Market Reality: Game of Thrones in AR, Microsoft Preps HoloLens 2 for Devs, & Epic Gives Out Magic Leap Headsets
Developers in the augmented reality industry got a lot of love this week.
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News: Epic Games Gifting 500 Magic Leap Headsets to Developers via Grant Program
With $100 million in grant funding already available to developers via its MegaGrants program, Epic Games is sweetening the pot with some gear for Magic Leap developers.
News: Apple Pushed Out iOS 12.3 Public Beta 3 for iPhone with Updates for Accessibility & Time Issues
Apple quietly pushed out iOS 12.3 public beta 3 on Tuesday, April 23, just over a day after developer beta 3 was released. Just like with the developer version, there aren't any major features or changes to get excited about, but if you were experiencing any minor bugs with the previous betas on your iPhone, this update could squash some of them.
Market Reality: Future of AR Series: 5G, AR Cloud, Blockchain, & Apple Glasses, Plus Marvel & HBO Franchise Hits Go AR
Over the past two years, the tech industry has formed a series of symbiotic relationships that are now converging in the augmented reality space. This week, we took a look at these interrelated technologies and how they are shaping the future of AR.
News: USA Today Enhances Notre Dame Fire Coverage with Augmented Reality Experience
On Monday, the world watched in horror as the historic Notre Dame Cathedral went up in flames in Paris.
News: Marvel Expands Roster of Avengers Playmoji for Pixel Playground Ahead of 'Avengers: Endgame'
The marketing team for Marvel Studios is doing "whatever it takes" to make sure you see Avengers: Endgame when it hits theaters in a couple of weeks, including offering an updated set of augmented reality Playmoji for the Playground app on Google Pixel.
Market Reality: Meta's Legal Woes Continue, Snapchat Beefs Up AR in Its App, & AT&T Expands Magic Leap Retail Rollout
To borrow from the canon of Game of Thrones, what is dead may never die. And while the Meta Company that we knew this time last year is no more, the patent infringement lawsuit filed against the company lives on.
Market Reality: Magic Leap's Florida Fortress Exposed, Apple's Smartglasses Secret Weapon, & Game of Thrones in AR
They say home is where the heart is. So, the opportunity to view the inner sanctum of Magic Leap is like gaining access to what makes the company tick, just as the fruits of its labor make it into select AT&T stores.
News: What Is Augmented Reality?
Apple CEO Tim Cook has said that augmented reality (or, AR for short) will "change everything." But what, exactly, is augmented reality?
News: Social VR App vTime Opens a Window to Augmented Reality Users with iOS & Android App
Most of today's mobile augmented reality apps focus on individual experiences, but a new entrant into the space wants to make things a bit more social.
News: Lego Partner Kabooki Builds Virtual Pop-Up Shop with Snapchat's Shoppable AR
Now that Lego Movie 2, a film about an imaginary world made of plastic bricks existing parallel to the real world, is in theaters, it's the perfect time to shop for Lego apparel at a store modeled after that world.
News: Valentine's Day Lenses for Snapchat & Snap Camera Let You Flirt with Your Crush in Augmented Reality
Mobile augmented reality company Snapchat now has a special option for romantic message exchanging this Valentine's Day, a day which, incidentally, happens to be the first one in 116 years where Sweethearts, the original heart-shaped candy, will be unavailable for purchase.
News: Facebook Acquires Visual Search Startup GrokStyle
The recent pitfalls and media fallout hitting Facebook hasn't stopped the social media giant from looking to the future.
News: Hang Out in Seinfeld's Apartment via an Augmented Reality Replica on Your iPhone or iPad
If you've ever wanted to barge into Jerry Seinfeld's apartment like Cosmo Kramer, you can now do so without having to book a ride on the Peterman Reality Tour.
News: Warby Parker Makes It Easier to Try on Eyeglasses at Home with AR Update to Glasses App for iPhone X Series
If there's one company that is a fan of the TrueDepth camera on Apple's iPhone X devices, it's the popular eyeglasses retailer Warby Parker.
News: USA Today Scores Points with NHL Fans via Augmented Reality Profile of Capitals Star
If you've blocked out your calendar to watch the NHL All-Star Game this weekend, then you might be excited to know that USA Today has given its readers the opportunity to meet Washington Capital's John Carlson in augmented reality.
News: Smartglasses Startup North Begins Delivering First Focals Shipments, Announces Series of New Pop-Up Stores
Just over two months ago, smartglasses startup North opened the doors at its two brick-and-mortar retail locations in Toronto and New York and began accepting orders for Focals. On Thursday, the company announced that those initial customers can get ready to pick up their wearables, as the first shipments have now arrived in stores.
News: Instagram Goes Retro with Augmented Reality Tribute to Classic Windows Desktop
Just because augmented reality is the technology of the future doesn't mean it can't reach into the past of computing.
News: Rokid Glass Gets Major Hardware Update, Unveils Project Aurora Prototype, & Reveals Launch Schedule
Returning to the spotlight after its debut at last year's CES, augmented reality smartglasses maker Rokid is back with a new update.
Market Reality: Google Takes on Leap Motion, Snap Spectacles Invade NYC, & Vuzix Starts Selling Mainstream Smartglasses
All of the the tech industry giants, including Apple, Facebook, and Google, are working on new smartglasses and/or AR headsets, but this week, Google took a major step forward with gesture recognition technology that could make its way into AR wearables, posing a threat to Leap Motion and its hand-tracking controllers.
