If you subscribe to notifications for Magic Leap CEO Rony Abovitz's Twitter feed, you'd think everyone in the world already has a Magic Leap One. Alas, that is not the case, but those not within the geographic areas of Magic Leap's LiftOff service now have a loophole through which they, too, can join the "Magicverse."
Just in time for Women's Equality Day on Aug. 26, Treasury Wine Estates is breaking out a line of wines with augmented reality experiences that pay tribute to historically famous women.
Enterprise augmented reality software maker Scope AR is bringing the powers of its two productivity apps together like the Wonder Twins into the form of a single app.
In an effort to help its advertising partners close sales with its sponsored augmented reality camera effects, Snapchat has launched a set of e-commerce tools designed to encourage users to buy products directly in the app.
It's been months since Leap Motion, the hand-tracking interface startup, announced the hiring of Keiichi Matsuda as the VP of design and global creative director based in London. Since then, Matsuda's normally active social media stream has been fairly quiet — until now.
In one of the worst-kept secrets of the upcoming Mobile World Congress, Google has officially released ARCore on the Play Store for owners of the latest flagship Android smartphones.
Following up on a preview of the deal we reported during last week's CES, Dell has officially announced the details around its role as the first company to resell the Meta 2 augmented reality headset.
After hosting millions of free 3D models online, Sketchfab is betting that augmented reality and virtual reality developers and creators will be willing to pay for premium 3D content.
With an eye toward future iPhone X-focused augmented reality functions, Apple's new investment in one of its components vendors will increase production capacity for the technology behind its TrueDepth camera, but could also apply to its future AR ambitions.
With the advent of ARKit, apps that can place virtual furniture in a real room have become nearly a universal practice for furniture retailers, with Pottery Barn being the latest to join the fray.
The Star Wars saga may have occurred a long time ago in a galaxy far, far away, but Nissan is using a futuristic technology to bring stormtroopers and droids into its dealerships.
Augmented reality software provider Ubimax unveiled their graphical authoring and publishing tool for their Frontline enterprise platform to attendees at Augmented World Expo Europe today.
Lowe's Home Improvement has been an early adopter of augmented and virtual reality in their business practices, so it was a bit of surprise that their name was absent from the ranks of companies launching ARKit apps last week.
As augmented reality gains popularity, the demand for delivering related services and generating content increases. This is demonstrated by a pair of investments from the past week, one in the expansion of a technology lab and another in the form of seed funding for a content studio.
Influenced by the growth of augmented and virtual reality technology as well as 3D computer vision, Ericcson Ventures invested in Matterport, whose hardware and software help companies create AR/VR experiences.
A camera app demo that uses Apple's ARKit has been blowing up on Twitter recently and it very well might be the future of how we take pictures with our iOS devices.
Lazy makeup enthusiasts, this new service is what you've been waiting for! Makeup giant Estee Lauder's latest project incorporates augmented reality to help customers test out their lipsticks without even getting out of bed. The company collaborated with Modiface — a group that creates AR services for the beauty industry — to produce a new Facebook Messenger chatbot that uses customers' cameras to let them virtually try on the brand's Pure Color Lipsticks.
Heathrow Airport's most recent arrival isn't a flight, but rather an interactive children's game featuring augmented reality technology.
You can pinch yourself, but you're not dreaming. Sprint is actually offering a year of (mostly) free, unlimited service for anyone who switches to the carrier. The only stipulation is that you must bring your phone with you, and it has to be one of the 27 eligible devices.
The common thread between this week's Brief Reality stories is that augmented reality is beginning to prove its worth as a technology that improves workflows and processes. From customer service to healthcare to manufacturing, augmented reality is helping companies improve productivity.
What companies do you think have a unique and compelling take on social media? Wendy's is certainly confident, to say the least. But Lufthansa Airlines is taking a different approach than most — and it seems to be working — as they give passengers a look behind the scenes through Snapchat Stories.
In a video released Tuesday, Microsoft arguably began to position the HoloLens and Windows Mixed Reality as the future of education. A smart tactic meant to coincide with their other education-related announcements made on the same day.
Amazon has been toying with the idea of opening physical retail stores for some time now, even opening old-fashioned bookstores in select locations and teasing cashier-less convenience stores. But the online retailer has some new ideas in the works, including implementing virtual and augmented reality into retail home stores.
The Meta 2 developer kit has finally begun shipping! Gary Garcia, the senior director of customer success at Meta, just sent out an email that they are shipping out to the first round of preorder customers. Waves will be building from there, up to far higher manufacturing rates near the end of Q1 of 2017.
