When it comes to marketing, sexy sells, a point that has been lost on most augmented reality hardware makers focused mostly on the geek space. But a new promotional spot from AR-in-the-car accessory maker WayRay indicates that AR companies are beginning to see the virtual sizzle reel light.
The Razer Phone has already been crowned the best gaming phone on the market today, and it might need to make room on the mantle for another trophy: the best phone for Netflix. Its Quad HD 120 Hz display makes it a great option to binge Black Mirror on, but the Razer Phone didn't exactly stand out from the rest of the pack until now.
Huawei recently announced the Honor 7X, a mid-tier smartphone aimed at budget-conscious consumers. Spearheaded by the Kirin 659 SoC, it offers great performance at a price point where speed is normally an afterthought. Today, Huawei is making this $199 phone even more attractive by announcing a new limited edition color.
Augmented reality is beginning to leak out into the mainstream world. This is thanks, in part, to ARKit and ARCore. These releases turned the current smartphones owned by millions of Apple and Android users into AR-capable machines. And while there are definitely some awesome use cases for mobile AR, the real future in AR is headworn.
Augmented reality has given companies worldwide great powers for innovating business practices and engaging customers, but on Monday, Honda demonstrated that with great power, also comes great social responsibility.
Earlier this year at WWDC, Apple made a big show of featuring augmented reality as a central part of iOS moving forward. But since then, other than comments from the company's CEO, Tim Cook, we haven't seen much direct promotion of augmented reality from the company. Until now.
The same approach to augmented reality that some companies use to improve workforce productivity could also make it easier for car owners to operate and maintain their vehicles.
Two characters from the popular sci-fi animated comedy Rick and Morty have already made their way into augmented reality courtesy of ARKit experiments. Now, it's possible to become one of them on the iPhone X.
While The Walking Dead has brand recognition for its AR game, ARZombi has ARKit.
From all the demos we've seen, we know for sure that the marketing world is going to change drastically thanks to Apple's ARKit.
Argo AI is coming late to the party, but has begun testing a fleet of driverless cars in hopes of developing robo-taxi services to eventually compete against those that Waymo, Uber, Cruise Automation, and others plan to offer.
Your Apple TV is just that — your Apple TV, which means you probably want to personalize it a bit, to make yours stand out from everybody else's. And the easiest way to do this is by renaming it. If you live in an apartment building, this will help differentiate your Apple TV from your neighbors' when trying to use AirPlay.
Augmented reality has produced some incredible innovations that have revolutionized modern technology. From helping with live surgery to changing the game in marketing and businesses. But without a doubt, the most important thing that augmented reality and ARKit has ever brought us is an AR version of A-ha's iconic "Take On Me" video.
As augmented reality becomes more and more integrated into the mainstream, people have been wondering the future of AR is going to look like. Jay Samit has a pretty clear idea.
Tinder, marketed as a free 'dating' app, is no stranger to paid features. The company has long allowed users to step up their game by spending money on their 'Tinder Plus' service. Tinder would like more of your money, it seems, as it rolls out a new paid service with a highly-desirable premium feature — the ability to see who has swiped right on your profile, without having to match.
While it might be a little past its prime now, the running gag about Nokia phones never breaking was one of the internet's favorite jokes. "If you buy one," they would say, "you'll never need another phone again." I think if those users could see into the future, they'd change their tune, as the Nokia 6 is now available to preorder — and I'm guessing it would give any of Nokia's old bricks a run for their money.
Waymo's hardware development team for self-driving vehicles will now be led by Satish Jeyachandran, previously director of hardware engineering at Tesla.
Have you ever been on a Netflix binge and thought to yourself "man, these characters are so dumb. Why would you go back to the haunted house, Jenny? You know what's in there, and now you're going to die. This whole situation was so easily avoidable, JENNY." If you've ever thought you'd make better decisions than the characters in your favorite TV shows, Netflix has your back.
Are you looking for a get-rich-quick scheme? Need a way to buy that Tesla you lied about having? Well, I don't know how to get you that. But what I can tell you is there is an emerging market that pays pretty darn well, for work that's more than interesting. I'm talking, of course, about iPhone repairs.
We've been following the rumors surrounding the OnePlus 5 for a while, and we are more than excited to get our hands on it. That excitement has only increased today, as we learn OnePlus has included a feature in its newest device that resembles the iPhone 7 Plus — real dual cameras.
Baidu signed a cooperation agreement on June 7, the first day of the CES Asia conference, with multiple companies in the autonomous vehicles industry. The companies listed in the press release include Desay SV, United Automotive Electronics, and Hangsheng Electronics, as well as possibly additional auto manufacturers. Baidu plans to "jointly develop" upcoming intelligent driving production plans.
