoms of the infection. The trouble is, if HIV-infected people stop taking their medications, the virus takes over in full force again—because the virus hides out quietly in cells of the immune system, kept in check, but not killed by the treatment.

Video: Haptics Make Holograms Touchable on the HoloLens

Imagine wearing your HoloLens, then reaching out to touch a hologram and actually feeling it. Mind blown, right?! Now imagine that same hologram responding to your touch. I don't mean in the way holograms currently respond to an air tap, but a much more refined and precise touch. Maybe you touch a character on the shoulder and it turns around to see you, or maybe you hit a button in the air and it reacts accordingly.

News: Occipital Wants to Turn iPhones into Mixed Virtual Reality Headsets

If you're an Apple user and want an untethered virtual reality system, you're currently stuck with Google Cardboard, which doesn't hold a candle to the room scale VR provided by the HTC Vive (a headset not compatible with Macs, by the way). But spatial computing company Occipital just figured out how to use their Structure Core 3D Sensor to provide room scale VR to any smartphone headset—whether it's for an iPhone or Android.

News: Leap Motion's Interaction Engine Brings Natural Gestures into Virtual Worlds

Leap Motion created gesture control for all sorts of things, including virtual reality, long ago, but developers must build in support for their tracking peripheral to use its full potential. As a result, they've created an "Interaction Engine" for Unity, the primary platform for developing virtual and mixed reality experiences, to try and take gesture interaction to the next level.

News: CyberPong Updates the Classic Game for VR on the Vive

Pong, one of the simplest video games ever created, has managed to evolve in some crazy ways over time, from the original basic 2D version and colorful Breakout sequel, to the PlayStation game with power-ups and 3D graphics, and now Cyberpong VR—a virtual reality game on the HTC Vive—where you act as the paddle instead of just moving it into place with a controller.