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Market Reality: Snapchat Does E-Commerce, Renault Drives into Star Wars AR & Christie's Taps Wealthy Art Buyers via AR

It doesn't matter how cool or groundbreaking a particular technology is, if it doesn't offer the promise of big returns on investments, you'll have trouble drawing interest from both Silicon Valley and Wall Street. That's why we're increasingly seeing existing augmented reality players doing everything they can to focus in on revenue generation, which was the message coming from Snap Inc. this week.

News: Unexpected Microbial Life in Glacial Clay Could Offer Antibiotic Solutions

For as long as 14,000 years, the First Nations people of the Heitsuk Nation have made their home along the Central Coast of the Canadian province of British Columbia. Among the territory's inlets, islands, rivers, and valleys lie a clay deposit on the north side of Kisameet Bay, near King Island. For as long as most can remember, the tribe has used the clay as medicine. Now science says microbes that live in that clay may have important antibacterial properties.

News: A Bacteria Could Stop Citrus Greening Disease from Killing Orange Trees

Citrus greening disease — caused by a bacteria spread by psyllid insects — is threatening to wipe out Florida's citrus crop. Researchers have identified a small protein found in a second bacteria living in the insects that helps bacteria causing citrus greening disease survive and spread. They believe the discovery could result in a spray that could potentially help save the trees from the bacterial invasion.

News: The Latest in HIV Prevention — Syringe Vending Machines in Vegas & On-Site Testing at Walgreens

It's about time people acknowledged that judging drug users would do nothing productive to help them. In the US this week, two new programs are launching that should help addicts be a little safer: Walgreens Healthcare Clinic will begin offering to test for HIV and hepatitis C next week, and Las Vegas is set to introduce clean syringe vending machines to stop infections from dirty needles.