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Market Reality: Unity Leads the NR30 AR Software Segment, Magic Leap & Microsoft Pursue Military Partners

Continuing our NR30 series this week, we focused on the leaders of the software development industry that make augmented reality experiences possible. In other news, two of the current leaders in making AR headsets, Microsoft and Magic Leap, are pursuing multiple verticals with their products, as both now appear to be interested in making AR headsets for the military.

NR30: The Mobile AR Leaders of 2018

This time last year, we got our first taste of what mobile app developers could do in augmented reality with Apple's ARKit. Most people had never heard of Animojis. Google's AR platform was still Tango. Snapchat introduced its World Lens AR experiences. Most mobile AR experiences existing in the wild were marker-based offerings from the likes of Blippar and Zappar or generic Pokémon GO knock-offs.

How To: 6 Hidden Audio Mods for Your Galaxy S9

With much of the hype centered around its powerful cameras, it's easy to overlook the equally impressive audio capabilities of the Galaxy S9. After all, the S9 and S9+ are the first Samsung flagships to feature AKG-tuned stereo speakers, and that's not even mentioning all the software enhancements that help deliver rich, immersive sound in several different listening situations.

Razer Phone vs. iPhone X: Comparing the Phones with the Best Specs on Each Platform

This year, two new OEMs are trying to enter the crowded smartphone space. The first was Essential, and now Razer has entered the market with the Razer Phone. Utilizing the team they acquired from Nextbit in January, Razer has created a powerhouse of a device designed for gamers. Coincidentally, Razer announced their new device a day before Apple's biggest revision to the iPhone was released.

Hands-On: Up Close & Personal with the Meta 2 Head-Mounted Display

Last June, Meta began shipping their Meta 2 mixed reality headset, to the delight of many. In September, it was announced that shipping had been delayed until the end of the year. Then it appeared that Christmas would bring something magical when Meta sent out an email four days before the big holiday saying that the Meta 2 developers kits were finally shipping. Unfortunately, having a few on order here at Next Realit,y we are still patiently waiting for ours to arrive.

NR50: Next Reality's 50 People to Watch: Aileen McGraw

Microsoft has always been pretty good with customer service, especially from the developer's end point. In recent years, since Satya Nadella took over as acting CEO, the level of customer and developer care has become something much more. This software giant has gone out of their way to learn about what works and what doesn't and to adjust.

Office for Mac 2016: See What's New & Try Out the Public Preview

If you've ever attended school or held a job, you're probably well familiar with Microsoft Office, whether you used it or not. It's the most popular office suite available, and has been for some time. Apple does have its own suite of productivity apps (iWork), but Microsoft Office has always been the industry leader for word documents, spreadsheets, and presentations.