News: Dior Returns to Instagram AR with Virtual Makeup Effect to Promote Holiday Collection
The cosmetics brands are among the earliest adopters of augmented reality, using virtual try-on tools to preview shades of makeup before buying.
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News: Bosch Designs Easy to Deploy Optical System for Smartglasses Makers
With big-name tech companies like Apple and Facebook gearing up to push out their own smartglasses in the coming years, engineering conglomerate Bosch has been working on the optical components that could help the competition catch up.
News: The Best Black Friday 2019 Deals on Headphones for Your Smartphone
Black Friday is upon us. Whether you prefer to duke it out in stores or calmly shop online, there's no doubt you'll find great deals on the items you're looking for this holiday season. It's the perfect time of year to buy something expensive, like a good pair of AirPods, Beats, or Bose, at a much more opportune price.
How To: Shoot in 4K with the Selfie Camera on Your iPhone 11, 11 Pro & 11 Pro Max
If you're a vlogger or somebody who relies on high-quality selfie cam footage, the iPhone 11, 11 Pro, and 11 Pro Max are right up your alley. Apple's newest iOS devices all come equipped with a 4K front-facing camera, and the video quality is spectacular. That said, your video won't be in 4K right out of the box. You'll need to set that resolution yourself.
News: Nvidia Uncovers Breakthroughs with Dynamic Focus & Prescription Lenses for Augmented Reality Displays
The research team from Nvidia is returning to SIGGRAPH, an annual hotbed of innovation, with two new advancements in augmented reality displays.
News: Snapchat Showcases Its Creative Chops at Cannes Lion with Marker Tracking & Landmarker AR Lens
One of the most prestigious annual events for the advertising industry, the Cannes Lions is the ideal backdrop for Snapchat to show the brands and agencies in attendance what it's got.
How To: Shoot Videos in Slow Motion with Google Camera
Slow motion recording is an incredibly handy feature that works by capturing moments at a higher frame rate than they're played back at. Timing is everything when recording in this setting, so if you want a user-friendly app that keeps device interactions to a minimum and leaves you to focus on capturing your subject, Google Camera will surely fit the bill.
News: The Future of the AR Cloud — a Thousand Walled Gardens Bloom
By far the most significant development for AR in the coming months and years — the development that will drive AR adoption — will be our reliance upon the AR cloud.
News: Jack Daniel's Joins the Augmented Reality Marketing Fray with Interactive Label & App
While Jack Daniel's is one of the most iconic brands in the liquor business, when it comes to augmented reality marketing, it's joining a long list of others telling a very familiar story in the growing marketing medium.
News: WarDucks Lands $3.8 Million Funding for Location-Based Augmented Reality Gaming, Adds Legendary Doom Developer
With plans to compete with Niantic and other augmented reality game developers, game developer WarDucks has closed a $3.8 million funding round.
News: Vuzix Strikes Reseller Partnership with Verizon for Enterprise Customers
It looks like it's cuffing season for AR hardware makers and telecommunications corporations. With AT&T aligned with Magic Leap as its exclusive wireless retailer on the high-end AR side, Verizon has also reached a master reseller agreement with Vuzix, according to a filing with the Securities Exchange Commission.
News: New Video from Microsoft's Alex Kipman Delivers Teaser for HoloLens 2 at Mobile World Congress
If there was a version of the Doomsday Clock for counting down the release of Microsoft's HoloLens 2, then the caretakers of that imaginary clock would move the minute hand to "one minute to midnight."
How To: Enable Dark Mode in Android Messages
Recently, Google's Messages app has become an important cog in the Android ecosystem. That's because, for the time being, it's one of the only texting apps which supports RCS Universal Profile for iMessage-style conversations. Even better, Google just gave it a highly sought-after feature: dark mode.
News: 'Atlanta' Actor Lakeith Stanfield Walks an Augmented Reality Tightrope for New York Times Magazine
The New York Times has made a habit of publishing augmented reality stories throughout 2018, and now the media giant's magazine is getting into the act, too.
News: David Bowie's Legacy Lives On in Forthcoming Augmented Reality App
Famed singer-songwriter David Bowie will return to the real world as part of an augmented reality app launching on Jan. 8, 2019, which would have been his 72nd birthday.
News: Unreal Engine 4.21 Adds Support for Magic Leap's Lumin OS & Windows Mixed Reality Apps
Epic Games released Unreal Engine 4.21, bringing a number of new features, bug fixes, and improvements for augmented reality development, including deeper support for Magic Leap One and the addition of support for the Windows Mixed Reality platform and headsets.
News: The Weather Channel Uses Broadcast AR to Warn Residents in the Path of Hurricane Florence
If you've gone anywhere near a television in the US in the last 48 hours, you've probably seen some of the reports of Hurricane Florence and its devastating wind and rain making its way toward the Carolina coast.
News: Old Meets New as App Transforms Vinyl Records into Augmented Reality Sculptures
Despite the rise of music streaming, the experience of immersing oneself in the artwork and lyrics of old school albums is alive again, as sales of vinyl records and CDs have outpaced digital downloads for the first time since 2011. Now, the latest album from Amsterdam-based Necessary Explosion evolves this experience through augmented reality.
News: Magic Leap Loses Key Marketing Exec Ahead of Magic Leap One Launch
With the official launch of Magic Leap One expected by the end of summer (translation: days from now), Magic Leap's hype machine just took a big hit with the sudden loss of a key marketing executive.
News: Magic Leap One's Battery Life, Memory Specs Revealed
Last week, Magic Leap gave us an additional peek at its Lumin OS and more tutorials that show how its device works with virtual content. But details about the hardware wasn't included in the array of new information.
