All the cash Magic Leap is amassing is probably going a long way toward hardware development and manufacturing, but it's also becoming increasingly clear that a large portion of that cash will be devoted to content. The latest proof is a new partnership between Magic Leap and the UK's Royal Shakespeare Company (RSC).
The research team at Google has found yet another way for machine learning to simplify time-intensive tasks, and this one could eventually facilitate Star Wars-like holographic video.
Augmented reality has given companies worldwide great powers for innovating business practices and engaging customers, but on Monday, Honda demonstrated that with great power, also comes great social responsibility.
Nike has launched an augmented reality design tool at its Niketown store in London that lets shoppers customize sneakers and see their designs on a real product.
If you or someone you know has younger kids and you're looking for an augmented reality toy, Pai Technology has just the educational option for you.
Honeywell recently completed successful testing of virtual window technology that enabled drivers to maneuver an otherwise windowless combat vehicle on rough terrain at speeds exceeding 35 miles per hour.
IKEA can help customers determine if a couch fits in their living room, but who is going to help them figure out if their new SUV will fit in the garage?
5G is showing up more and more in the news, as an increasing number of companies jump on the bandwagon. AT&T made a splash earlier this year with their embarrassing "5G Evolution" debacle, and the other three major wireless carriers soon followed suit, detailing their own vague plans for 5G. Today we find another company has joined the fray, just not a cellular one — Apple has officially been approved to test 5G networks.
Augmented reality has produced some incredible innovations that have revolutionized modern technology. From helping with live surgery to changing the game in marketing and businesses. But without a doubt, the most important thing that augmented reality and ARKit has ever brought us is an AR version of A-ha's iconic "Take On Me" video.
Map apps, while incredibly helpful in our technology-centric world, can often be a source of frustration. No maps app is perfect, and things can get confusing fairly quickly when trying to navigate GPS mapping. iOS developer Andrew Hart has experimented with a new way of mobile mapping using Apple's ARKit that could make finding your way so much easier.
When we think of augmented reality, we usually think of it as adding things to our reality. A new demo has shown that using Apple's ARKit, we can not only add to reality but subtract from reality as well.
Artificial intelligence and augmented reality go together like spaghetti and meatballs, and Lenovo has some ideas on how to spice up the recipe.
Nvidia has emerged as the indisputable leader in chips for Level 3 and even more advanced driverless applications, catching some of the world's largest semiconductor makers and automotive suppliers by surprise.
HoloLens developers have created some useful solutions for visualizing building models and viewing construction plans overlaid on the job environment.
Over the past week, companies took a variety of approaches to investing in augmented reality. Lampix is backing its own effort to build an ecosystem for augmented reality platforms. Nokia and Xiaomi are teaming up on numerous fronts, potentially including augmented reality.
The OnePlus 5 may have received a lot of flak for its design mirroring the iPhone 7 Plus' very closely, but that doesn't change the fact that dual cameras have become increasingly more common over the last couple years. Samsung's next smartphone, the Galaxy Note 8, is rumored to be the next major smartphone to sport the technology. Now, Samsung may have confirmed those rumors as truth.
Waymo's hardware development team for self-driving vehicles will now be led by Satish Jeyachandran, previously director of hardware engineering at Tesla.
Lenovo has partnered with Wikitude to develop a cloud-based platform for delivering industrial-focused augmented reality content, the companies announced at the Augmented World Expo today in Santa Clara, California.
The leading platforms enabling augmented reality technology lead our headlines in Market Reality this week.
The displays on all of our devices are getting better and better. TVs, smartphones (Infinity Display, anyone?) — any modern device you use, the screen looks great. So we should expect our content to live up to these fantastic displays. Netflix is attempting to do that, by implementing HDR video for LG G6 users.
The east coast is becoming a hotbed for driverless. Sure, the west coast has all of its fancy tech companies testing self-driving cars, but we've got the goods too. Uber has brought the technology to Pennsylvania and will soon do the same in Toronto. (Stratford, Ontario, has plans to test out driverless too!) And today we got some great news: Governor Andrew Cuomo just approved of driverless testing in New York.
The sun-drenched people of Phoenix can now sign up to ride in an automated car, for free, courtesy of Waymo. The Alphabet affiliate announced its "early ride program," which will (hopefully) demonstrate how self-driving cars will fit into people's everyday lives. Highlighting a challenge Nissan CEO Carlos Ghosn has spoken about that faces the driverless industry.