It's impossible to predict the future, but it's fun to try. Adapted from Daniel H. Wilson's short story of the same name, filmmaker Giacomo Cimini's short film "The Nostalgist" shows a futuristic world where mixed reality serves as an escape from a less-desirable physical world.
Netflix has become the subject of heavy buzz this week, and not due to the latest season of Daredevil (which gets two thumbs up, btw). The online video entertainment provider is drawing fire over its admission that it has been throttling video streams for its AT&T and Verizon customers for years.
If we go by the timeline set forth in Back to the Future Part II, Nike's new HyperAdapt 1.0 with adaptable lacing is at least a year late. But HyperAdapt will do more than just automatically tighten your laces—sensors in the sole of the shoe will provide a "tailored-to-the-moment" custom fit to maximize comfort and function while you jog, play sports, or navigate through hordes of aloof morons clogging the lanes at your local Trader Joe's.
Cable TV providers were dealt a pretty significant blow on Thursday, February 18th, 2016, when the Federal Communications Commission decided that customers should have a choice in what type of device they use to watch cable, instead of being forced to rent a set-top box.
If you purchased your Nexus 5 from Google Play in the United States, we've got great news for you. In an unprecedented move, Google has started offering customers the chance to exchange their broken or water-damaged Nexus 5 for a new or refurbished unit—free of charge.
The in-fighting between the major US carriers just got a little more interesting. In July of last year, T-Mobile introduced their JUMP! plan, letting customers upgrade their devices after just six months, up to twice a year. Buy a device, split up the price into monthly payments, and pay an additional $10/month to enroll in the service.
Amazon.com has been around for a long time now, but there are still a few things most people don't know about when it comes to buying products from them. Here's a quick roundup of tips to help you get the most out of Amazon and save some money in the process. The holidays are the busiest time of year for online shopping, but these tricks will work all year around.
There are so many things in life I wish I could've canceled without any repercussions, and I'm mostly talking about text messages.
This video is about how to use visualization to get a girlfriend. First, you have to wake up visualizing her. This will help you believe that you are capable of finding a girlfriend. Then you make a "My Girl" list. On this list, write down the qualities you would like to see in your future girlfriend. Next you imagine the qualities that your future girlfriend expects of a man. Slowly develop yourself into this guy. After your mind adapts itself to thinking these thoughts, you will find your i...
Lots of designer purse companies, especially Coach and Kate Spade, LOVE attaching beaded charms to their purses and clutches. Sparkly little bits and pieces add extra pizazz to anything they're attached to.
Creating good UVs with Maya can be tough, and get tougher depending on what type of object you are trying to unwrap. This short video tutorial covers how to create accurate UVs for long objects like rope or, in this case, shoelaces. This is a simple technique, but one that should enable you to model much more smoothly and accurately in the future, especially if you often find yourself creating 3D models of shoes.
Yarn is certainly not the most expensive fabric-making material world, but why would you spend $5 for a roll when you can spin together yarn yourself?
New to Microsoft Excel? Looking for a tip? How about a tip so mind-blowingly useful as to qualify as a magic trick? You're in luck. In this MS Excel tutorial from ExcelIsFun, the 592nd installment in their series of digital spreadsheet magic tricks, you'll learn how to extract word that occurs most frequently from a column of survey results that contain customer preferences for a product using the INDEX, MATCH, MAX and COUNTIF functions. This is a way to get the MODE for data that is made up ...
Going home for the holidays? Flights during this time of year can get pretty pricey because air carriers know that a lot of customers will need to fly. There are ways around the fare hikes though. In this tutorial, Rick Seaney, CEO Farecompare.com, an airfare shopping site, and columnist on ABCNews.com breaks down how to get a cheap airline ticket for the holidays. Follow along and get some quick tips on exactly when and where you should buy your ticket this year so you still have money for g...
New to Microsoft Excel? Looking for a tip? How about a tip so mind-blowingly useful as to qualify as a magic trick? You're in luck. In this MS Excel tutorial from ExcelIsFun, the 251st installment in their series of digital spreadsheet magic tricks, you'll learn how to create a unique list of customers within a unique list of sales reps using a series of standard formulas in tandem with a few array formulas.
This how video will teach you how to attach beads when crocheting. Beads can be found on purses, doilies, scarves, and more. This will take you through a step by step on how to apply. Be careful now, applying the bead at the wrong part of doing a stitch will cause problems in the future. If not attached at the proper spot, the beads will loosen and flip flop around.
