Microsoft is adding another important piece to its growing immersive computing arsenal by putting its newest Mixed Reality Capture Studio in the center of the movie business: Hollywood.
I've had a few days to live with the Magic Leap One, and it's time to finally weigh in with some thoughts as someone who has been tracking this company from the beginning, for almost five years now.
Since early March, iOS users have been able to enjoy the most popular video game sweeping the rounds. Android users have been left envious as they wait for a "few months," the only vague release date given by Epic Games. In the meantime, there are a few ways we can still satisfy our urge to play.
The long and slow road toward the actual release of the Magic Leap One appears to be accelerating, with a couple of new demonstrations of how the system works revealed in this week's creator's portal updates along with the company's developer documentation.
As it prepares to ship its first product by the end of the summer, Magic Leap has managed to impress yet another high-profile investor in telecommunications giant AT&T.
At present, consumer-facing augmented reality is a mobile world, and Snapchat is making money on it through advertising partnerships.
Using the ARKit 2.0 announcement as its springboard, software maker Adobe is looking leap up to the level of Unity Technologies and Epic Games, the companies making the go-to tools for creating augmented reality experiences.
Electronics maker Epson is courting developers to its Moverio smartglasses with an updated software development kit (SDK) and integration with a web-based tool for publishing augmented reality experiences.
Some of the big guns developing augmented reality technology fired shots at their competitors with announcements and leaked plans this week.
Users of Epson's smartglasses can now tell their devices to "talk to the hand" when it comes to passwords and authentication.
Modern "mad men" are buying into augmented reality for marketing, with the two latest examples being trendy burger maker Bareburger and department store chain Zara.
Google collects an enormous amount of personal data. While some of this data is used for targeted ads, others tidbits of info such as our location are used to improve our mobile experience. While it is natural for us to distrust Google's intentions, by allowing their data collection, we can add new functionality to our favorite apps.
Huawei's push into the US market has by no means stopped, even despite the recent US government pushback. Huawei has already released their top-notch flagship device from 2017, the Mate 10 Pro, and a couple great budget and midrange devices. Their latest release offers an upgrade to a past release.
Augmented reality startup 6D.ai is now accepting applicants for the closed beta of its 6D SDK. While operating in the background on a smartphone, the computer vision platform captures a dense 3D mesh in real time using just the device's camera (such a feat typically requires a depth sensor).
Samsung has legions of loyal fans, and for good reason — their Galaxy S lineup ticks so many boxes that it would be a downgrade to switch to any other phone. Though if you're still rocking an older model like the Galaxy S7 Edge, the all-new Galaxy S9 can tick all the same boxes plus a few more. But is it worth the money to upgrade at this point? That's actually a tougher call than you might think.
Google and Samsung are the biggest players in the Android world. Despite a rocky launch, Google's Pixel 2 XL became one of the premier Android devices of 2017, headlined by fast performance and a pure version of Android. Still, many users prefer Samsung's offerings, and their Galaxy S9+ is poised to be the phone to beat in terms of specs.
A new smartglasses powerhouse is rising in Europe, led by two of the region's leading brands, optical systems company Zeiss (also known as Carl Zeiss) and telecommunications giant Deutsche Telekom.
Stop me if you've heard this one before: scan an image with your iPhone's camera and augmented reality content shows up.
Among consumer brands, cosmetics companies rival furniture retailers as the quickest to adopt augmented reality as a means to help customers visualize how products will look before they buy them.
With an eye toward future iPhone X-focused augmented reality functions, Apple's new investment in one of its components vendors will increase production capacity for the technology behind its TrueDepth camera, but could also apply to its future AR ambitions.
On Wednesday, Scope AR, makers of Remote AR, the augmented reality video conference calling and remote assistance solution, announced that the app is finally available for HoloLens. Next Reality had a chance to talk with the founder and CEO/CTO of Scope AR, Scott Montgomerie, inside this new version of Remote AR.
Nowadays, with the convenience of online shopping, brick-and-mortar retailers and malls have to work harder to draw shoppers to stores. This year, many of them are turning to augmented reality for assistance.
Up until now, experiencing augmented reality through Vuzix's next-generation Blade 3000 smartglasses would have required a trip to a tech conference where the company has an exhibition booth.
If building with Lego blocks in AR appeals to you, rest assured that an app is on the way for iPhones, iPads, and Android devices.
Now that it's been officially released for Android, Monument Valley 2 shot to the top of our best paid puzzle games list, and rightly so. This was no easy feat, as the games we covered ran the gamut of puzzles and all had stellar reviews. But there's just something about Monument Valley 2 that made it stand out from the rest.
Shortly after we detailed several indicators that the Galaxy S8 Oreo Beta Program would begin rolling out in the month of November, we now have a full changelog for the update.
A potentially groundbreaking new app targeting retail financial services hopes to bring augmented reality to your local bank and credit union.
Directive Games received the enviable honor of unveiling their ARKit game, The Machines, on stage as part of Apple's iPhone launch presentation.
Back to the Future Part II missed wildly on many technological advances for the year 2015, such as flying cars and rehydration ovens. However, it connected on several predictions, such as video calling and biometric security, and it was in the ballpark (pun intended) on others, such as the Chicago Cubs winning the World Series.
Every year, football fans get excited about the next crop of blue chip prospects joining their teams, from five-star high school recruits graduating to college to first-round rookies drafted into the NFL.
This week, two companies looking to capitalize on the growing augmented reality industry, raised funding from starkly different sources.
As more companies begin adopting augmented reality in the workplace, providers like Vuzix reap the benefits.
The augmented reality productivity app market for is a crowded space, so differentiation can be an advantage. Atheer is doing just that this week with their AiR Enterprise application.
If you've ever wanted to scour the basement of a Hollywood hotel looking for evidence of a gruesome murder spree, this new AR experience might be the game for you.
Tony Parisi, the global head of VR/AR at Unity Technologies, has been passionately working with virtual and immersive spaces for a long time. And while the internet world we live in now is very different than when Parisi was co-authoring VRML (Virtual Reality Modeling Language) — an early attempt at creating 3D environments that would work in a web browser — some of the questions that were assumed answered are being asked again.
Imagine walking up to enter a live event — but instead of pulling out a physical or mobile ticket to get admitted — you pull out your smartphone which lets out an ultrasonic sound tailored for you that lets you into the event.
Who would have thought back in 1991 that you'd eventually be able to play Sonic the Hedgehog whenever and wherever you wanted? Not a crappy Game Gear version, either. I'm talking the full Sega Genesis version of Sonic, available to you on a bus, a plane, or in a rest-stop bathroom. Now imagine how those people would react if you told them the game would also be free. They would think you were crazy.
If you're someone who loves to read, you've probably read a book that made you want to hop into the story and live in the world that wasn't your own. Reading has a way of letting us escape into other worlds and experience things that we normally wouldn't be able to. Augmented reality is similar in that way. Which is why it makes sense that the two would be combined to create an incredible, immersive new way of reading.
Despite the threat of superbugs, physicians continue to prescribe antibiotics when they might not be needed, and patients are suffering.
Augmented reality is quickly becoming a popular tool for marketing use cases, as demonstrated by new projects serving the automotive, entertainment, and tourism industries this past week.