News: Niantic Offers $1 Million in Rewards for Games Built on Its Real World Platform
Location-based gaming pioneer Niantic has been preparing its flavor of AR cloud, the Niantic Real World Platform, to bring more realistic and interactive augmented reality experiences to mobile apps. And now the company is looking for a few good developers to help execute its vision on the platform.
News: Lego Harnesses Apple's Latest Augmented Reality Abilities in Playgrounds App
The app that Lego demoed at this year's iPhone launch event is now available in the App Store, and it showcases several new capabilities available in ARKit 2.0.
News: Insomniac Games Releases Seedling — the First Paid Augmented Reality Game for Magic Leap One
One the leading game developers for the PlayStation 4 and Oculus Rift platforms, Insomniac Games, is finally releasing its first major augmented reality title: Seedling for the Magic Leap One.
News: Wonderscope iPhone App Turns Bedrooms into Stages for Children's Stories in Augmented Reality
Augmented reality content makers often position the technology as a new storytelling medium. And who loves stories more than children?
News: Samsung Unveils Its Project Whare AR Cloud Service & Wacom Partnership for AR Creations
With barely a whisper of augmented reality during the first day of its developer's conference, Samsung came out swinging on day two with the introduction of its version of the AR cloud and a partnership with Wacom that turns Samsung's S-Pen into an augmented reality magic wand.
News: Unreal Engine 4.21 Adds Support for Magic Leap's Lumin OS & Windows Mixed Reality Apps
Epic Games released Unreal Engine 4.21, bringing a number of new features, bug fixes, and improvements for augmented reality development, including deeper support for Magic Leap One and the addition of support for the Windows Mixed Reality platform and headsets.
How To: Enable Samsung's New Swipe Gestures on Your Galaxy in One UI
To give you a truly immersive experience on Infinity Display phones like the Galaxy Note 9, S9, and S8, Samsung added the option to hide the navigation bar when not in use, then easily reveal it with a swipe up gesture for quick access. If you've always found this process a little too cumbersome, Samsung has introduced a nifty feature in One UI that'll make it a lot more intuitive.
News: New York Times Halloween Edition Uses Augmented Reality Bugs to Scare & Educate
Our national month-long celebration of all things creepy and crawly comes to a climax on Wednesday with Halloween and will end with Día de Muertos on Friday, so now is the ideal time for the The New York Times to publish a mildly chilling augmented reality story for children.
How To: Enable Samsung's New Dark Theme on Your Galaxy in Android Pie
Thanks to Samsung's One UI, we can now experience firsthand what Android 9.0 Pie has to offer flagship Galaxy devices like the Note 9, S9, and S8. Perhaps one of the best features is something we've all been clamoring for: a system-wide dark theme that gives numerous apps and UI elements a custom look without having to resort to using a third-party theme.
Market Reality: Magic Leap, Twilio, Jaunt, & Adidas Reveal the Future of AR Content & Communication
A week after the L.E.A.P. Conference, our cup of Magic Leap news continues to floweth over, with the company's content chief giving us some insight into the company's strategy, and Twilio sharing what its virtual chat app looks like.
News: Owlchemy Labs ARCore Experiment Lets Android Users View a Friend's VR Experience from Their Smartphone
Google subsidiary Owlchemy Labs has cooked up an experimental ARCore mobile app that enables smartphone users to follow along with their VR friends as they play games in a head-mounted display.
News: Snapchat Becomes SnapCAT with AR Lenses for Your Feline Friends
Have you ever browsed through Lenses on Snapchat and got bummed out when the app recommends that you "try this with a friend" and you're all alone? Well, now you can take AR snaps with your cat!
News: Niantic Levels the Pokémon GO Playing Field Between iPhone & Android with ARCore Support
Players of Pokémon GO on Android now have a reason to turn on AR mode with the release of AR+ support via ARCore.
News: Google Brings Marvel's Avengers & Childish Gambino to AR with Playground for Pixel
If you own a Google Pixel, you'll soon have augmented reality versions of Iron Man, the Incredible Hulk, and Childish Gambino on your camera.
News: Google Puts Faces of Historic Women on US Currency via Augmented Reality
Well-regarded men from the history of the United States tend to grace the country's currency, but what if equally deserving women were honored in the same fashion?
News: AR App Thyng Making Jump from Mobile to Magic Leap One
The first mobile augmented reality app out of the gate with support for Magic Leap One Creator Edition is Thyng, who is planning to release the headset version of the app later this year.
News: Mobile AR Apps Can Now Track Any Surface Using Plane Detection via Wikitude SDK
In the latest update to its augmented reality platform, Wikitude has introduced new plane detection capabilities that can anchor virtual content to surfaces at any orientation.
News: 8th Wall Beats Google & Apple to Market with an AR Platform for Web
Google and Apple are working to enable augmented reality content for the web, but startup 8th Wall has managed to launch a web AR platform that works on mobile browsers now.
News: World of Tanks App Lets You Relive Military Battles in Augmented Reality
Despite the popularity of Pokémon GO, augmented reality gaming hasn't quite caught on yet. The makers of the popular World of Tanks game aren't taking a shot at Niantic's crown yet, but they are looking at giving spectators a new way to watch the game.
News: Mapbox Unrolls Magic Maps Developer Tool for Magic Leap
Less than 20 days after the launch of Magic Leap One, Mapbox has jumped at the chance to provide its map services to Magic Leap developers through its Maps SDK for Unity.