News: Magic Leap Reservation Page, Images Hint at Impending Release
The Magic Leap One: Creator Edition has been teased for months now, and while we still don't know exactly when the sales will begin, it can't be long now because we've discovered a couple of new hints that the device's launch is imminent, hiding in plain sight on the company's website.
News: Gorilla Glass 6 Fixes the Worst Part of Glass Phones — How Slippery They Are
During a recent press event, Corning revealed the latest generation of Gorilla Glass, aptly named Gorilla Glass 6. While the focus at the event was on the improvements to its scratch and impact resistance, Corning also revealed some exciting prototypes which change the textures of the glass.
Apple AR: Room Racer Revs Its Augmented Reality Engines on iPhones
The old school staple of many US homes with children, the remote control race track, has been given new life in augmented reality thanks to the Room Racer app for iPhones and iPads.
News: Lionsgate & Pepsi Launch Snapchat Augmented Reality Experiences to Promote NBA Star-Packed 'Uncle Drew'
Snapchat is enjoying a high field goal percentage when it comes to securing movie studio business with its sponsored augmented reality experiences, the latest coming through the basketball movie Uncle Drew.
News: NBC's Today Show Uses Snapchat to Let You Dress for the Royal Wedding in Augmented Reality
Royal wedding fever has officially taken over the media, and that obsession with the UK's latest marriage event has now extended to Snapchat, thanks to a new Lens from the Today Show.
News: First Images Captured by Microsoft's Project Kinect for Azure Surface Online
Images captured by Microsoft's next generation Kinect depth-sensing camera that will facilitate augmented reality experiences in the next version of the HoloLens and give computer vision to untold multitudes of connected devices in enterprise facilities, have made their way into the wild.
News: Apple's Rumored Augmented Reality Smartglasses May Include VR Capabilities, Report Says
While Apple has generally been more bullish on augmented reality as opposed to virtual reality, the latest whispers about its purported AR headset suggests that it may be giving VR another look.
News: Snapchat Tilts Its AR Lenses Toward Casual Gaming with Snappables
As if its users weren't already having enough fun with dancing hot dogs and face effects, Snapchat is upping the ante with a new kind of shared augmented reality content.
News: Artsy Claims Crown as First App to Take Advantage of ARKit's New Wall-Crawling Abilities
Less than a week after ARKit 1.5 became available to the public through the iOS 11.3 update, the App Store has its first app with AR features (Artsy) to leverage Apple's AR toolkit update.
News: Magic Leap Resolves Legal Conflict with Former Security Director
Flying under the radar during Magic Leap's big week at the Game Developers Conference, the company settled a potentially ugly lawsuit with a former employee.
News: Huawei Teases P20 Announcement Date in New Videos
It looks like the Huawei P20 has moved from rumor to all but confirmed. Thanks to a series of YouTube videos released by Huawei Mobile Netherlands, we now have a few confirmations about the latest entries in the flagship series.
News: Google Has Trained a Neural Network to Change Your Video Background in Real-Time Video
The research team at Google has found yet another way for machine learning to simplify time-intensive tasks, and this one could eventually facilitate Star Wars-like holographic video.
News: Mapbox Launches Location-Based AR Platform with Multi-User Support
Location services provider Mapbox is giving developers a means for building location-based AR apps and multi-user experiences with its new Mapbox AR toolkit.
News: Former Microsoft Engineers Achieve Best Hand-Tracking Capabilities We've Seen for AR
While augmented reality headset makers are faced with tackling numerous challenges before the category is truly ready for prime time, a start-up comprised of former Microsoft engineers may have nailed fast and precise tracking of hand gestures and full-body locomotion.
News: Elon Musk's Tesla-Riding Starman Comes to Snapchat via Custom Lens
The Tesla-riding Starman that was launched into space via Elon Musk's SpaceX last week will miss its Mars target and is instead headed toward a lonely asteroid belt in the void of space. But if you missed the initial launch and would like to get a taste of what Starman is seeing, you can now take a short ride along thanks to a new Snapchat Lens.
News: Snapchat Launches In-App Store with 'World's First AR Superstar' Hot Dog Toy & Other Swag
It used to be that the best kind of swag was T-shirts and hats from your favorite music artists, but now the symbol of casual insider cool falls to the tech companies, and Snapchat has just joined the ranks of branded apparel purveyors.
News: Lack of Resources Could Force Apple to Delay the iPhone SE 2
Earlier this year, rumors began to swirl regarding Apple's upcoming iPhone SE 2. They predicted an A10 processor and a glass back for wireless charging, all at a price point at least $150 cheaper than the iPhone 7. While it wasn't poised to turn heads like the iPhone X, it would have been a reasonable upgrade for many users looking for a more budget-oriented Apple device.
Apple AR: This App Totally Lets See Your Weed Right in Front of You, Man
If there's one augmented reality app idea that should have gone up in smoke, it's probably Tokédex, an app that brings cannabis to the world of AR.
News: Razer Phone Update Will Add Dolby Digital Plus 5.1 Surround Sound & HDR for Netflix
The Razer Phone has already been crowned the best gaming phone on the market today, and it might need to make room on the mantle for another trophy: the best phone for Netflix. Its Quad HD 120 Hz display makes it a great option to binge Black Mirror on, but the Razer Phone didn't exactly stand out from the rest of the pack until now.
News: Twitter Hijacks Tim Cook's Pokémon Go Tweet with iPhone Battery Complaints
To commemorate the rollout of the AR+ update for Pokémon Go, Apple CEO Tim Cook took to Twitter to promote and celebrate the moment his company's ARKit platform made possible.