While augmented reality experiences can already appear to be magical, particularly to the uninitiated, one developer is doubling down on its mystical potential for the ever-popular Magic: The Gathering card game.
One of the more compelling human interest stories of the summer has been the plight of the Thai Wild Boars soccer team, who were trapped in a cave for weeks.
With a new version of its ARCore in the wild and more than 30 devices now supporting it, Google is helping beginners get up to speed with augmented reality.
After the spectacular rise and fall (and rebirth) of Glass, Google is taking another run at augmented reality smartglasses.
Google's Pixel smartphone had a decent head start as one of the first devices to offer ARCore, but that early exclusivity has been frustrating for some Android device owners. Some of that frustration was relieved when Google added more Android devices to the ARCore list in February.
With Hearthstone's latest expansion, The Witchwood, arriving on April 12 2018, Blizzard also rolled out a number of in-game improvements alongside Update 11.0. One improvement that could revolutionize the Friendly Challenge experience is deck sharing, allowing you and your friends to borrow each other's decks.
Given Dwayne "The Rock" Johnson's blockbuster movie pedigree and the promotional power that usually accompanies his work, there's a certain predictable symmetry in the news that Rampage, a movie adaptation of the classic arcade game, has now become an augmented reality mobile app.
Having pushed more than two million downloads of its Bait! game for the Gear VR and Daydream platforms, VR developer Resolution Games is bringing the virtual fishing fun to augmented reality.
Sony's Ghost Corps, the caretaker of the Ghostbusters franchise, just released some pre-alpha gameplay footage from the upcoming Ghostbusters World location-based AR game to whet the appetites of would-be hunters of the paranormal.
While much of the technical specifications of the Magic Leap One: Creator Edition still remain a mystery, some clues to its internals are hidden among the guides in the now freely-accessible Creator Portal.
Android 9.0 Pie has officially rolled out, but for the time being, it's only available to Google's own Pixel phones and a select few others. Thankfully, you can get a taste of the Android Pie experience on any phone right now.
The research team at Google has found yet another way for machine learning to simplify time-intensive tasks, and this one could eventually facilitate Star Wars-like holographic video.
A Swedish digital artist has developed an app for the iPhone X that creates mind-bending 3D illusions that correlate to the user's point of view.
While flying can be a frustrating and sometimes nerve-racking experience, Airbus is banking on augmented reality features in its new iflyA380 app for iPhones and iPads to help passengers learn to love the ordeal.
It seems fitting that Time magazine's first augmented reality cover is an issue guest edited by Bill Gates, since the company he founded is currently leading the AR charge via the HoloLens.
If you own a Porsche, there's a good chance you're interested in two things: speed and quality. Porsche Cars North America wants to extend that experience from the driver's seat to the service center.
There was a time when building a website required coding knowledge. Eventually, software came along that made the process easier, and then services like Squarespace made it dead simple for even a technical novice to design a website.
For those worried that a lustful gaze at a new app on their iPhone X will authorize its purchase, we have great news for you.
Though Google and Apple have released their own software-based toolkits for AR, components suppliers continue to advance their technology to better support AR experiences on the hardware side.
As demand for AR and VR developers continues to increase, particularly with the advent of Apple's ARKit platform, Unity has partnered with online learning company Udacity to help developers sharpen their skills for these jobs.
Snapchat is mostly credited as the first AR social network, and, like most social media companies, its revenue model is nested largely within advertising. As such, the company now has a new avenue for branded content.
If competition in the augmented reality space was a spectator sport, then ARKit, ARCore, and HoloLens dominate the prime-time broadcasts on ESPN.
If giving truly is better than receiving, then The Box AR should be the best ARKit app available when iOS 11 releases next week.
It seems like it was just last week that AMC and Next Games unveiled their location-based zombie game based on hit TV series The Walking Dead. (Wait, actually it was just last week.)
Over the weekend at IFA 2017 in Berlin, Huawei introduced the Kirin 970 processor, the first of its kind to include artificial intelligence baked into the chip.
A developer has previewed a pair of potential applications built on ARKit that can be triggered by Alexa, the resident voice assistant of the Amazon Echo.
With augmented reality comes an infinite realm of possibilities for storytelling. We have seen it through wineries telling their history with interactive AR experiences and through authors that use augmented reality to bring portions of their books to life. However, filmmaker Peter Jackson might take the cake on creating an incredible new way of storytelling.
Artificial intelligence and augmented reality go together like spaghetti and meatballs, and Lenovo has some ideas on how to spice up the recipe.
The Force is strong with Lenovo, who is working with Disney and Lucasfilm to deliver an augmented reality headset and lightsaber handle for the forthcoming Star Wars: Jedi Challenges game.
If you're on T-Mobile, you've probably had a rough morning. Reports are coming in saying that the carrier's LTE network is down in cities throughout the country.
Have you ever been on a Netflix binge and thought to yourself "man, these characters are so dumb. Why would you go back to the haunted house, Jenny? You know what's in there, and now you're going to die. This whole situation was so easily avoidable, JENNY." If you've ever thought you'd make better decisions than the characters in your favorite TV shows, Netflix has your back.
Firefox Focus is Mozilla's effort to make your internet experience a little more secure. Originally released in November 2016 for iOS, Focus blocks internet trackers, search history, anything that gets in the way of a clean, private browsing experience.
Apple announced upcoming changes today to prevent third-party tracking of users and prevent autoplay, on Safari. Safari will prevent the recording (by anyone other than Apple) of users' browsing behavior, and by doing so prevent advertisers from targeting ads based on individuals' history.
Kings Dominion, an amusement park located in Doswell, Virginia, just announced a mobile augmented reality game for park visitors. Gameplay in The Battle for Kings Dominion — available on May 19 for iOS and Android devices — follows the playbook designed by Niantic through Ingress and Pokémon GO.
Architects are natural candidates to be early adopters of mixed reality. Their trade consists of not only designing buildings and spaces, but also presenting those designs to clients, who then decide that their vision is worth spending thousands (if not millions or billions) of dollars to build in reality.
Traveling is a rich and rewarding experience. When you don't speak the language, however, your trip can present some tricky obstacles. Google knows this, which is why they will now automatically translate user reviews in Google Maps and Google searches.
The Easter Bunny is about to get his first experience with mixed reality. Virtual Reality Los Angeles (VRLA) will host its third annual expo in April, and this year's attendees will get to experience a fun Easter egg hunt sponsored by AfterNow and VRLA, in partnership with mixed reality king, the Microsoft HoloLens.
Disney Chairman and CEO Bob Iger has out and out rejected Virtual Reality (VR) as a component of any Disney Theme park. While Knott's Berry Farm, why-hasn't-this-chain-shut-down-yet Sea World (seriously, RIP Tillikum), and Six Flags have all invested in VR to help spice up their parks in this theme park depression period, Iger has "ordered his team not to even think about it." Iger instead is very much onboard the Augmented Reality (AR) train.
At Adobe Summit 2017 this week, Adobe announced they are looking to occupy a new space in the market by combining their analytic capabilities with augmented reality. Teaming up with Microsoft, the company has combined Adobe Sensei software with the HoloLens, reports GeekWire. Together, the tech and software create a new tool for retailers to track their consumers' habits.
Lately, the biggest news in driverless has been the raging lawsuit between two autonomous spearheads, Uber and Google's Waymo. A new bill back by General Motors, however, could take them both out of the race towards driverless.