Driverless partnerships continue to appear as Continental AG, leading German automotive manufacturing company, has signed a strategic cooperation agreement with global electric startup, NIO. The goal of this partnership is to research, share, and develop autonomous technology, among other developments.
For companies wary of the temperature, PTC just made it easier for them to dip their toes in the waters of augmented reality.
UPDATE: It was previously reported that the OnePlus 3T 128 GB in Gunmetal would be discontinued. GSM Arena received an official rebuttal from the company which noted that the phone is not discontinued, but rather, out of stock. Though, it seems like the company has more of a problem keeping track with what its reps report, rather than its phone supply.
Now, you can prevent Donald Trump from building that idiotic wall from the comfort of your smartphone. Well, in theory, you can, thanks to a hilarious new gaming app called — wait for it — Trump's Great Wall.
Verizon has long been king in the wireless provider market, but recently it has had to step up its game in the data department. A limited data plan — with supposedly superior service — was no longer cutting it for customers. Many of whom left to take up the sweet, sweet offers of competitors like Sprint and T-Mobile. This past fiscal year, Verizon had a net loss of customers in the first quarter. Something that has never happened to them before.
It isn't too hard to see John Hanke's bias towards augmented reality. His company, Niantic, created the astronomically profitable game Pokémon GO, which revolves around AR technology. However, Hanke has a case against virtual reality—he believes it just won't be healthy, in more than one sense of the word.
Any parent with a rambunctious child who may have at one point racked up a hefty bill on their Kindle or Android device can now breathe a sigh of relief. One, Jack Black has had it happen to him too, and two, Amazon will be refunding up to $70 million of in-app purchases made by children after downloading apps from the Amazon AppStore.
Signal, the encrypted messaging app, has seen 1.4 million downloads in just the first quarter of 2017—roughly twice the downloads it received in the same period last year. Rani Molla at Recode attributes this to Donald Trump's inauguration, as the private messaging service saw a 40% increase in US downloads between Election Day and the end of the first quarter of 2017.
Lately, the biggest news in driverless has been the raging lawsuit between two autonomous spearheads, Uber and Google's Waymo. A new bill back by General Motors, however, could take them both out of the race towards driverless.
The conversation around augmented reality has largely been focused on apps and gaming, and how AR can be used as a marketing tool. However, a new exhibit at France's Scène Nationale Albi is using AR for more artistic expression.
Australia is looking to the future and finding driverless cars and other autonomous vehicles to be a top priority. Spacial Source reports that the state government has put AU$10 million into their Future Mobility Land Fund "to drive local development of autonomous vehicle technology."
All you paying Spotify users are about to get another exclusive privilege besides getting out of all those annoying "Ever wonder what it would be like to have Spotify premium?" ads. The Sweden-based company is looking to lower the royalty fees they have to pay to major record labels for their music, by compromising on their policy that all their music be free to paying and nonpaying users. Spotify would for a limited time restrict access on major album releases to their paying subscribers.
Leap Motion, an augmented and virtual reality control system, has proven to be a force of nature when it comes to pushing hand-tracking tech forward. Now they've released a video showcasing their "Blocks" demo, which is already integrated into the reference headset kit designed by Qualcomm for VR companies "to take and sell their own branded devices with."
Both the US and UK seem to be leaning toward requiring level 3 autonomous cars to train their "eyes" not just on the outside world, but even on the driver itself.
Google and Samsung have been leaving Apple in the dust when it comes to virtual reality gear. However, as the market grows and becomes more impossible to ignore within the tech world, Apple may be forced to play catch up. This could account for the new Apple patent that was granted today.
Selfies' reign on social media and pop culture has not really lost any steam since it was declared the word of the year back in 2013. We've had the much-mocked selfie stick, and even an ill-fated TV show named after the term. So what's next? Well, if you're phone maker Oppo, you're banking on the next big selfie-thing being the dual selfie camera.
Chairish, Inc. is the latest furniture retailer to bring augmented reality into its mobile stores, adding features for users to visualize products in their homes.
Independent game developer PlayFusion announced today a partnership with NEXON Korea Corporation, resulting in a Series A preferred share round to fund development of their entertainment platform. PlayFusion's platform applies augmented reality, Internet of Things (IoT), and audio recognition to Lightseekers, an original property that combines mobile gaming with smart action figures, trading card games, and other media.
As we first reported here on Gadget Hacks, Google's new Pixel and Pixel XL smartphones come with an unlockable bootloader, with the exception of models sold by Verizon.
