In an effort to help its advertising partners close sales with its sponsored augmented reality camera effects, Snapchat has launched a set of e-commerce tools designed to encourage users to buy products directly in the app.
Modern "mad men" are buying into augmented reality for marketing, with the two latest examples being trendy burger maker Bareburger and department store chain Zara.
In the Android community, there's a lot of discussion about how display notches should be used. For some, hiding the notch is more appealing, but others feel that hiding it wastes screen real estate. Well, Essential just provided another solution that should satisfy both sides.
It's Friday, April 6, and that means it's time to look at some of the hottest lenses from the past week created by Snapchat users everywhere. Some memes are evergreen, some dissolve within a week, but these lenses are blazing hot right now in snaps across the platform. If you don't want your friends laughing at your weak lens game, you've gotta try these out right now.
Using a keylogger to intercept keys pressed on an infected computer can circumvent encryption used by email and secure chat clients. The collected data can often reveal usernames, passwords, and potentially compromising and private information which hackers abuse for financial gain.
It turns out that the government of Saudi Arabia has managed to do something last month's Game Developers Conference couldn't — give us a few new glimpses of the Magic Leap One being worn by someone other than Shaq.
Alongside the usual collection of holiday-themed Lenses, Snapchatters received an extra-special treat from Snapchat over the weekend—a world-spanning Easter egg hunt.
In the weeks following Google's AR toolkit launch last month, the availability of quality ARCore apps has been somewhat limited. That changed on Tuesday, as a flurry of new and updated apps arrived on the Play Store, including some AR experiences available exclusively on Android.
A funny thing happened on the way to the release of the virtual reality epic Ready Player One — augmented reality grabbed a major piece of the spotlight. Specifically, Microsoft's HoloLens.
Putting your Galaxy S9 in Immersive Mode lets you truly enjoy the gorgeous display that Samsung is so famous for. You can't have it set on at all times, however, so you'll still have to deal with the status and navigation bars that cut the phone's aspect ratio down to that of a standard phone. But if you're willing to dig a little deeper, there are ways to go full Immersive Mode on your S9 for good.
Last week, the first possible image of the upcoming OnePlus 6 leaked. It was met with mixed reactions, most notably for its apparent iPhone X-style "notch." OnePlus fans seem concerned that the company is implementing a design choice based on what it thinks is trending, not necessarily what's best for the product. If you're one of those uneasy about OnePlus' future, don't be. At least not yet.
If you're not looking closely, it's easy to mistake last year's Galaxy S8 for the brand new Galaxy S9. Design, build materials, screen size, software — it's all virtually identical, save for a few exceptions. But those minor differences can add up.
When the Nintendo 3DS XL came out, I traded in my regular sized Nintendo 3DS for one — but I ended up hating it. The XL just felt big and unwieldy, and because the screens were larger (with the same resolution), it ended up looking blurrier than the regular 3DS. This, to a less severe extent, is the argument for the Galaxy S9 against the Note 8.
Every industry has its own jargon, acronyms, initializations, and terminology that serve as shorthand to make communication more efficient among veteran members of that particular space. But while handy for insiders, those same terms can often create a learning curve for novices entering a particular field. The same holds true for the augmented reality (also known as "AR") business.
The latest cosmetics brand to launch its own augmented reality try-on tool is Cover Girl, which introduced its browser-based experience this week.
A new smartglasses powerhouse is rising in Europe, led by two of the region's leading brands, optical systems company Zeiss (also known as Carl Zeiss) and telecommunications giant Deutsche Telekom.
Before The New York Times brought augmented reality to its iPhone app, the only way Winter Olympics fans could get this close a view to the world's best athletes would be to acquire a press pass.
Now that we finally have vertical plane recognition in ARKit (at least on a developer level until the spring iOS 11.3 release), the real promise of mobile augmented reality is beginning to come into focus on iOS. But a new report indicates that a major near future advancement of ARKit that could change everything has been put on hold by Apple.
On Monday, toy maker Merge virtually blasted its way into CES 2018 with a new tech-meets-toys innovation in the form of an augmented reality gun controller for use with smartphone-powered first-person shooter apps.
When it comes to your security, you want the best of the best. Why settle for mediocre service with something as valuable as your protection? Malware continues to make its way onto the Play Store, leaving millions of devices vulnerable. You need an app that will shield your devices from both the latest malware threats and threats nearby. And when it comes to antivirus apps, there is only one choice.
Many people think antivirus apps are useless — why pay a subscription fee when most malware can be avoided with common sense? But the thing is, there were an estimated 3.5 million malicious Android apps discovered last year, with many of them making their way onto the Play Store. As this number continues to rise, can you truly depend on common sense to protect you?
