As the Augmented World Expo (AWE) prepares to open its doors to AR developers and enthusiasts, we sat down with founder Ori Inbar to talk about AR's growth over the past decade, and what the future may hold.
For the release of John Wick: Chapter 3 - Parabellum, Snapchat and Lionsgate aren't just creating AR experiences to promote the movie, they are giving fans the opportunity to create and share their own AR experiences.
The Avengers aren't the only shiny new toys available to Pixel handset owners, as the animated stars of the upcoming Pokémon Detective Pikachu movie have arrived in the Google Playground app.
In an effort to raise awareness regarding the impact of emissions on the environment, Snap has partnered with the United Nations Environment Programme to use augmented reality to show how much ocean levels will rise over the next 80 years.
Just when we thought the AT&T partnership with Magic Leap wouldn't really take off until the latter launched a true consumer edition of the Magic Leap One, the dynamic duo jumped into action this week to offer the current generation headset to customers.
A week after reducing the base price of its Focals smartglasses by nearly 50 percent, wearables maker North is now reducing its workforce.
Mobile app publishers are using augmented reality to solve everyday measurement problems from measuring the length or height of items to previewing furniture in the home.
In the current state of the augmented reality space, Leap Motion is the only well known name in DIY AR headset kits with its Project North Star design, which gives makers the blueprints to build their own headsets.
Just over two months ago, smartglasses startup North opened the doors at its two brick-and-mortar retail locations in Toronto and New York and began accepting orders for Focals. On Thursday, the company announced that those initial customers can get ready to pick up their wearables, as the first shipments have now arrived in stores.
Not all enterprise augmented reality tools require a high-end headset and heavy computing power. Sometimes, a smartphone can do the job just as well. Along those lines, software maker Atheer is now bringing its workforce AR platform to iPhones and iPads via a native app.
After entering the UK's version of bankruptcy last month, Blippar's assets are up for sale, and bidding ended today.
Designing and manufacturing waveguides for smartglasses is a complex process, but DigiLens wants us to know that they have a software solution that partially solves that problem.
The Federal Communications Commission (FCC) has cleared a path for Google to move forward with hand-tracking technology that could pose a major threat to Leap Motion.
After joining Google and Huawei in underwriting the UW Reality Lab at the University of Washington in January, it appears Facebook is already seeing a return on its donation.
The holidays are here, which means a slew of new smartphones are set to be gifted to loved ones in the spirit of giving. Of course, a great case to compliment and protect that precious flagship is a must, regardless of whether it's a OnePlus 6T, iPhone XS, or Galaxy Note 9. And while quality cases usually come with a hefty price tag, there are plenty of Black Friday deals to keep you from going broke.
With HoloLens and its enterprise-focused software offerings, Microsoft continues to make an impression on companies looking to adopt augmented reality, with Toyota Motor Corporation among the latest.
This week, inside sources divulged details of how Apple nearly acquired Leap Motion, twice. Otherwise, companies offering or working on augmented reality technology had more successes than failures to talk about.
Smartglasses and AR headset makers like Microsoft, Magic Leap, and Google (and aspiring AR wearables makers like Apple and Snapchat) need display components for their products, and LetinAR is among the companies ready to supply those components.
Have you ever browsed through Lenses on Snapchat and got bummed out when the app recommends that you "try this with a friend" and you're all alone? Well, now you can take AR snaps with your cat!
One option you won't find buried in the Galaxy Note 9's Settings is the ability to return the navigation bar to black. Samsung changed the default color to white with the Note 8, removing any ability to bring the black color back. But thanks to a neat app, Note 9 users can do it themselves.
Combined, the new iPhone XR, XS, and XS Max are the largest suite of iPhones that Apple has ever released at once time. While the XS remains the same size as last year's iPhone X, the XR and XS Max are even larger. But which size is right for you? We can help you decide which will fit your hand best with printable cutouts to compare the sizes of Apple's latest and greatest.
Facing mixed reviews for the Magic Leap One, Magic Leap has already returned to the lab to improve on the device's successor.
While Apple may not be ready to divulge its roadmap for shipping its rumored augmented reality headset, the company's actions tell us a different story.
The display is one of the most critical components in augmented reality hardware, and on Tuesday, one of the companies making that component, Avegant Corp., closed a funding round of $12 million to support development of next-generation AR displays.
It's a sad day for one of the most beloved series of Android phones. For the first time since 2009, there's a new version of Android, but it's not being made available to Google's own Nexus devices.
Many Americans will celebrate the start of the summer this Memorial Day weekend with backyard cookouts, and two brands hope to solidify their invites to those parties through augmented reality experiences in Snapchat.
Despite the fact that Snap Inc.'s Spectacles weren't the hit some were expecting, the company is nevertheless taking another swing at it by releasing an updated version.
Magic Leap's recent flurry of patent applications prompted us to look around for any trademark movements from the company, and it turns out that the Florida-based company has been quite busy.
While certainly faster than writing by hand, manually typing passages from a book or document can be slow and frustrating. But thanks to Google Assistant, this is no longer the case. Whether you need to quote text for an essay or need to win an online argument, all you need to do is point your phone's camera at the paper and tap a few times.
Franchises left and right are releasing Pokémon Go-style augmented reality games, and Google is making it even easier to churn out the apps.
If you're a golf fan who can't attend the Arnold Palmer Invitational in person, you can still follow the next stop on the apparent Tiger Woods comeback tour in augmented reality with an iPhone or iPad.
Most Android phones don't even have an Oreo beta yet, but that's not stopping Google from releasing the preview to their next big update. Android Pie is here for developers to test, and with it, one of the more controversial additions in the Android world today — the notch.
This week, two companies preparing the most anticipated augmented reality devices for consumers were the subject of reports regarding strategic moves to put them in better positions to move those products forward.
Thanks to Samsung Experience 9.0 on the Galaxy S8 (AKA TouchWiz Oreo), we know the upcoming Galaxy S9 is going to enjoy some of the new keyboard changes coming to Samsung's iteration of Android 8.0. Those who preorder the device on March 2 or pick it up on March 16 can expect these changes out of the box, as the S9 will be running Samsung Experience 9.0 on day one.
Apparently, Amazon's new year's resolution is to bulk up its fitness fashion sales by pumping up its augmented reality muscles.
Google's launchers are some of the most polished home screen apps out there, but they lack the ability to customize. With the old Google Now Launcher, we had Xposed GEL Settings to add options for tweaking the layout, but that project was abandoned when the Pixel Launcher came out. Now, a new root mod will give us some key customization settings for Google's latest launcher.
For some, going to the dentist can be a terrifying experience, but a new use of augmented reality could go a long way toward making the trip feel more like it's worth the orthodontic angst.
Rabbit ears and dog noses are fun and all, but Kay Jewelers is here to class up Snapchat.
Snapchat has broken new ground in its augmented reality advertising efforts, as BMW has opted to show off its new X2 model in AR with the Augmented Trial Lens.
Exotic sports cars are the province of the ridiculously wealthy but, thanks to augmented reality, you can now get closer than ever to a Bugatti Chiron.
