When you're trying to pioneer a brand new category of technology, sometimes it's not enough to just have great tech. You also need to be able to tell a great story. You need to be able to capture the imagination.
It's always great to see a company pull off a bit of augmented reality magic, but what we see is not always what it's cracked up to be.
With so much of our personal data floating around the web, it's nearly impossible to get away from spam calls, texts, and emails. Unfortunately, this isn't just limited to the online world — filling in your contact information in a raffle ticket with the hope of winning that shiny new car in the mall, for instance, can often result in getting swamped with spam texts containing sketchy loan offers.
After more than a year of teasing and testing, Niantic and Warner Bros. are finally ready to release Harry Potter: Wizards Unite to muggles of the world.
With the latest software updates for its Focals smartglasses, North has essentially deputized its customers as marketing evangelists to friends and family.
In the realm of internet security, it's becoming clear that augmented reality is not immune to the increasing wave data breaches plaguing users.
Famed singer-songwriter David Bowie will return to the real world as part of an augmented reality app launching on Jan. 8, 2019, which would have been his 72nd birthday.
After publishing two batches of videos from its L.E.A.P. developer conference, Magic Leap has made the session on Seedling from Insomniac Games available to the public.
Epic Games released Unreal Engine 4.21, bringing a number of new features, bug fixes, and improvements for augmented reality development, including deeper support for Magic Leap One and the addition of support for the Windows Mixed Reality platform and headsets.
The Pixel 2 XL had what Google called a circular polarizer to ensure the screen would be visible from any orientation while wearing polarized sunglasses. They made a pretty big deal out of it at their 2017 event, but in 2018, there was no mention of whether or not this feature would return in the Pixel 3. It did.
Despite the popularity of Pokémon GO, augmented reality gaming hasn't quite caught on yet. The makers of the popular World of Tanks game aren't taking a shot at Niantic's crown yet, but they are looking at giving spectators a new way to watch the game.
Burning Man 2018 is underway, but Intel and the Smithsonian American Art Museum are giving those not in attendance the ability to view the art from the event through Snapchat.
Despite the rise of music streaming, the experience of immersing oneself in the artwork and lyrics of old school albums is alive again, as sales of vinyl records and CDs have outpaced digital downloads for the first time since 2011. Now, the latest album from Amsterdam-based Necessary Explosion evolves this experience through augmented reality.
OnePlus will be releasing a new phone in the second half of 2018, specifically, an upgrade to their T-series. Over the past two years, #T versions have come out about five months after their predecessors and have included small updates that fix any problems from the previous OnePlus device. While we do know a bit about OnePlus 6T, what it could be is much more exciting.
One of iOS 12's biggest attractions is Group FaceTime, which would allow up to 32 people to video chat together at the same time. It's quite the pitch, and many iOS users are excited to see in action. Unfortunately, Apple has confirmed that Group FaceTime won't be included with iOS 12 when it launches, leaving everyone to chat one-on-one just a little bit longer.
Russian cyber disinformation campaigns have many missions, but one of particular interest is using technology to monitor, influence, and disrupt online communications surrounding culturally sensitive topics or protests. The ability to watch these events, and even filter positive or negative tweets to amplify, gives rise to the ability to execute a number of disinformation campaigns.
With the opening round of Wimbledon, one of professional tennis's four major tournaments, beginning on Monday, Snapchat is serving up an augmented reality tennis mini-game.
Location services company Mapbox has added new capabilities to its location-based gaming tool to fend off Google's challenge for the same mobile app category.
Ramadan, the Islamic holy month of fasting and prayer, is underway, and Google has rolled out several tools to help Muslims commemorate the event, including an augmented reality app.
When it comes to augmented reality apps, visually immersive experiences are plentiful, but audio experiences are somewhat underrepresented. A new app for iPhones and iPads seeks to shift the AR paradigm toward the latter.
While Apple has generally been more bullish on augmented reality as opposed to virtual reality, the latest whispers about its purported AR headset suggests that it may be giving VR another look.
Although Magic Leap's founder Rony Abovitz has a lot to say about his product, what people really want are visuals, and it looks like we're about to get a lot more of those in the coming weeks. In a post on Magic Leap's official announcements forum page, the company revealed that it plans to begin a monthly livestream series on Twitch.
Usually, when the public gets to see and hear Microsoft's Alex Kipman expound on the future of immersive computing, it's because the company has a new product to show off. But on Tuesday, April 24, Kipman was in the spotlight for an entirely different reason: an award nomination.
Flying under the radar during Magic Leap's big week at the Game Developers Conference, the company settled a potentially ugly lawsuit with a former employee.
Continuing with its new paradigm of using augmented reality to cover the news, The New York Times has published a feature story that takes a peek into the late David Bowie's eclectic wardrobe of on-stage outfits.
Location services provider Mapbox is giving developers a means for building location-based AR apps and multi-user experiences with its new Mapbox AR toolkit.
Snapchat has been known to jazz it up for big events. They went deep on the Grammys, taking you behind the scenes — and adding a James Corden lens to boot. So when Snapchat had a super cool filter up their sleeve for Super Bowl LII, we weren't exactly shocked.
Intel Corp.'s augmented reality division could ship consumer-focused smartglasses before the end of the year, according to reports.
On Sunday, the annual Grammy Awards delivered its usual mix of fashion, live performances, and music industry magic, but this time with one important difference: Animojis.
While the Minnesota Vikings have a realistic chance to become the first team to play in a Super Bowl on their home field, there will still be fans attending Super Bowl LII who will be in unfamiliar surroundings.
It seems fitting that Time magazine's first augmented reality cover is an issue guest edited by Bill Gates, since the company he founded is currently leading the AR charge via the HoloLens.
Attention Android users — the famously iPhone-only HQ Trivia is here! If you've been waiting for the worldwide sensation to come to your smartphone, now's your chance to dive into the excitement.
If you've ever made an Instagram story, you probably know you can add stickers to your stories. These stickers are interactive but, like real stickers, they don't move ... until now. In a Jan. 23 update to the app, more action can be added to your stories with animated GIF stickers.
Razer took to the stage this month to unveil their new flagship phone, fittingly called the Razer Phone. The device is targeted at gamers, but has a list of specs that make it an intriguing daily driver for any user. Its headlining feature is an 120 Hz IGZO display, the first of its kind in a flagship smartphone released in the US. Tonight, Razer officially opened up orders for the new phone on their website.
In the previous section of this series on dynamic user interfaces for HoloLens, we learned about delegates and events. At the same time we used those delegates and events to not only attach our menu system to the users gaze, but also to enable and disable the menu based on certain conditions. Now let's take that knowledge and build on it to make our menu system a bit more comfortable.
At their event in San Francisco today, Microsoft announced that they have begun accepting pre-orders for Windows Mixed Reality headsets from Acer, Dell, Lenovo, and HP, with the devices arriving on Oct. 17 along with the Windows 10 Fall Creators Update.
On Oct. 19-20, the MOC Exhibition Center in Munich, Germany will play host to the Augmented World Expo (AWE) Europe 2017.
Going to music festivals is one of the best parts of the summer — Which is probably why thousands of people attend them. With numbers like that, trying to find and meet up with your friends can be difficult and intimidating. Thanks to Apple's ARKit, however, you'll soon be able to locate your friends in a crowd using an app.
While augmented reality is a means for presenting news to their audiences to some media outlets, Bloomberg is interested in how the technology can improve the way journalists work.
Following the most recent election, some argue that increasing political polarization is dividing Americans. A new app, called Read Across the Aisle, is aiming to combat this by encouraging users to read news from media outlets on both sides of the political spectrum.