Binance, a China-based cryptocurrency exchange, is rapidly gaining popularity thanks to the sheer selection of digital currencies you can purchase — Ripple (XRP), Tron (TRX), IOTA, and Stellar (XLM), to name a few — using both Bitcoin (BTC) and Ethereum (ETH). Binance has an iOS app, and there are a couple ways to install it. Either way, you can trade cryptocurrency from your iPhone today.
The Play Store hasn't been the most secure place for apps lately. A quick Google search for "Play Store malware" will give you a taste of some of the malicious apps that snuck their way onto Android's official app store. Google is aware of the problem and they're tying to fix it, but their new Play Protect program doesn't have a great track record, so you might want to look elsewhere.
Coinbase sets itself apart from other wallet apps by making cryptocurrency transactions incredibly convenient. You can easily withdraw cash from the app and deposit it into your bank account within days — and now, if you want to cut the time from days to mere minutes, Coinbase has you covered as well.
In addition to the standard "Raise to Wake" option that's been around since iOS 10, the iPhone X, XS, XS Max, and XR have a unique capability that lets you "Tap to Wake" the screen. But these features can get annoying real fast when your screen keeps turning on accidentally, which could even lead to some unnecessary battery drain.
Augmented reality hardware maker Vuzix came to the rescue of a vision-impaired student in Pennsylvania today by delivering a pair of Vuzix M300 Smart Glasses to enhance her eyesight.
With an eye toward future iPhone X-focused augmented reality functions, Apple's new investment in one of its components vendors will increase production capacity for the technology behind its TrueDepth camera, but could also apply to its future AR ambitions.
When it comes to mobile gaming, you have a lot of fantastic options. Most flagship devices on the market, such as the Galaxy Note 8, iPhone 8 Plus, or OnePlus 5T, are perfectly capable of giving you an excellent, immersive experience. If you're looking for the ultimate way to experience Animal Crossing: Pocket Camp or something with more action like Into the Dead 2, the Razer Phone is the winner.
Amazon Web Services (AWS) opened its re:INVENT developers expo with a bang by launching Amazon Sumerian, a new tool that could become the dominant platform for building cross-platform augmented and virtual reality applications.
Crafting is an important aspect of Animal Crossing: Pocket Camp, as it helps you get animals to come to your campsite. However, it's also one of the best ways to get ahead in the game, and there are a number of reasons for this.
Huawei has been on a roll recently. They just became the second largest smartphone manufacturer in September, passing Apple and trailing only Samsung. Shortly after, they announced their new Kirin 970 flagship SoC to rival the Snapdragon 835, then followed that up by announcing the Mate 10 and 10 Pro. Well apparently, Huawei isn't done with announcements just yet.
Up until now, experiencing augmented reality through Vuzix's next-generation Blade 3000 smartglasses would have required a trip to a tech conference where the company has an exhibition booth.
After spending a good portion of 2017 teasing us with images and bits of news, Lenovo, in a partnership with Disney and Lucasfilm, has finally released its Mirage AR headset along with the Star Wars: Jedi Challenge game collection.
Mobile AR developer Blippar has achieved a breakthrough by releasing what appears to be the first commercially-available AR navigation app.
In case you didn't already know, augmented reality is here. It's no longer just an idea in a cyberpunk novel. And while augmented reality has been around for a long time, the actual technology is finally catching up to the idea.
Just one day before the retail release of the iPhone X, Apple CEO Tim Cook trumpeted the company's continued success during an earnings call with reporters conducted via telephone. And while he rolled out the expected glowing praise for the new iPhone, what stood out most was his effusive language describing Apple's new focus on augmented reality.
If you're following the classic Halloween playbook closely, you've already got a costume or three picked out, you've binged-watched your favorite horror movies, and you've likely visited a haunted house. But it's 2017, so how about trying something new, like a haunted house that's not actually there?
Karen Gillan must have had an absolute blast chewing the scenery as Nebula in Guardians of the Galaxy Vol. 2, seeing as how Nebula is a ball of pure, seething fury pretty much 24/7. Combine that larger-than-life personality with her iconic blue and silver cyborg look, and you have a guaranteed hit for cosplay or Halloween.
The first wave of iPhone X preorders, the ones with a delivery date of Nov. 3, sold out in ten minutes. You can still preorder one and skip the lines next week at Apple Stores across the country, but if you want that bezel-less beauty in your hands ASAP, brick and mortar might be the way to go.
A potentially groundbreaking new app targeting retail financial services hopes to bring augmented reality to your local bank and credit union.