Get ready to draw like Leonardo da Vinci, or, at least, trace like him. A new augmented reality app, SketchAR, is the first mobile app that uses AR to allow users trace an image on real paper. The Lithuania-based company describes their product as "an application through which the user sees a virtual image on the surface of which they are planning to trace a sketch."
In the driverless race, technological advances can sometimes just add more tension to an already heated competition, if Waymo suing Uber over their allegedly stolen LiDAR technology is any indication. Now, Sony is offering a new camera sensor, one that should help self-driving cars "see" the road with much more accuracy than any other camera sensors available for vehicles currently.
With the British exit from the European Union looming, the UK is looking to the auto industry to help boost their economy and secure jobs through the upcoming years. Today, Business Secretary Greg Clark and Transport Minister John Hayes announced the government investment of $136.7 million (£109.7 million) across 38 different automobile projects, as a part of the Plan for Britain.
It isn't too hard to see John Hanke's bias towards augmented reality. His company, Niantic, created the astronomically profitable game Pokémon GO, which revolves around AR technology. However, Hanke has a case against virtual reality—he believes it just won't be healthy, in more than one sense of the word.
It's happened to all iOS users: You're talking to a friend or watching TV, and all of a sudden, you hear "I'm not quite sure what you've said." Apparently, your phone heard something that resembled "Hey, Siri," and activated the assistant. But now, thanks to a new patent from Apple, the days of unexpected Siri may be numbered.
The Easter Bunny is about to get his first experience with mixed reality. Virtual Reality Los Angeles (VRLA) will host its third annual expo in April, and this year's attendees will get to experience a fun Easter egg hunt sponsored by AfterNow and VRLA, in partnership with mixed reality king, the Microsoft HoloLens.
ASUS is gearing up to move its augmented and virtual reality departments into an independent startup named Glamorfy, according to a recent report from tech news site Fudzilla.
Lately, the biggest news in driverless has been the raging lawsuit between two autonomous spearheads, Uber and Google's Waymo. A new bill back by General Motors, however, could take them both out of the race towards driverless.
The conversation around augmented reality has largely been focused on apps and gaming, and how AR can be used as a marketing tool. However, a new exhibit at France's Scène Nationale Albi is using AR for more artistic expression.
Leap Motion, an augmented and virtual reality control system, has proven to be a force of nature when it comes to pushing hand-tracking tech forward. Now they've released a video showcasing their "Blocks" demo, which is already integrated into the reference headset kit designed by Qualcomm for VR companies "to take and sell their own branded devices with."
A virtual design and construction services firm has built an augmented reality application that uses the Microsoft HoloLens to improve the efficiency of quality control on construction sites.
Joyce Kuo of Nijie Technology released a video showing a group fighting it out Dragon Ball Z-style in a restaurant, but instead of Goku, Piccolo or Vegeta, we have two horse-headed young ladies shooting fire and other elements at each other.
This year, there's no need to waste time and energy stringing colorful Christmas lights all over your home and yard. All you need is the Circuit Marker from AgIC, a Japanese technology company, and you're ready to deck the halls.
Before the iPhone 7 was launched and all the unrealized reports about the phone's features were tucked back into their annual rumor mill, there was some speculation about wireless charging. Specifically, whether or not the iPhone 7 and 7 Plus would support it. We now know they don't, and here's why.
Mozilla helped get the ball rolling with WebVR, but support for the technology has been notably absent in Google Chrome until recently. Now, the latest Chromium developer build offers limited support.
Opioids, or narcotic painkillers, serve as our primary method for alleviating physical distress. They also happen to be a leading cause of death due to their addictive nature. AppliedVR hopes to introduce a safer alternative: virtual reality gaming. They utilize the existing Samsung Gear VR for the hardware, but provides specialized software that offers up a distracting experience that fosters greater pain ignorance.
Most virtual and mixed reality headsets offer unnatural controls, making you use awkward movements or physical devices to control the holographic elements in your direct view. This doesn't make a lot of sense because using your hands is more natural, so Manus developed a set of gloves that solves that problem entirely.
One of the major criticisms of virtual reality, and much modern technology in general, is the antisocial nature it creates. But vTime wants to overcome the isolating nature of VR headsets with a virtual hangout space for you and your friends.
