The war on dehydration is a commercially burgeoning marketplace. An increasingly sophisticated consumer population hoping to conquer everything from 26-mile marathons to vodka shots is deconstructing every functional remedy in the fight to quell the effects of severe dehydration.
As part of its ARCore release announcement, Google also revealed a forthcoming app that's sure to excite those who celebrate '80s pop culture.
Famed musician and composer Brian Eno is giving the air guitar and drumming crowd the means to make music from their gesturing through the Microsoft HoloLens.
Last year, Motorola released their Moto G5 Plus, a fantastic mid-tier machine that earned praise from both reviewers and consumers. Starting at $229, it was well-built and inexpensive considering everything Motorola managed to jam into it. This year, Motorola is looking to replicate the success of their G series with the G6 Plus.
Facebook just ratcheted up its ongoing augmented reality war against the competition by stealing away Google's director of product for AR, Nikhil Chandhok. In his new role, the executive will serve as Facebook's director of product on the company's Camera/AR team.
Longtime Next Reality readers may remember my Wish List for Microsoft early last year. It was a post in which I put my head together with a number of other community developers to create a list of features that would make Windows Mixed Reality and HoloLens better for developers. It would seem that one of the most sought-after features is finally here ... well, sort of.
Fans of The Walking Dead can now kill time until the series returns from its winter hiatus by raising walkers from the labels on bottles of wine influenced by the show.
Although it sounds like a foodie's take on Facebook, what Calabasas, California-based FaceCake actually offers is more about augmented reality fashion marketing rather than food selfies.
Samsung's Galaxy S8 and S8+ are excellent smartphones that wowed critics and consumers alike. So, it's only natural that Samsung's followup, the Galaxy S9 and S9+, would garner significant anticipation. While we don't know everything about these devices quite yet, we do have guesses to some key points of interest, including when the device will be announced and even released.
As the first Animal Crossing game on mobile devices, it's clear that Nintendo had a more social experience in mind for Pocket Camp, and I'm not talking about all the animal friends you can make. You can add other players to your list of human friends, and they're incredibly useful for a wide array of tasks.
The headphone jack is becoming outdated technology in smartphones — that's what many manufacturers would have you believe. For the convenience of the audiophiles out there, we recently published our list of all phones that have removed the 3.5 mm jack. But what did each company gain inside their flagship phones by removing this supposedly antiquated port?
Investors are ready to throw their money at augmented and virtual use cases that demonstrate a business purpose and a return on investment.
One of the byproducts of the success of Pokémon Go was the viral images that made the rounds on social media of people putting Pikachus, Charmanders, and their brethren in compromising positions. Snapchat has a similar claim to fame, most recently with the inexplicable popularity of the dancing hotdog.
When Apple announced their ARKit platform in June, they immediately staked the claim to the largest augmented reality hardware platform, with millions of iPhones and iPads compatible with iOS 11 becoming AR devices this fall.
A Jedi does not seek adventure or excitement, but Star Wars fans can seek Jedi with the Find the Force augmented reality scavenger hunt promoting the launch of merchandise for Star Wars: The Last Jedi.
Smartglass maker ThirdEye Gen, Inc. has introduced an augmented reality solution for enterprises that includes their X1 Smartglass and a suite of software applications that enable completely hands-free computing.
As promised earlier this year, Neurable has introduced limited beta of a Unity-compatible software developer's kit (SDK) for its brain control interface (BCI) for augmented and virtual reality.
How can something get more free than free? Well, in the case of Twitter, Virgin Mobile found a way with its newest promotion. If you have a 4G plan with Virgin Mobile, you can now access Twitter from your smartphone without it counting towards your monthly data allowance.
Russian phone customizer Caviar — you might have heard of the blinged-out iPhone 6s Pokemon GO phone they released a few months back — is taking on international relations with their newest product.
Cyclists of the world, new AR glasses are here to improve your rides. Possessing 2 GB RAM, a quad-core CPU, GPS, 16 to 32 GB of storage, an accelerometer, camera, gyroscope, magnetometer, barometer, Bluetooth, speaker, WiFi, and a mic, these aren't your regular UV-blocking sunglasses. Called the Everysight Raptor AR glasses, these shades project all of the information a cyclist could need to optimize their rides.
Bixby — Samsung's voice-activated digital assistant — has been delayed again because the software still can't recognize English. Although Samsung claims Bixby can execute 15,000 tasks, it appears it's inability to master English is a major obstacle that's preventing its full release in the United States.
