Alongside the usual collection of holiday-themed Lenses, Snapchatters received an extra-special treat from Snapchat over the weekend—a world-spanning Easter egg hunt.
The business of enabling the development of augmented reality experiences appears to be as lucrative as AR app development itself.
Google's AI investment arm, Gradient Ventures, has joined a $10.5 million round of funding for Ubiquity6 and its platform for shared augmented reality experiences, just weeks after Google's GV fund backed a competing AR cloud platform.
Continuing with its new paradigm of using augmented reality to cover the news, The New York Times has published a feature story that takes a peek into the late David Bowie's eclectic wardrobe of on-stage outfits.
Now that we finally have vertical plane recognition in ARKit (at least on a developer level until the spring iOS 11.3 release), the real promise of mobile augmented reality is beginning to come into focus on iOS. But a new report indicates that a major near future advancement of ARKit that could change everything has been put on hold by Apple.
When Apple unboxes the next major update to its mobile operating system this spring, iPhones and iPads will gain some significant new features for augmented reality experiences: verticality.
Move over, Hype Williams, it looks like Snapchat is about to take some of your music video-making business, and pop rock group Maroon 5 is the proof.
Apparently, Amazon's new year's resolution is to bulk up its fitness fashion sales by pumping up its augmented reality muscles.
Seeing your baby for the first time via ultrasound is an exciting moment for new parents, but a new augmented reality twist on the experience could make the experience even more powerful.
On Monday, toy maker Merge virtually blasted its way into CES 2018 with a new tech-meets-toys innovation in the form of an augmented reality gun controller for use with smartphone-powered first-person shooter apps.
While Apple launched ARKit to enable developers to build augmented into mobile apps, Mozilla, the company behind the Firefox browser, is taking advantage of the platform to advocate for browser-based AR experiences.
Just as the modern travel experience has improved thanks to the internet, Airbnb wants to make your stay in a stranger's home easier by way of augmented and virtual reality.
Do you know when you're going to die? Your iPhone or iPad does. That's the premise behind Death Mask, an experimental app developed by Or Fleisher and Anastasis Germanidis.
Just as the Transformers animated TV series of the '80s were basically half-hour commercials for toys, a new Transformers AR app for iOS similarly functions as a promotion for the latest installment in the film franchise.
While most of Hollywood and its celebrity class are enthralled by virtual reality, a new augmented reality experience featuring some of the music and film world's top talent is preparing for virtual liftoff.
Live theater doesn't typically benefit from the kind of computer-generated special effects that big-budget Hollywood blockbusters deploy, but that could change soon thanks to Microsoft's HoloLens.
The advent of ARKit and ARCore has strengthened the demand for development tools to build augmented reality experiences for compatible iPhones, iPads, and Android devices.
With the official release of iOS 11, the availability of an app that uses the much-hyped ARKit platform to place virtual furniture in one's home was expected.
CEO (and NR50 member) Tim Cook and Apple unveiled the long-awaited lineup of next-generation iPhones today on stage of the Steve Jobs Theater, packed with hardware improvements to facilitate AR experiences from ARKit, which will arrive with the iOS 11 on Sept. 19.
Overall, Plex is a great service. You just install the server on your computer, then you can stream your media library to wireless devices with the Plex app for iPhone or Android. But it does have one annoying feature that's enabled by default: Theme music plays automatically when you're viewing the details page for a TV show.
With mobile developers near and far primed to implement augmented reality into their iOS apps with Apple's ARKit, uSens offers them a new tool for markerless location tracking.
If it's not official by now, it really should be: if you're going to sell cosmetics, you need an augmented reality app. Of course, that's not all augmented reality is good for. It can be used to animate medical models and engage sports fans. Read on below…
Heathrow Airport's most recent arrival isn't a flight, but rather an interactive children's game featuring augmented reality technology.
The BBC's Taster VR app released July 5 is providing new experiences visible on both iOS and Android, and one of the releases is a VR version of Planet Earth II. It is viewable on YouTube and works properly when viewed with a mobile VR headset.
A patent from Universal was filed today looking to improve the visual experience at Universal Studios Parks.
A new Google Search update lets job-seekers streamline their search process. Searches like 'jobs near me' are now designed to show relevant opportunities from multiple sites.
Earlier this month, Edgybees was the first game developer out of the gate with an augmented reality racing game for DJI drones called Drone Prix AR. Now, as the month closes, they are crossing the finish line with the first gaming app for Epson Moverio BT-300 Drone Edition smartglasses.
Theorem Solutions, a company that helps engineering and manufacturing companies reduce their costs, has taken the next step with their mixed reality technology. The company has now added their own app, called Visualization Experience, to the Windows Store for the Microsoft HoloLens
Forget 3D movies. Warner Bros.' newest patent shows off designs for a mixed reality movie-going experience that will leave other theater-going experiences in the dust ... all in the comfort of your own home.
The Gorillaz have launched a new app in promotion for their new album Humanz that allows you to "[s]tep inside the hallowed halls of the Gorillaz house" through the power of augmented reality.
Growing populations and higher temperatures put pressure on world food supplies. Naturally occurring soil bacteria may save crops in drought-stressed areas, put more land into crop production, and produce more food.
Lowe's Home Improvement laid another brick in their augmented reality foundation with today's announcement of a new app for Tango-enabled smartphones.
Any stoked Coachella-goers out there? Well, get even more excited, because the celebrated music festival has partnered with virtual reality company vantage.tv and software platform Camera IQ this year to take the Coachella VR/AR app to augmented reality paradise.
When it published its 2016-2017 catalog last year, Savannah College of Art and Design (SCAD) became the first college to leverage augmented reality technology for a college catalog.
The next generation in mobile communications has officially arrived. A new "Universal Profile" was just published to help carriers and OEMs enable Rich Communication Services (RCS) on any of their smartphones, and the standard hopes to replace SMS with a feature-rich, iMessage-like experience on all phones.
Android Nougat is a godsend for tablet users, as it's packing some serious multitasking improvements. It goes well beyond the new split-screen mode, too, because as it turns out, there's a hidden setting that turns your apps into completely resizable windows within a desktop-like interface.
We've already seen plenty of shopping potential for mixed reality headsets, from holographic car showrooms to trying on clothes and picking out furniture. Very few of those ideas have been put into actual practice, but we're getting closer, and consulting firm Valorem is making headway. They created HoloTire for the Microsoft HoloLens to demonstrate the advantage of experiencing a product in mixed reality. I'm hard-pressed to think of a more boring product to put on a holographic pedestal tha...
Guys, this has got to stop. It's not funny anymore. I'll defer to one of my all-time favorite people when it comes to my feelings on this unsavory subject:
Google's Tilt Brush has proven to be one of the most compelling VR experiences for the HTC Vive, letting you paint with crazy materials like electricity and duct tape. It is clearly an experiment in bringing the joy of imagination to life—or creating some form of virtual LSD—and the app's latest update brings a variety of features that only continue to support that theme. There are few to no rules in virtual reality app development, and that can both be freeing or absolutely paralyzing when t...
Jurassic Park makes a great (and sometimes mediocre) action movie, but hopefully isn't the sort of thing we're dumb enough to actually make. Fortunately, on the HoloLens, you can now walk with the dinosaurs with no risk to your life and limbs.