With augmented reality making its way into the mainstream, consumers have been expecting a company bloodbath for a while now, one that will have a ton of casualties. Blippar has been expected to be one of those casualties due to the reported loss of millions of dollars earlier this year. Now, their situation might be made worse as the creators of the Layar app, Raimo van der Klein and Martin Lens-Fitzgerald, are rumored to be asking for their company back.
Though the Microsoft HoloLens' release to the consumer market is still a distant thought at the moment, Ubisoft is preparing for the future with the unveiling of AR video game prototypes.
Modern warfare takes on a more literal translation with the advent of new augmented reality displays revealed recently by the US Army to improve soldiers' situational awareness on the battlefield.
These past few days have brought more bad news for our national parks. Interior Secretary Ryan Zinke confirmed that there will definitely be big cuts to national park budgets. This comes after Donald Trump's budget request revealed a call for $300 million cuts to national parks.
Baseball fans can now leave their wallets behind at specific stadiums throughout the country. A new upgrade by Appetize to the foodservice and retail technology used at ballparks means you can now use Apple Pay to make purchases at 5 Major League Baseball stadiums.
We are in a pretty major technology boom at the moment. One that will likely make the industrial revolution look tiny. And one of these technologies that are building up to lead the way is something called augmented reality.
For months, consumers have been itching to know whether it will be Samsung or Apple that has the first in-screen fingerprint scanner in their next smartphone. Now, reputable researcher Jiutang Pan has taken to Weibo to report that the answer is neither.
Anticipation is building for the release of the Essential Phone. Andy Rubin's newest creation is expected to be loaded with features like a rear fingerprint reader, attachable 360-degree camera, and an edge-to-edge display. However, a news release from Sprint has just revealed that it may take more than $700 to get your hands on the Essential Phone. The release revealed that the Essential Phone will be exclusively carried by Sprint, so it might be time to switch your wireless carrier.
Delphi Automotive PLC has announced it is partnering with Transdev Group to develop on-demand driverless transportation systems, a deal that shows promise for autonomous development on a global scale.
Ford's appointment of Jim Hackett as its new president and CEO reflects how the company is largely pinning its long-term survival hopes on its driverless business. Following his previous role as head of Ford's Smart Mobility division, which overseas Ford's autonomous driving activity, Hackett will help the company take a more self-driving direction as a whole.
This week's Market Reality covers a variety of business news from acquisitions and partnerships to competitive and technology assessments to quarterly financial results.
Mobile augmented reality developer Blippar has escalated the augmented reality advertising arms race, introducing a new rich media ad format that enables augmented reality experiences without a dedicated app.
The good news keeps on coming for Samsung! According to the market research firm Strategy Analytics, the Korean giant sold a whopping 7.2 million Galaxy S7 and S7 Edge smartphones in the first quarter of this year. That totals 55 million of the company's flagship smartphones sold since their launch in March 2016.
While the numbers may not always seem to agree, the message remains the same: augmented reality is a growth segment. This week's edition of Market Reality starts with two new reports outlining the expected good fortunes for the industry and concludes with an example of a company capitalizing on their own growth.
Those of us with modern smartphones know that 4G LTE networks have provided us with a phenomenal experience. One light years beyond what we had access to before. For some time, AT&T has been teasing its dive into the next iteration of network speeds, agonizingly doing so without any specific dates for when they would actually deliver. But today, AT&T confirmed what they call the "5G Evolution," and it's available now.
In the nascent AR/VR race, any release news is big news. For augmented reality, those invested in the new technology eagerly await the release of Microsoft's Hololens and any inkling of information that comes with it. If you're one of those folks, you're in luck, as new information has just been disclosed about one of Microsoft's partners on the project, Lenovo, and their Hololens; including its release date and price.
Bose Corp is the latest company trying to make another dollar off of you without your permission. Bose Connect, the companion app to the swag $350 Bose headphones, is not the Jane to your Jack that maybe we all hoped it to be.
It turns out that the new Galaxy Samsung S8 Active (codenamed Cruiser) will be headed for AT&T in the US later this year, just like previous Active models. SamMobile revealed that the device would be exclusive to the network with a model number SM-G892A.
Hackers are good at what they do—some can even use the way you move your phone to guess a 4-digit PIN in five attempts or less. That's why most of us with compatible hones use the fingerprint scanner. It's just much more secure. Or is it?
